Activision Blizzard, Inc. Quarterly Selling and Marketing Expense in USD from Q1 2010 to Q2 2023

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Activision Blizzard, Inc. quarterly/annual Selling and Marketing Expense history and growth rate from Q1 2010 to Q2 2023.
  • Activision Blizzard, Inc. Selling and Marketing Expense for the quarter ending June 30, 2023 was $333M, a 26.6% increase year-over-year.
  • Activision Blizzard, Inc. Selling and Marketing Expense for the twelve months ending June 30, 2023 was $1.31B, a 24.1% increase year-over-year.
  • Activision Blizzard, Inc. annual Selling and Marketing Expense for 2022 was $1.22B, a 18.7% increase from 2021.
  • Activision Blizzard, Inc. annual Selling and Marketing Expense for 2021 was $1.03B, a 3.67% decline from 2020.
  • Activision Blizzard, Inc. annual Selling and Marketing Expense for 2020 was $1.06B, a 14.9% increase from 2019.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q2 2023 $1.31B $333M +$70M +26.6% Apr 1, 2023 Jun 30, 2023 10-Q 2023-07-31
Q1 2023 $1.24B $278M +$26M +10.3% Jan 1, 2023 Mar 31, 2023 10-Q 2023-05-04
Q4 2022 $1.22B $415M +$116M +38.8% Oct 1, 2022 Dec 31, 2022 10-K 2023-02-23
Q3 2022 $1.1B $287M +$43M +17.6% Jul 1, 2022 Sep 30, 2022 10-Q 2022-11-07
Q2 2022 $1.06B $263M +$18M +7.35% Apr 1, 2022 Jun 30, 2022 10-Q 2023-07-31
Q1 2022 $1.04B $252M +$15M +6.33% Jan 1, 2022 Mar 31, 2022 10-Q 2023-05-04
Q4 2021 $1.03B $299M -$42M -12.3% Oct 1, 2021 Dec 31, 2021 10-K 2023-02-23
Q3 2021 $1.07B $244M +$6M +2.52% Jul 1, 2021 Sep 30, 2021 10-Q 2022-11-07
Q2 2021 $1.06B $245M +$3M +1.24% Apr 1, 2021 Jun 30, 2021 10-Q 2022-08-01
Q1 2021 $1.06B $237M -$6M -2.47% Jan 1, 2021 Mar 31, 2021 10-Q 2022-05-03
Q4 2020 $1.06B $341M -$5M -1.45% Oct 1, 2020 Dec 31, 2020 10-K 2023-02-23
Q3 2020 $1.07B $238M +$56M +30.8% Jul 1, 2020 Sep 30, 2020 10-Q 2021-11-02
Q2 2020 $1.01B $242M +$51M +26.7% Apr 1, 2020 Jun 30, 2020 10-Q 2021-08-03
Q1 2020 $962M $243M +$36M +17.4% Jan 1, 2020 Mar 31, 2020 10-Q 2021-05-04
Q4 2019 $926M $346M +$24M +7.45% Oct 1, 2019 Dec 31, 2019 10-K 2022-02-25
Q3 2019 $902M $182M -$81M -30.8% Jul 1, 2019 Sep 30, 2019 10-Q 2020-10-29
Q2 2019 $983M $191M -$35M -15.5% Apr 1, 2019 Jun 30, 2019 10-Q 2020-08-04
Q1 2019 $1.02B $207M -$44M -17.5% Jan 1, 2019 Mar 31, 2019 10-Q 2020-05-05
Q4 2018 $1.06B $322M -$157M -32.8% Oct 1, 2018 Dec 31, 2018 10-K 2021-02-23
Q3 2018 $1.22B $263M -$82M -23.8% Jul 1, 2018 Sep 30, 2018 10-Q 2019-11-07
