Insider Transactions Reported by 9 Insiders of ASURE SOFTWARE INC

Symbol: ASUR on Nasdaq
Location: Austin, TX

Quick Takeaways

ASUR - ASURE SOFTWARE INC has 9 insiders with reported activity on this page.
Net insider value flow over the last year: -$39,443.
Recent transaction rows are available for direct filing-level review.

What Changed

Buy value: $250,340; sell value: $289,782.
Net share flow: -581.

Why This Matters

This page gives a plain-language issuer insider context before you inspect transaction-level evidence.
Use the filing links below to verify timestamps, codes, and ownership impacts directly from SEC forms.

Official SEC Source

Filed on Form 4

Issuer insider activity is sourced from SEC Forms 3, 4, and 5.

See Original Filing

Insider trading overview

Last 12 months

Net insider flow leans to selling over the last 12 months. Net value: -$39,443.

Buys

$250,340

Shares: 30,250

Insiders: 2

Sells

$289,783

Shares: 30,831

Insiders: 3

Net

-$39,443

Shares: -581

Insiders: -1

Window (months)	Buy shares	Sell shares	Buy $	Sell $	Net $
0-3	0	20,000	$0	$181,880	-$181,880
3-6	0	0	$0	$0	$0
6-9	30,250	0	$250,340	$0	+$250,340
9-12	0	10,831	$0	$107,903	-$107,903

ASURE SOFTWARE INC executives and other stock owners filed with the SEC include:

Name	Relationship	Holdings Value	Past Year Net Change	Change %	Valuation	Report Date
Patrick Goepel	Chairman & CEO, Director	$11,319,679	+$42,840	+0.38%	Mixed	27 Feb 2026
Eyal Goldstein	Chief Revenue Officer	$4,049,787	-$181,880	-4.3%	Mixed	01 Apr 2026
John F. Pence	Chief Financial Officer	$2,804,635			Mixed	01 Apr 2026
William Carl Drew	Director	$838,552	+$207,500	+33%	Mixed	10 Mar 2026
Ben Francis Allen	Director	$427,149	-$100,000	-19%	Mixed	10 Mar 2026
Bradford S. Oberwager	Director	$410,662			Mixed	10 Mar 2026
Daniel M. Gill	Director	$334,672			Mixed	10 Mar 2026
Grace G. Lee	Director	$319,682			Mixed	10 Mar 2026
Bjorn Reynolds	Director	$299,690	-$7,903	-2.6%	Mixed	10 Mar 2026

Top shareholders of ASURE SOFTWARE INC (13F + 13D/G + 3/4/5)

Grouped by holder across the latest SEC ownership disclosures. Ownership % is shown only when it is directly reported or safely comparable across share classes.

Methodology: rows are grouped by holder and ranked by the holder's primary source value. — indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.

