Quick Takeaways
- LVWR - LiveWire Group, Inc. has 24 insiders with reported activity on this page.
- Net insider value flow over the last year: -$317,531.
- Recent transaction rows are available for direct filing-level review.
Insider Transactions Reported by 24 Insiders of LiveWire Group, Inc.
- Symbol
- LVWR, LVWR-WT on NYSE
- Location
- Milwaukee, WI
What Changed
- Buy value: ; sell value: $317,530.
- Net share flow: -58,860.
Why This Matters
- This page gives a plain-language issuer insider context before you inspect transaction-level evidence.
- Use the filing links below to verify timestamps, codes, and ownership impacts directly from SEC forms.
Source Evidence
Filed on Form 4
See Original Filing
Issuer insider activity is sourced from SEC Forms 3, 4, and 5.
Insider trading overview
Last 12 monthsNet insider flow leans to selling over the last 12 months. Net value: -$317,531.
Buys
$0
Shares: 0
Insiders: 0
Sells
$317,531
Shares: 58,860
Insiders: 2
Net
-$317,531
Shares: -58,860
Insiders: -2
| Window (months) | Buy shares | Sell shares | Buy $ | Sell $ | Net $ |
|---|---|---|---|---|---|
| 0-3 | 0 | 0 | $0 | $0 | $0 |
| 3-6 | 0 | 4,199 | $0 | $16,895 | -$16,895 |
| 6-9 | 0 | 0 | $0 | $0 | $0 |
| 9-12 | 0 | 54,661 | $0 | $300,636 | -$300,636 |
LiveWire Group, Inc. executives and other stock owners filed with the SEC include:
| Name | Relationship | Holdings Value | Past Year Net Change | Change % | Valuation | Report Date |
|---|---|---|---|---|---|---|
| ElectricSoul, LLC | 10%+ Owner | $2,090,550,000 | Mixed | 26 Sep 2022 | ||
| John L. Garcia | Director | $7,745,332 | Mixed | 11 Jun 2025 | ||
| Ryan Morrissey | President | $3,795,379 | Mixed | 21 Feb 2024 | ||
| Karim Donnez | Chief Executive Officer | $3,576,018 | -$300,636 | -7.8% | Mixed | 19 Feb 2026 |
| Amanda Athayde | Chief Legal Officer | $1,392,467 | Mixed | 21 Feb 2024 | ||
| Vance Calvin Strader | Chief Technical Officer | $1,251,371 | Mixed | 21 Feb 2024 | ||
| Jonathan Paul Carter | Chief Accounting Officer | $540,944 | Mixed | 13 Feb 2023 | ||
| Ryan Ragland | Head of Product Dev. & Design | $479,123 | Mixed | 19 Feb 2026 | ||
| Jon Bekefy | Head of Global Sales & Mktg. | $426,021 | -$16,895 | -3.8% | Mixed | 19 Feb 2026 |
| Allen Gerrard | General Counsel & Board Sec. | $408,223 | Mixed | 19 Feb 2026 | ||
| Hiromichi Mizuno | Director | $369,279 | Mixed | 14 May 2025 | ||
| Tralisa Maraj | Chief Financial Officer | $357,248 | Mixed | 11 Jun 2025 | ||
| Jennifer Hoover | Head Accounting Officer | $249,327 | Mixed | 19 Feb 2026 | ||
| William L. Cornog | Director | $216,412 | Mixed | 10 Jun 2025 | ||
| Kjell Gruner | Director | $133,496 | Mixed | 12 Jun 2025 | ||
| Bryan Niketh | Director | $110 | Mixed | 05 Jan 2026 | ||
| Gina M. Goetter | Director | Mixed | 26 Sep 2022 | |||
| Glen Koval | Director | Mixed | 26 Sep 2022 | |||
| Matt Tandrup | Head of Design and Prod. Strat | Mixed | 30 Aug 2023 | |||
| Luke Christopher Mansfield | Director | Mixed | 22 Feb 2024 | |||
| Jochen Zeitz | Chief Executive Officer, Director | Mixed | 26 Sep 2022 | |||
| Paul J. Krause | Director | Mixed | 12 Jun 2023 | |||
| Coyne Edel M. O'Sullivan | Director | Mixed | 26 Sep 2022 | |||
| Jonathan R. Root | Director | Mixed | 07 Jul 2023 |
Top shareholders of LiveWire Group, Inc. (13F + 13D/G + 3/4/5)
Grouped by holder across the latest SEC ownership disclosures. Ownership % is shown only when it is directly reported or safely comparable across share classes.