Q2 2018 $1.3B $226M -$82M -26.6% Apr 1, 2018 Jun 30, 2018 10-Q 2019-08-08
Q1 2018 $1.38B $251M +$5M +2.03% Jan 1, 2018 Mar 31, 2018 10-Q 2019-05-02
Q4 2017 $1.38B $479M +$99M +26.1% Oct 1, 2017 Dec 31, 2017 10-K 2020-02-27
Q3 2017 $1.28B $345M +$5M +1.47% Jul 1, 2017 Sep 30, 2017 10-Q 2018-11-08
Q2 2017 $1.27B $308M -$14M -4.35% Apr 1, 2017 Jun 30, 2017 10-Q 2018-08-02
Q1 2017 $1.29B $246M +$78M +46.4% Jan 1, 2017 Mar 31, 2017 10-Q 2018-05-03
Q4 2016 $1.21B $380M +$91M +31.5% Oct 1, 2016 Dec 31, 2016 10-K 2019-02-28
Q3 2016 $1.12B $340M +$151M +79.9% Jul 1, 2016 Sep 30, 2016 10-Q 2017-11-02
Q2 2016 $968M $322M +$158M +96.3% Apr 1, 2016 Jun 30, 2016 10-Q 2017-08-03
Q1 2016 $810M $168M +$76M +82.6% Jan 1, 2016 Mar 31, 2016 10-Q 2017-05-04
Q4 2015 $734M $289M +$43M +17.5% Oct 1, 2015 Dec 31, 2015 10-K 2018-02-27
Q3 2015 $691M $189M -$32M -14.5% Jul 1, 2015 Sep 30, 2015 10-Q 2016-11-04
Q2 2015 $723M $164M +$23M +16.3% Apr 1, 2015 Jun 30, 2015 10-Q 2016-08-04
Q1 2015 $700M $92M -$12M -11.5% Jan 1, 2015 Mar 31, 2015 10-Q 2016-05-09
Q4 2014 $712M $246M +$7M +2.93% Oct 1, 2014 Dec 31, 2014 10-K 2017-02-28
Q3 2014 $705M $221M +$77M +53.5% Jul 1, 2014 Sep 30, 2014 10-Q 2015-11-06
Q2 2014 $628M $141M +$25M +21.6% Apr 1, 2014 Jun 30, 2014 10-Q 2015-08-04
Q1 2014 $603M $104M -$3M -2.8% Jan 1, 2014 Mar 31, 2014 10-Q 2015-05-06
Q4 2013 $606M $239M +$7M +3.02% Oct 1, 2013 Dec 31, 2013 10-K 2016-02-29
Q3 2013 $599M $144M +$13M +9.92% Jul 1, 2013 Sep 30, 2013 10-Q 2014-11-04
Q2 2013 $586M $116M -$20M -14.7% Apr 1, 2013 Jun 30, 2013 10-Q 2014-08-05
Q1 2013 $606M $107M +$28M +35.4% Jan 1, 2013 Mar 31, 2013 10-Q 2014-05-06
Q4 2012 $578M $232M -$48M -17.1% Oct 1, 2012 Dec 31, 2012 10-K 2015-02-26
Q3 2012 $626M $131M +$16M +13.9% Jul 1, 2012 Sep 30, 2012 10-Q 2013-11-06
Q2 2012 $610M $136M +$46M +51.1% Apr 1, 2012 Jun 30, 2012 10-Q 2013-08-01
Q1 2012 $564M $79M +$19M +31.7% Jan 1, 2012 Mar 31, 2012 10-Q 2013-05-08
Q4 2011 $545M $280M +$55M +24.4% Oct 1, 2011 Dec 31, 2011 10-K 2014-03-03
Q3 2011 $490M $115M +$5M +4.55% Jul 1, 2011 Sep 30, 2011 10-Q 2012-11-07
Q2 2011 $485M $90M -$35M -28% Apr 1, 2011 Jun 30, 2011 10-Q 2012-08-02
Q1 2011 $520M $60M +$4M +7.14% Jan 1, 2011 Mar 31, 2011 10-Q 2012-05-09
Q4 2010 $516M $225M Oct 1, 2010 Dec 31, 2010 10-K/A 2013-02-27
Q3 2010 $110M Jul 1, 2010 Sep 30, 2010 10-Q 2011-11-09
Q2 2010 $125M Apr 1, 2010 Jun 30, 2010 10-Q 2011-08-05
Q1 2010 $56M Jan 1, 2010 Mar 31, 2010 10-Q 2011-05-09
* An asterisk sign (*) next to the value indicates that the value is likely invalid.