Holder	Source	Role / Reporting	Ownership %	Shares	Holdings Value	12M Net Δ	As of	Details
Private Capital Management, LLC	13F	Company	14%	4,041,819	$38,073,935	—	31 Dec 2025	13F
NEEDHAM INVESTMENT MANAGEMENT LLC	13F	Company	9%	2,570,000	$24,209,400	—	31 Dec 2025	13F
CALM WATERS PARTNERSHIP	13D/G	STRONG RICHARD S	9.7%	2,766,000	$23,771,557	+$3,661,129	31 Mar 2026	13D/G
JANUS HENDERSON GROUP PLC	13F 13D/G	Company	6.1% from 13D/G	1,608,504	$15,152,107	—	31 Dec 2025	13F 13D/G
BlackRock, Inc.	13F	Company	5.5%	1,580,085	$14,884,401	—	31 Dec 2025	13F
VANGUARD GROUP INC	13F	Company	4.9%	1,399,376	$13,182,122	—	31 Dec 2025	13F
Patrick Goepel	3/4/5	Chairman & CEO, Director	5.4%	1,527,622	$11,319,679	+$42,840	27 Feb 2026	3/4/5
DIMENSIONAL FUND ADVISORS LP	13F	Company	3.2%	921,017	$8,675,995	—	31 Dec 2025	13F
ArrowMark Colorado Holdings LLC	13F	Company	2.9%	813,741	$7,665,440	—	31 Dec 2025	13F
Swedbank AB	13F	Company	2.6%	750,000	$7,065,000	—	31 Dec 2025	13F
Pacific Ridge Capital Partners, LLC	13F	Company	2.5%	698,707	$6,581,820	—	31 Dec 2025	13F
GEODE CAPITAL MANAGEMENT, LLC	13F	Company	2.1%	599,370	$5,647,588	—	31 Dec 2025	13F
RICE HALL JAMES & ASSOCIATES, LLC	13F	Company	2.1%	595,201	$5,606,793	—	31 Dec 2025	13F
KENNEDY CAPITAL MANAGEMENT LLC	13F	Company	1.8%	515,387	$4,854,946	—	31 Dec 2025	13F
STATE STREET CORP	13F	Company	1.8%	506,409	$4,770,373	—	31 Dec 2025	13F
Eyal Goldstein	3/4/5	Chief Revenue Officer	1.5%	418,896 mixed-class rows	$4,049,787	-$181,880	01 Apr 2026	3/4/5
S Squared Technology, LLC	13F	Company	1.4%	399,360	$3,761,971	—	31 Dec 2025	13F
John F. Pence	3/4/5	Chief Financial Officer	1%	297,732	$2,804,635	—	01 Apr 2026	3/4/5
ROYCE & ASSOCIATES LP	13F	Company	1%	290,743	$2,738,799	—	31 Dec 2025	13F
DIAMOND HILL CAPITAL MANAGEMENT INC	13F	Company	0.99%	280,935	$2,646,408	—	31 Dec 2025	13F
Bank of New York Mellon Corp	13F	Company	0.73%	208,475	$1,963,839	—	31 Dec 2025	13F
NORTHERN TRUST CORP	13F	Company	0.67%	189,643	$1,786,437	—	31 Dec 2025	13F
GOLDMAN SACHS GROUP INC	13F	Company	0.61%	173,105	$1,630,650	—	31 Dec 2025	13F
P.A.W. CAPITAL CORP	13F	Company	0.53%	150,000	$1,413,000	—	31 Dec 2025	13F
CAPTRUST FINANCIAL ADVISORS	13F	Company	0.52%	146,962	$1,384,382	—	31 Dec 2025	13F
Post Resch Tallon Group Inc.	13F	Company	0.49%	138,871	$1,308,165	—	31 Dec 2025	13F
CITADEL ADVISORS LLC	13F	Company	0.44%	126,758	$1,194,060	—	31 Dec 2025	13F
ANCHOR CAPITAL ADVISORS LLC	13F	Company	0.42%	120,674	$1,136,749	—	31 Dec 2025	13F
EQUITABLE TRUST CO	13F	Company	0.38%	107,510	$1,012,744	—	31 Dec 2025	13F
Penbrook Management LLC	13F	Company	0.31%	89,235	$840,594	—	31 Dec 2025	13F
William Carl Drew	3/4/5	Director	0.4%	113,165	$838,552	+$207,500	10 Mar 2026	3/4/5
MORGAN STANLEY	13F	Company	0.29%	84,072	$791,958	—	31 Dec 2025	13F
CHARLES SCHWAB INVESTMENT MANAGEMENT INC	13F	Company	0.25%	70,909	$667,963	—	31 Dec 2025	13F
Nuveen, LLC	13F	Company	0.23%	64,766	$610,096	—	31 Dec 2025	13F
AMERICAN CENTURY COMPANIES INC	13F	Company	0.18%	51,210	$482,398	—	31 Dec 2025	13F
PERRITT CAPITAL MANAGEMENT INC	13F	Company	0.18%	50,000	$471,000	—	31 Dec 2025	13F
Rothschild Wealth LLC	13F	Company	0.18%	50,000	$471,000	—	31 Dec 2025	13F
SEI INVESTMENTS CO	13F	Company	0.16%	46,443	$437,496	—	31 Dec 2025	13F
Ben Francis Allen	3/4/5	Director	0.2%	57,645	$427,149	-$100,000	10 Mar 2026	3/4/5
Bradford S. Oberwager	3/4/5	Director	0.19%	55,420	$410,662	—	10 Mar 2026	3/4/5
Quantinno Capital Management LP	13F	Company	0.14%	40,952	$385,768	—	31 Dec 2025	13F
UBS Group AG	13F	Company	0.14%	40,030	$377,082	—	31 Dec 2025	13F
BARCLAYS PLC	13F	Company	0.14%	39,357	$370,743	—	31 Dec 2025	13F
SUSQUEHANNA INTERNATIONAL GROUP, LLP	13F	Company	0.13%	37,135	$349,812	—	31 Dec 2025	13F
PRICE T ROWE ASSOCIATES INC /MD/	13F	Company	0.13%	36,992	$349,000	—	31 Dec 2025	13F
JANE STREET GROUP, LLC	13F	Company	0.13%	37,010	$348,634	—	31 Dec 2025	13F
Unified Investment Management	13F	Company	0.13%	36,925	$347,834	—	31 Dec 2025	13F
Daniel M. Gill	3/4/5	Director	0.16%	45,165	$334,672	—	10 Mar 2026	3/4/5
Grace G. Lee	3/4/5	Director	0.15%	43,142	$319,682	—	10 Mar 2026	3/4/5
Bjorn Reynolds	3/4/5	Director	0.14%	40,444	$299,690	-$7,903	10 Mar 2026	3/4/5

Recent Insider Transactions by Companies or Individuals for ASURE SOFTWARE INC

Showing up to 300 most recent insider transactions from the last 12 months.