Methodology: rows are grouped by holder and ranked by the holder's primary source value. — indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.
| Holder | Source | Role / Reporting | Ownership % | Shares | Holdings Value | 12M Net Δ | As of | Details |
|---|---|---|---|---|---|---|---|---|
| ElectricSoul, LLC |
3/4/5
|
10%+ Owner |
—
class O/S missing
|
181,000,000
|
$2,090,550,000 | — | 26 Sep 2022 | |
| BlackRock, Inc. |
13F
|
Company |
—
class O/S missing
|
2,184,823
|
$9,656,918 | — | 31 Dec 2025 | |
| John L. Garcia |
3/4/5
|
Director |
—
class O/S missing
|
2,698,722
|
$7,745,332 | — | 11 Jun 2025 | |
| Ryan Morrissey |
3/4/5
|
President |
—
class O/S missing
|
369,920
|
$3,795,379 | — | 21 Feb 2024 | |
| Karim Donnez |
3/4/5
|
Chief Executive Officer |
—
class O/S missing
|
1,618,108
|
$3,576,018 | -$300,636 | 19 Feb 2026 | |
| GEODE CAPITAL MANAGEMENT, LLC |
13F
|
Company |
—
class O/S missing
|
687,405
|
$3,038,911 | — | 31 Dec 2025 | |
| VANGUARD GROUP INC |
13F
|
Company |
—
class O/S missing
|
600,570
|
$2,654,520 | — | 31 Dec 2025 | |
| STATE STREET CORP |
13F
|
Company |
—
class O/S missing
|
500,826
|
$2,213,651 | — | 31 Dec 2025 | |
| Amanda Athayde |
3/4/5
|
Chief Legal Officer |
—
class O/S missing
|
135,718
|
$1,392,467 | — | 21 Feb 2024 | |
| Vance Calvin Strader |
3/4/5
|
Chief Technical Officer |
—
class O/S missing
|
121,966
|
$1,251,371 | — | 21 Feb 2024 | |
| NORTHERN TRUST CORP |
13F
|
Company |
—
class O/S missing
|
236,250
|
$1,044,225 | — | 31 Dec 2025 | |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC |
13F
|
Company |
—
class O/S missing
|
197,997
|
$875,147 | — | 31 Dec 2025 | |
| UBS Group AG |
13F
|
Company |
—
class O/S missing
|
130,326
|
$576,041 | — | 31 Dec 2025 | |
| Jonathan Paul Carter |
3/4/5
|
Chief Accounting Officer |
—
class O/S missing
|
46,835
|
$540,944 | — | 13 Feb 2023 | |
| Ryan Ragland |
3/4/5
|
Head of Product Dev. & Design |
—
class O/S missing
|
216,798
|
$479,123 | — | 19 Feb 2026 | |
| Jon Bekefy |
3/4/5
|
Head of Global Sales & Mktg. |
—
class O/S missing
|
192,770
|
$426,021 | -$16,895 | 19 Feb 2026 | |
| Allen Gerrard |
3/4/5
|
General Counsel & Board Sec. |
—
class O/S missing
|
183,060
|
$408,223 | — | 19 Feb 2026 | |
| STATE OF WISCONSIN INVESTMENT BOARD |
13F
|
Company |
—
class O/S missing
|
86,200
|
$381,004 | — | 31 Dec 2025 | |
| Hiromichi Mizuno |
3/4/5
|
Director |
—
class O/S missing
|
193,340
|
$369,279 | — | 14 May 2025 | |
| Tralisa Maraj |
3/4/5
|
Chief Financial Officer |
—
class O/S missing
|
324,771
|
$357,248 | — | 11 Jun 2025 | |
| ALLIANCEBERNSTEIN L.P. |
13F
|
Company |
—
class O/S missing
|
71,910
|
$317,842 | — | 31 Dec 2025 | |
| Bank of New York Mellon Corp |
13F
|
Company |
—
class O/S missing
|
70,677
|
$312,393 | — | 31 Dec 2025 | |
| BARCLAYS PLC |
13F
|
Company |
—
class O/S missing
|
57,312
|
$253,320 | — | 31 Dec 2025 | |
| Jennifer Hoover |
3/4/5
|
Head Accounting Officer |
—
class O/S missing
|
112,818
|
$249,327 | — | 19 Feb 2026 | |
