Security Snapshot

HARLEY-DAVIDSON, INC. - Common Stock (HOG) Institutional Ownership

CUSIP: 412822108

13F Institutional Holders and Ownership History from Q1 2014 to Q1 2026

Latest Period

Q4 2025

Institutions Reporting

383

Shares (Excl. Options)

108,237,712

Price

$20.49

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Type / Class
Equity / Common Stock
Symbol
HOG on NYSE
Shares outstanding
118,656,053
Price per share
$20.22
All holders as of 31 Dec 2025
Q4 2025
Total 13F shares
108,237,712
Total reported value
$2,219,944,768
% of total 13F portfolios
0.01%
Share change
+4,720,327
Value change
+$57,366,356
Number of holders
383
Price from insider filings
$20.22
Reported Shares, Excluding Options vs Price
Reported Value, Excluding Options
Total Investors

Quick Takeaways

  • HOG - HARLEY-DAVIDSON, INC. - Common Stock is tracked under CUSIP 412822108.
  • 383 institutions reported positions in Q4 2025.
  • 5 significant owners is listed from Schedule 13D/13G reporting.

What Changed

  • Holder count moved from 383 to 39 between Q4 2025 and Q1 2026.
  • Reported value moved from $2,219,944,768 to $5,351,271.

Why This Matters

  • You can quickly see who holds this security, then open quarter and manager detail pages for full evidence.
  • 13F and Schedule 13D/13G sections are kept together so you can cross-check institutional and beneficial ownership context.

Source Evidence

Source: SEC Form 13F

Latest holder context comes from 383 institutions filings for Q4 2025.

Open SEC Evidence

Investment Quick Answers

What is CUSIP 412822108?
CUSIP 412822108 identifies HOG - HARLEY-DAVIDSON, INC. - Common Stock in SEC 13F datasets.

Where can I see the latest institutional holders?
Review the Q4 2025 holders report and the ownership history table below.

Significant Owners of HARLEY-DAVIDSON, INC. - Common Stock (HOG) based on Schedule 13D/G filings

Filer Ownership Change % Holdings Value Net Change Nb Shares Change % Reporting Name Report Period
DONALD SMITH & CO., INC. 7.5% +32% $187,773,204 +$44,214,565 8,899,204 +31% DONALD SMITH & CO., INC. 31 Dec 2025
DIMENSIONAL FUND ADVISORS LP 5.4% $160,625,766 6,835,139 Dimensional Fund Advisors LP 31 Dec 2024
H PARTNERS MANAGEMENT, LLC 4.7% -27% $160,425,000 -$62,775,000 5,750,000 -28% H PARTNERS MANAGEMENT, LLC 30 Sep 2025
Beutel, Goodman & Co Ltd. 4.7% $113,766,647 5,552,301 Beutel, Goodman & Co Ltd. 31 Jan 2026
Boston Partners 3.2% $96,257,208 3,909,716 Boston Partners 30 Jun 2025

As of 31 Dec 2025, 383 institutional investors reported holding 108,237,712 shares of HARLEY-DAVIDSON, INC. - Common Stock (HOG). This represents 91% of the company’s total 118,656,053 outstanding shares.

Top 25 Institutional Shareholders

The largest institutional shareholders of HARLEY-DAVIDSON, INC. - Common Stock (HOG) together control 73% of the company’s outstanding shares — a level of ownership often associated with strong institutional conviction and long‑term capital commitment.

Institution Ownership % Shares Held Share Change % Portfolio % Holdings Value
VANGUARD GROUP INC 9.6% 11,446,616 -12% 0% $234,541,163
BlackRock, Inc. 8.8% 10,477,266 -4% 0% $214,679,173
DONALD SMITH & CO., INC. 7.5% 8,899,204 +31% 3.4% $182,344,690
DIMENSIONAL FUND ADVISORS LP 5.6% 6,606,225 +0.13% 0.03% $135,363,986
Beutel, Goodman & Co Ltd. 5.4% 6,377,492 -7.1% 0.8% $130,674,000
FMR LLC 4.9% 5,858,806 -1.1% 0.01% $120,046,947
LSV ASSET MANAGEMENT 4.3% 5,090,712 -0.52% 0.23% $104,309,000
AMERICAN CENTURY COMPANIES INC 3.6% 4,311,022 +9.2% 0.04% $88,332,841
STATE STREET CORP 3.1% 3,736,804 -2.4% 0% $76,567,114
H PARTNERS MANAGEMENT, LLC 2.1% 2,500,000 -57% 32% $51,225,000
GEODE CAPITAL MANAGEMENT, LLC 1.8% 2,156,155 -3.2% 0% $44,188,814
CITADEL ADVISORS LLC 1.6% 1,954,004 +183% 0.03% $40,037,541
Bank of New York Mellon Corp 1.6% 1,946,790 +3.7% 0.01% $39,889,725
TWO SIGMA INVESTMENTS, LP 1.5% 1,722,413 0.05% $35,292,242
MORGAN STANLEY 1.3% 1,576,407 +25% 0% $32,300,617
TWO SIGMA ADVISERS, LP 1.3% 1,532,780 0.06% $31,406,662
NORGES BANK 1.1% 1,257,507 0% $25,766,318
UBS Group AG 1% 1,240,529 +61% 0.01% $25,418,439
D. E. Shaw & Co., Inc. 1% 1,222,604 +159% 0.02% $25,051,156
VOLORIDGE INVESTMENT MANAGEMENT, LLC 0.98% 1,161,724 +49% 0.08% $23,803,725
Pine Valley Investments Ltd Liability Co 0.96% 1,144,732 +128% 1.2% $23,455,563
SG Americas Securities, LLC 0.92% 1,094,119 +1277% 0.03% $22,418,000
CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.87% 1,028,980 -0.27% 0% $21,083,800
NORTHERN TRUST CORP 0.85% 1,003,560 -5.6% 0% $20,562,944
GOLDMAN SACHS GROUP INC 0.81% 959,517 +156% 0% $19,660,513