Insider	Symbol	Class	Transaction	%	Value $	* Price $	Shares	Shares Owned	Date	Ownership
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-0.67%			-2,013	297,732	01 Apr 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-1.07%			-4,520	418,896	01 Apr 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Sale	-4.51%	$181,880	$9.09	-20,000	423,416	11 Mar 2026	Direct
Bjorn Reynolds	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	32.8%			10,000	40,444	10 Mar 2026	Direct
Bradford S. Oberwager	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	22%			10,000	55,420	10 Mar 2026	Direct
Grace G. Lee	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	30.2%			10,000	43,142	10 Mar 2026	Direct
Daniel M. Gill	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	28.4%			10,000	45,165	10 Mar 2026	Direct
William Carl Drew	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	9.69%			10,000	113,165	10 Mar 2026	Direct
Ben Francis Allen	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	21%			10,000	57,645	10 Mar 2026	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-0.13%			-389	299,745	01 Mar 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-0.12%			-544	443,416	01 Mar 2026	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-1.86%			-5,682	300,134	27 Feb 2026	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	24.4%			60,000	305,816	27 Feb 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-1.76%			-7,955	443,960	27 Feb 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	22.8%			84,000	451,915	27 Feb 2026	Direct
Patrick Goepel	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	8.53%			120,000	1,527,622	27 Feb 2026	Direct
Bradford S. Oberwager	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-3.4%			-1,601	45,420	03 Feb 2026	Direct
Bradford S. Oberwager	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	4.28%			1,932	47,021	03 Feb 2026	Direct
Bradford S. Oberwager	ASUR	Stock Option (Option to Buy)	Options Exercise	-100%			-1,932	0	03 Feb 2026	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-4.97%			-12,856	245,816	02 Jan 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-4.71%			-18,199	367,915	02 Jan 2026	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	18.3%			40,000	258,672	01 Jan 2026	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	17%			56,000	386,114	01 Jan 2026	Direct
Patrick Goepel	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Award	7.65%			100,000	1,407,622	01 Jan 2026	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-23.8%			-68,255	218,672	10 Nov 2025	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	35.4%			75,000	286,927	10 Nov 2025	Direct
John F. Pence	ASUR	Employee Stock Option (Right to Buy)	Options Exercise	-100%			-75,000	0	10 Nov 2025	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-0.98%			-3,280	330,114	01 Oct 2025	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-1.03%			-2,204	211,927	01 Oct 2025	Direct
Patrick Goepel	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Purchase	0.4%	$42,840	$8.16	5,250	1,307,622	06 Aug 2025	Direct
William Carl Drew	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Purchase	32%	$207,500	$8.30	25,000	103,165	05 Aug 2025	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-0.97%			-3,280	333,394	01 Jul 2025	Direct
John F. Pence	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-0.66%			-1,421	214,131	01 Jul 2025	Direct
Patrick Goepel	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-8.33%			-118,293	1,302,372	27 Jun 2025	Direct
Patrick Goepel	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	11.8%			150,000	1,420,665	27 Jun 2025	Direct
Patrick Goepel	ASUR	Employee Stock Option (Right to Buy)	Options Exercise	-100%			-150,000	0	27 Jun 2025	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-3.66%			-12,801	336,674	16 Jun 2025	Direct
Eyal Goldstein	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	4.84%			16,141	349,475	16 Jun 2025	Direct
Eyal Goldstein	ASUR	Employee Stock Option (Right to Buy)	Options Exercise	-100%			-16,141	0	16 Jun 2025	Direct
Bjorn Reynolds	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Sale	-2.66%	$7,903	$9.51	-831	30,444	28 May 2025	Direct
Bjorn Reynolds	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	2.73%			831	31,275	28 May 2025	Direct
Bjorn Reynolds	ASUR	Stock Option (Option to Buy)	Options Exercise	-100%			-831	0	28 May 2025	Direct
Grace G. Lee	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Tax liability	-10.9%			-4,073	33,142	21 May 2025	Direct
Grace G. Lee	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	15.5%			5,000	37,215	21 May 2025	Direct
Grace G. Lee	ASUR	Stock Option (Option to Buy)	Options Exercise	-100%			-5,000	0	21 May 2025	Direct
Ben Francis Allen	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Sale	-17.4%	$100,000	$10.00	-10,000	47,645	08 May 2025	Direct
Ben Francis Allen	ASUR	Asure Software, Inc. Common Stock ($0.01 par value)	Options Exercise	21%			10,000	57,645	08 May 2025	Direct
Ben Francis Allen	ASUR	Stock Option (Option to Buy)	Options Exercise	-100%			-10,000	0	08 May 2025	Direct

* An asterisk sign (*) next to the price indicates that the price is likely invalid.