| RHUMBLINE ADVISERS |
13F
|
Company |
—
class O/S missing
|
55,135
|
$243,689 | — | 31 Dec 2025 | |
| William L. Cornog |
3/4/5
|
Director |
—
class O/S missing
|
196,739
|
$216,412 | — | 10 Jun 2025 | |
| Nuveen, LLC |
13F
|
Company |
—
class O/S missing
|
47,805
|
$211,298 | — | 31 Dec 2025 | |
| MORGAN STANLEY |
13F
|
Company |
—
class O/S missing
|
46,343
|
$204,837 | — | 31 Dec 2025 | |
| GOLDMAN SACHS GROUP INC |
13F
|
Company |
—
class O/S missing
|
45,763
|
$202,272 | — | 31 Dec 2025 | |
| WELLS FARGO & COMPANY/MN |
13F
|
Company |
—
class O/S missing
|
40,179
|
$177,592 | — | 31 Dec 2025 | |
| BANK OF AMERICA CORP /DE/ |
13F
|
Company |
—
class O/S missing
|
32,711
|
$144,582 | — | 31 Dec 2025 | |
| AQR CAPITAL MANAGEMENT LLC |
13F
|
Company |
—
class O/S missing
|
31,608
|
$139,708 | — | 31 Dec 2025 | |
| DEUTSCHE BANK AG\ |
13F
|
Company |
—
class O/S missing
|
30,967
|
$136,874 | — | 31 Dec 2025 | |
| Kjell Gruner |
3/4/5
|
Director |
—
class O/S missing
|
121,360
|
$133,496 | — | 12 Jun 2025 | |
| JANE STREET GROUP, LLC |
13F
|
Company |
—
class O/S missing
|
21,294
|
$94,119 | — | 31 Dec 2025 | |
| PRICE T ROWE ASSOCIATES INC /MD/ |
13F
|
Company |
—
class O/S missing
|
18,339
|
$82,000 | — | 31 Dec 2025 | |
| MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. |
13F
|
Company |
—
class O/S missing
|
17,074
|
$75,467 | — | 31 Dec 2025 | |
| JPMORGAN CHASE & CO |
13F
|
Company |
—
class O/S missing
|
16,954
|
$74,937 | — | 31 Dec 2025 | |
| INTECH INVESTMENT MANAGEMENT LLC |
13F
|
Company |
—
class O/S missing
|
15,930
|
$70,411 | — | 31 Dec 2025 | |
| FMR LLC |
13F
|
Company |
—
class O/S missing
|
15,175
|
$67,074 | — | 31 Dec 2025 | |
| O'SHAUGHNESSY ASSET MANAGEMENT, LLC |
13F
|
Company |
—
class O/S missing
|
11,151
|
$49,287 | — | 31 Dec 2025 | |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE |
13F
|
Company |
—
class O/S missing
|
10,731
|
$47,431 | — | 31 Dec 2025 | |
| BNP PARIBAS FINANCIAL MARKETS |
13F
|
Company |
—
class O/S missing
|
9,720
|
$42,962 | — | 31 Dec 2025 | |
| Police & Firemen's Retirement System of New Jersey |
13F
|
Company |
—
class O/S missing
|
7,600
|
$33,592 | — | 31 Dec 2025 | |
| Russell Investments Group, Ltd. |
13F
|
Company |
—
class O/S missing
|
6,820
|
$30,144 | — | 31 Dec 2025 | |
| MetLife Investment Management, LLC |
13F
|
Company |
—
class O/S missing
|
6,685
|
$29,548 | — | 31 Dec 2025 | |
| NEW YORK STATE COMMON RETIREMENT FUND |
13F
|
Company |
—
class O/S missing
|
4,354
|
$19,245 | — | 31 Dec 2025 | |
| Legal & General Group Plc |
13F
|
Company |
—
class O/S missing
|
3,873
|
$17,080 | — | 31 Dec 2025 | |
| Ameritas Investment Partners, Inc. |
13F
|
Company |
—
class O/S missing
|
3,750
|
$16,575 | — | 31 Dec 2025 | |
| Tower Research Capital LLC (TRC) |
13F
|
Company |
—
class O/S missing
|
2,591
|
$11,452 | — | 31 Dec 2025 |
Recent Insider Transactions by Companies or Individuals for LiveWire Group, Inc.
Showing up to 300 most recent insider transactions from the last 12 months.
