13F reference period
Q2 2026
Security Snapshot
HARLEY-DAVIDSON, INC. - Common Stock (HOG) Institutional Ownership
CUSIP: 412822108
13F Institutional Holders and Ownership History from Q1 2014 to Q3 2026
Institutions Reporting
441
Shares (Excl. Options)
108,946,819
Price
$24.46
The headline uses the Q2 2026 reference period after its reporting deadline. Available reports may still be incomplete or amended. Newer periods in the history table contain incoming reports and may be incomplete.
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- Security type / class
- Equity / Common Stock
- Symbol
- HOG on NYSE
- All holders as of 30 Jun 2026
- Q2 2026
- Total 13F shares
- 108,946,819
- Total 13F value
- $2,663,449,266
- Portfolio coverage rank
- 0.01%
- Share change
- +1,140,294
- Value change
- +$37,699,241
- Number of holders
- 441
- Shares outstanding
- 104,926,039
- SEC-reported price per share
- $24.43
- Insider filing price
- $24.43
Latest holder snapshot
5 signals
Issuer context
Names, identifiers, and filing context for this profile.
3 identity fields
13F Shares, Excluding Options vs Price
13F Value, Excluding Options
Total Investors
Filing notes and source
Key facts
- HOG - HARLEY-DAVIDSON, INC. - Common Stock is tracked under CUSIP 412822108.
- 441 institutions reported positions in Q2 2026.
- 10 significant owners is listed from Schedule 13D/13G reporting.
Change
- Holder count moved from 399 to 441 between Q1 2026 and Q2 2026.
- SEC-reported value moved from $2,155,789,081 to $2,663,449,266.
Research use
- You can quickly see who holds this security, then open quarter and manager detail pages for full evidence.
- 13F and Schedule 13D/13G sections are kept together so you can cross-check institutional and beneficial ownership context.
Evidence
Source: SEC Form 13F
Open SEC evidence
Latest holder context comes from 441 institutions filings for Q2 2026.
Security key
412822108
13F reference period
Q2 2026
13F holders
441
13D/G owners
10
CIK / CUSIP context first
Open Q2 2026 holders
HOG full holder history
HARLEY-DAVIDSON, INC. SEC filings
HARLEY-DAVIDSON, INC. company facts
HARLEY-DAVIDSON, INC. insider transactions
Broader feeds
Recent Quarterly Holder Reports
Open recent reporting periods for CUSIP 412822108:
13D/G owners
Significant owners
Large-stake holder rows connected to Schedule 13D/G evidence.
Rows
10
Security
HOG
| Filer | Ownership | Change % | Holdings Value | Net Change | Nb Shares | Change % | Reporting Name | Report Period |
|---|---|---|---|---|---|---|---|---|
| BlackRock, Inc. | 9.4% | $213,419,593 | 10,554,876 | BlackRock, Inc. | 31 Mar 2026 | |||
| DONALD SMITH & CO., INC. | 8.8% | -2.2% | $233,275,870 | -$18,548,342 | 9,279,072 | -7.4% | DONALD SMITH & CO., INC. | 30 Jun 2026 |
| DIMENSIONAL FUND ADVISORS LP | 5.4% | $160,625,766 | 6,835,139 | Dimensional Fund Advisors LP | 31 Dec 2024 | |||
| VANGUARD CAPITAL MANAGEMENT LLC | 5.3% | $120,424,193 | 5,955,697 | Vanguard Capital Management | 31 Mar 2026 | |||
| H PARTNERS MANAGEMENT, LLC | 4.7% | -27% | $160,425,000 | -$62,775,000 | 5,750,000 | -28% | H PARTNERS MANAGEMENT, LLC | 30 Sep 2025 |
| VANGUARD PORTFOLIO MANAGEMENT LLC | 5.4% | $142,514,688 | 5,668,842 | Vanguard Portfolio Management | 30 Jun 2026 | |||
| Beutel, Goodman & Co Ltd. | 4.7% | $113,766,647 | 5,552,301 | Beutel, Goodman & Co Ltd. | 31 Jan 2026 | |||
| AMERICAN CENTURY INVESTMENT MANAGEMENT INC | 5.1% | $134,529,872 | 5,351,228 | American Century Investment Management, Inc. | 30 Jun 2026 | |||
| Boston Partners | 3.2% | $96,257,208 | 3,909,716 | Boston Partners | 30 Jun 2025 | |||
| FMR LLC | 0% | $1,167,695 | 51,013 | FMR LLC | 31 Mar 2026 |
As of 30 Jun 2026, 441 institutional investors reported holding 108,946,819 shares of HARLEY-DAVIDSON, INC. - Common Stock (HOG). This represents 104% of the company’s total 104,926,039 outstanding shares.
13F concentration
Top 25 institutional shareholders
Largest 13F positions for this security by reported shares and value.