Institutional Holders of HARLEY-DAVIDSON, INC. - Common Stock (HOG) across Reporting Periods

Period Reported Shares, Excl. Options Value, Excl. Options Value Change Price (Median) Investors
2026 Q1 263,925 $5,351,271 -$21,700,951 $20.22 39
2025 Q4 108,237,712 $2,219,944,768 +$57,366,356 $20.49 383
2025 Q3 103,345,695 $2,883,580,484 -$87,952,952 $27.90 400
2025 Q2 106,506,989 $2,513,647,184 -$129,123,538 $23.60 392
2025 Q1 111,559,837 $2,816,300,653 -$126,915,419 $25.25 382
2024 Q4 116,165,039 $3,500,929,503 -$70,178,467 $30.13 405
2024 Q3 116,710,532 $4,494,746,463 +$85,267,751 $38.53 416
2024 Q2 114,815,296 $3,852,326,084 -$21,070,352 $33.54 403
2024 Q1 114,588,262 $5,010,843,646 -$47,464,950 $43.74 404
2023 Q4 116,237,148 $4,281,903,594 +$88,997,517 $36.84 416
2023 Q3 113,904,274 $3,765,874,636 -$134,534,975 $33.06 407
2023 Q2 117,634,912 $4,143,546,560 -$172,771,221 $35.21 422
2023 Q1 120,803,117 $4,585,883,002 -$147,909,481 $37.97 426
2022 Q4 125,952,371 $5,246,552,980 +$161,907,949 $41.60 440
2022 Q3 123,476,557 $4,313,003,426 -$105,822,109 $34.88 387
2022 Q2 126,514,948 $4,012,369,980 -$88,317,167 $31.66 372
2022 Q1 130,064,023 $5,124,821,281 -$345,503,009 $39.40 399
2021 Q4 138,845,330 $5,232,647,533 -$35,103,283 $37.69 407
2021 Q3 138,416,942 $5,070,126,391 -$175,617,832 $36.61 388
2021 Q2 143,186,987 $6,557,096,725 +$285,304,882 $45.82 434
2021 Q1 136,808,563 $5,487,998,115 -$100,605,407 $40.10 400
2020 Q4 139,630,582 $5,124,994,561 +$7,489,029 $36.70 401
2020 Q3 140,486,943 $3,446,655,464 +$126,533,557 $24.54 359
2020 Q2 135,264,751 $3,215,121,453 -$85,148,643 $23.77 370
2020 Q1 143,167,818 $2,709,235,976 -$96,017,913 $18.93 377
2019 Q4 145,733,829 $5,418,168,334 +$21,929,636 $37.19 434
2019 Q3 140,397,628 $5,048,482,349 -$126,536,097 $35.97 416
2019 Q2 143,950,630 $5,157,169,350 +$60,727,110 $35.83 442
2019 Q1 143,551,862 $5,118,911,079 +$83,399,972 $35.66 449
2018 Q4 141,291,366 $4,818,659,748 -$119,896,585 $34.12 451
2018 Q3 141,788,939 $6,422,516,798 +$45,121,714 $45.30 470
2018 Q2 141,174,936 $5,940,565,739 -$698,120,930 $42.08 488
2018 Q1 160,401,908 $6,861,924,590 -$622,492,477 $42.88 487
2017 Q4 171,880,723 $8,745,101,038 +$323,968,755 $50.88 517
2017 Q3 165,287,448 $7,969,387,673 +$269,275,192 $48.21 482
2017 Q2 159,331,126 $8,608,504,097 +$455,458,486 $54.02 521
2017 Q1 150,829,018 $9,124,588,532 +$303,911,819 $60.50 534
2016 Q4 156,295,933 $9,117,391,297 -$584,080,426 $58.34 534
2016 Q3 165,527,731 $8,700,380,432 -$285,422,827 $52.59 508
2016 Q2 171,384,770 $7,763,905,178 +$320,109,462 $45.30 506
2016 Q1 164,211,791 $8,425,369,621 -$221,388,819 $51.33 520
2015 Q4 168,660,677 $7,656,894,814 -$343,348,411 $45.39 530
2015 Q3 175,727,800 $9,647,376,202 +$454,444,821 $54.90 525
2015 Q2 167,431,889 $9,435,191,246 -$301,518,807 $56.35 521
2015 Q1 171,613,727 $10,418,836,179 -$82,628,419 $60.74 487
2014 Q4 172,489,481 $11,366,234,750 -$96,656,072 $65.91 521
2014 Q3 174,129,541 $10,142,272,582 -$608,766,183 $58.20 495
2014 Q2 183,983,846 $12,848,937,694 +$65,066,086 $69.85 505
2014 Q1 183,129,651 $12,199,522,401 +$47,148,851 $66.61 461