| Insider | Symbol | Class | Transaction | % | Value $ | * Price $ | Shares | Shares Owned | Date | Ownership |
|---|---|---|---|---|---|---|---|---|---|---|
| Jon Bekefy | LVWR | Common Stock | Tax liability | -1.22% | -2,389 | 192,770 | 21 Feb 2026 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Tax liability | -1.49% | -3,269 | 216,798 | 21 Feb 2026 | Direct | ||
| Jennifer Hoover | LVWR | Common Stock | Tax liability | -0.9% | -1,025 | 112,818 | 21 Feb 2026 | Direct | ||
| Karim Donnez | LVWR | Common Stock | Tax liability | -1.81% | -29,832 | 1,618,108 | 21 Feb 2026 | Direct | ||
| Allen Gerrard | LVWR | Common Stock | Award | 124.2% | 101,395 | 183,060 | 19 Feb 2026 | Direct | ||
| Allen Gerrard | LVWR | Common Stock | Tax liability | -16.8% | -16,481 | 81,665 | 19 Feb 2026 | Direct | ||
| Jon Bekefy | LVWR | Common Stock | Award | 98% | 96,567 | 195,159 | 19 Feb 2026 | Direct | ||
| Jon Bekefy | LVWR | Common Stock | Tax liability | -14% | -16,119 | 98,592 | 19 Feb 2026 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Award | 78.2% | 96,567 | 220,067 | 19 Feb 2026 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Tax liability | -12.9% | -18,356 | 123,500 | 19 Feb 2026 | Direct | ||
| Jennifer Hoover | LVWR | Common Stock | Award | 324% | 86,991 | 113,843 | 19 Feb 2026 | Direct | ||
| Jennifer Hoover | LVWR | Common Stock | Tax liability | -12.5% | -3,836 | 26,852 | 19 Feb 2026 | Direct | ||
| Karim Donnez | LVWR | Common Stock | Award | 88.2% | 772,533 | 1,647,940 | 19 Feb 2026 | Direct | ||
| Karim Donnez | LVWR | Common Stock | Tax liability | -11.5% | -113,713 | 875,407 | 19 Feb 2026 | Direct | ||
| Jon Bekefy | LVWR | Common Stock | Tax liability | -1.75% | -2,038 | 114,711 | 13 Feb 2026 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Tax liability | -2.11% | -3,055 | 141,856 | 13 Feb 2026 | Direct | ||
| Jon Bekefy | LVWR | Common Stock | Sale | -3.47% | $16,895 | $4.02 | -4,199 | 116,749 | 05 Dec 2025 | Direct |
| Jon Bekefy | LVWR | Common Stock | Tax liability | -3.14% | -3,924 | 120,948 | 02 Dec 2025 | Direct | ||
| Jon Bekefy | LVWR | Common Stock | Award | 2.03% | 2,486 | 124,872 | 02 Dec 2025 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Tax liability | -2.22% | -3,297 | 144,911 | 02 Dec 2025 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Award | 1.76% | 2,564 | 148,208 | 02 Dec 2025 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Award | 14.1% | 18,019 | 145,644 | 04 Aug 2025 | Direct | ||
| Karim Donnez | LVWR | Common Stock | Sale | -5.24% | $300,636 | $5.50 | -54,661 | 989,120 | 16 Jun 2025 | Direct |
| John L. Garcia | LVWR | Common Stock | Sale | -2.05% | -56,559 | 2,698,722 | 12 Jun 2025 | Direct | ||
| Karim Donnez | LVWR | Common Stock | Tax liability | -4% | -43,475 | 1,043,781 | 12 Jun 2025 | Direct | ||
| Kjell Gruner | LVWR | Common Stock | Sale | -13.5% | -18,969 | 121,360 | 12 Jun 2025 | Direct | ||
| John L. Garcia | LVWR | Common Stock | Sale | -1.78% | -49,998 | 2,755,281 | 11 Jun 2025 | Direct | ||
| Tralisa Maraj | LVWR | Common Stock | Sale | -7.15% | -25,000 | 324,771 | 11 Jun 2025 | Direct | ||
| Karim Donnez | LVWR | Common Stock | Sale | -3.18% | -35,699 | 1,087,256 | 11 Jun 2025 | Direct | ||
| Jon Bekefy | LVWR | Common Stock | Sale | -6.2% | -8,088 | 122,386 | 10 Jun 2025 | Direct | ||
| Ryan Ragland | LVWR | Common Stock | Sale | -5.12% | -6,891 | 127,625 | 10 Jun 2025 | Direct | ||
| William L. Cornog | LVWR | Common Stock | Sale | -16.9% | -40,000 | 196,739 | 10 Jun 2025 | Direct | ||
| John L. Garcia | LVWR | Common Stock | Award | 2.71% | 74,032 | 2,805,279 | 15 May 2025 | Direct | ||
| William L. Cornog | LVWR | Common Stock | Award | 105.2% | 121,360 | 236,739 | 14 May 2025 | Direct | ||
| John L. Garcia | LVWR | Common Stock | Award | 4.65% | 121,360 | 2,731,247 | 14 May 2025 | Direct | ||
| Hiromichi Mizuno | LVWR | Common Stock | Award | 168.6% | 121,360 | 193,340 | 14 May 2025 | Direct | ||
| Kjell Gruner | LVWR | Common Stock | Award | 639.8% | 121,360 | 140,329 | 14 May 2025 | Direct |
* An asterisk sign (*) next to the price indicates that the price is likely invalid.