Top holder share
80%
| Institution | Ownership % | Shares Held | Share Change % | Portfolio % | Holdings Value |
|---|---|---|---|---|---|
| BlackRock, Inc. | 9.7% | 10,196,018 | -3.9% | 0% | $249,394,608 |
| DONALD SMITH & CO., INC. | 8.8% | 9,279,072 | -7.4% | 4% | $226,966,101 |
| DIMENSIONAL FUND ADVISORS LP | 5.7% | 5,968,319 | +2.1% | 0.03% | $145,983,542 |
| VANGUARD PORTFOLIO MANAGEMENT LLC | 5.4% | 5,625,072 | +6.5% | 0.01% | $137,589,261 |
| AMERICAN CENTURY COMPANIES INC | 5.1% | 5,351,228 | +13% | 0.06% | $130,891,036 |
| LSV ASSET MANAGEMENT | 4.8% | 5,081,044 | -1.8% | 0.23% | $124,282,000 |
| VANGUARD CAPITAL MANAGEMENT LLC | 4.5% | 4,747,108 | -6.2% | 0% | $116,114,262 |
| FIFTHDELTA Ltd | 4.2% | 4,372,149 | +105% | 13% | $106,942,765 |
| STATE STREET CORP | 4% | 4,236,174 | +12% | 0% | $103,616,816 |
| GEODE CAPITAL MANAGEMENT, LLC | 2.9% | 2,995,865 | +31% | 0% | $73,289,861 |
| AQR CAPITAL MANAGEMENT LLC | 2.5% | 2,615,019 | +64% | 0.02% | $63,832,620 |
| D. E. Shaw & Co., Inc. | 2.2% | 2,273,686 | +99% | 0.03% | $55,614,360 |
| JANE STREET GROUP, LLC | 2% | 2,106,977 | +152% | 0.03% | $51,536,657 |
| GATE CITY CAPITAL MANAGEMENT, LLC | 1.9% | 1,972,970 | -13% | 13% | $48,258,846 |
| UBS Group AG | 1.9% | 1,946,037 | -32% | 0.01% | $47,600,064 |
| TWO SIGMA INVESTMENTS, LP | 1.8% | 1,858,544 | -39% | 0.03% | $45,459,986 |
| BANK OF AMERICA CORP /DE/ | 1.8% | 1,842,376 | +6.2% | 0% | $45,064,514 |
| MORGAN STANLEY | 1.8% | 1,836,693 | -2.8% | 0% | $44,925,533 |
| THIRD AVENUE MANAGEMENT LLC | 1.4% | 1,480,880 | +1.2% | 5.8% | $36,222,325 |
| Invesco Ltd. | 1.3% | 1,380,067 | +105% | 0% | $33,756,439 |
| AEGIS FINANCIAL CORP | 1.3% | 1,369,000 | 0% | 5.3% | $33,485,740 |
| NORTHERN TRUST CORP | 1.3% | 1,366,085 | +33% | 0% | $33,414,438 |
| Gotham Asset Management, LLC | 1.3% | 1,334,328 | +13% | 0.08% | $32,637,663 |
| Pine Valley Investments Ltd Liability Co | 1.3% | 1,327,218 | -42% | 1.4% | $32,463,747 |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 1.2% | 1,252,213 | +23% | 0% | $30,629,130 |
Quarter history
Institutional holders across reporting periods
Holder count, reported shares/value, and median price by quarter.
Periods
51
Headline period
Q2 2026
Rows shown
1-25 of 51
| Period | 13F Shares, Excl. Options | Value, Excl. Options | Value Change | Price (Median) | Investors |
|---|---|---|---|---|---|
| 2026 Q3 | 1,908,537 | $46,777,767 | +$15,802,097 | $24.43 | 77 |
| 2026 Q2 | 108,946,819 | $2,663,449,266 | +$37,699,241 | $24.46 | 441 |
| 2026 Q1 | 106,640,311 | $2,155,789,081 | -$22,047,830 | $20.22 | 399 |
| 2025 Q4 | 108,240,497 | $2,220,001,434 | +$57,294,837 | $20.49 | 386 |
| 2025 Q3 | 103,345,695 | $2,883,580,484 | -$87,952,952 | $27.90 | 400 |
| 2025 Q2 | 106,506,989 | $2,513,647,184 | -$129,123,538 | $23.60 | 392 |
| 2025 Q1 | 111,559,837 | $2,816,300,653 | -$126,915,419 | $25.25 | 382 |
| 2024 Q4 | 116,165,039 | $3,500,929,503 | -$70,178,467 | $30.13 | 405 |
| 2024 Q3 | 116,710,532 | $4,494,746,463 | +$85,267,751 | $38.53 | 416 |
| 2024 Q2 | 114,815,296 | $3,852,326,084 | -$21,070,352 | $33.54 | 403 |
| 2024 Q1 | 114,588,262 | $5,010,843,646 | -$47,464,950 | $43.74 | 404 |
| 2023 Q4 | 116,237,148 | $4,281,903,594 | +$88,997,517 | $36.84 | 416 |
| 2023 Q3 | 113,904,274 | $3,765,874,636 | -$134,534,975 | $33.06 | 407 |
| 2023 Q2 | 117,634,912 | $4,143,546,560 | -$172,771,221 | $35.21 | 422 |
| 2023 Q1 | 120,803,117 | $4,585,883,002 | -$147,909,481 | $37.97 | 426 |
| 2022 Q4 | 125,952,371 | $5,246,552,980 | +$161,907,949 | $41.60 | 440 |
| 2022 Q3 | 123,476,557 | $4,313,003,426 | -$105,822,109 | $34.88 | 387 |
| 2022 Q2 | 126,514,948 | $4,012,369,980 | -$88,317,167 | $31.66 | 372 |
| 2022 Q1 | 130,064,023 | $5,124,821,281 | -$345,503,009 | $39.40 | 399 |
| 2021 Q4 | 138,845,330 | $5,232,647,533 | -$35,103,283 | $37.69 | 407 |
| 2021 Q3 | 138,416,942 | $5,070,126,391 | -$175,617,832 | $36.61 | 388 |
| 2021 Q2 | 143,186,987 | $6,557,096,725 | +$285,304,882 | $45.82 | 434 |
| 2021 Q1 | 136,808,563 | $5,487,998,115 | -$100,605,407 | $40.10 | 400 |
| 2020 Q4 | 139,630,582 | $5,124,994,561 | +$7,489,029 | $36.70 | 401 |
| 2020 Q3 | 140,486,943 | $3,446,655,464 | +$126,533,557 | $24.54 | 359 |