Insider Transactions Reported by 21 Insiders of BuzzFeed, Inc.

Symbol: BZFD, BZFDW on Nasdaq
Location: New York, NY

Quick Takeaways

BZFD - BuzzFeed, Inc. has 21 insiders with reported activity on this page.
Net insider value flow over the last year: -$814,824.
Recent transaction rows are available for direct filing-level review.

What Changed

Buy value: ; sell value: $814,824.
Net share flow: -399,129.

Why This Matters

This page gives a plain-language issuer insider context before you inspect transaction-level evidence.
Use the filing links below to verify timestamps, codes, and ownership impacts directly from SEC forms.

Official SEC Source

Filed on Form 4

Issuer insider activity is sourced from SEC Forms 3, 4, and 5.

See Original Filing

Insider trading overview

Last 12 months

Net insider flow leans to selling over the last 12 months. Net value: -$814,824.

Buys

Shares: 0

Insiders: 0

Sells

$814,824

Shares: 399,129

Insiders: 4

Net

-$814,824

Shares: -399,129

Insiders: -4

Window (months)	Sell shares	Buy $	Sell $	Net $
0-3	0	$0	$0	$0
3-6	0	$0	$0	$0
6-9	374,655	$0	$763,101	-$763,101
9-12	24,474	$0	$51,723	-$51,723

BuzzFeed, Inc. executives and other stock owners filed with the SEC include:

Name	Relationship	Holdings Value	Past Year Net Change	Change %	Valuation	Report Date
Patrick J. Kerins	10%+ Owner	$7,824,014			Mixed	12 Mar 2025
NEW ENTERPRISE ASSOCIATES 13 LP	10%+ Owner	$7,697,932			Filing P/S	12 Mar 2025
HEARST COMMUNICATIONS INC	10%+ Owner	$2,680,469			Mixed	03 Dec 2021
John S. Johnson III	Member of 10% Group	$2,562,130	-$122,310	-4.6%	Mixed	24 Jul 2025
200 Park Avenue Partners, LLC	Other*	$1,501,749			Mixed	03 Dec 2021
Adam Rothstein	Director	$975,593	-$300,660	-24%	Mixed	01 Mar 2026
COMCAST CORP	10%+ Owner	$640,000			Mixed	22 May 2024
Gregory Coleman	Director	$494,301			Mixed	01 Mar 2026
Martin Marcela K.	President	$463,257			Mixed	07 Nov 2023
David Arroyo	Clo	$447,307			Mixed	09 Mar 2026
Matthew Omer	Cfo	$292,800			Mixed	09 Mar 2026
Janet L. Rolle	Director	$266,084	-$99,635	-27%	Mixed	01 Mar 2026
Christian Baesler	Coo	$170,496			Mixed	06 Mar 2023
Angela Acharia	Director	$149,907	-$292,219	-66%	Mixed	12 Sep 2025
Daniel Weinstein	Chief Accounting Officer	$108,859			Mixed	15 Nov 2024
Felicia DellaFortuna	Cfo	$79,470			Mixed	11 Aug 2023
Rhonda Powell	Chief Legal Officer	$48,216			Mixed	21 Nov 2022
Phuong Dao Nguyen	Publisher	$42,218			Mixed	06 Mar 2023
Jonah Peretti	Chief Executive Officer, Director, 10%+ Owner	$35,796			Mixed	19 May 2025
Joan Lordi Amble	Director	$22,790			Mixed	15 May 2023
Jonah Peretti, LLC	10%+ Owner				Mixed	03 Dec 2021

Top shareholders of BuzzFeed, Inc. (13F + 13D/G + 3/4/5)

Grouped by holder across the latest SEC ownership disclosures. Ownership % is shown only when it is directly reported or safely comparable across share classes.

Methodology: rows are grouped by holder and ranked by the holder's primary source value. — indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.

Holder	Source	Role / Reporting	Ownership %	Shares	Holdings Value	12M Net Δ	As of	Details
Patrick J. Kerins	3/4/5	10%+ Owner	— class O/S missing	3,457,211	$7,824,014	—	12 Mar 2025	3/4/5
NEW ENTERPRISE ASSOCIATES 13 LP	3/4/5	10%+ Owner	— class O/S missing	3,401,499	$7,697,932	—	12 Mar 2025	3/4/5
Edge One Capital Management LLC	13D/G	—	5.4%	2,015,431	$3,486,696	$0	27 Mar 2025	13D/G
HEARST COMMUNICATIONS INC	3/4/5	10%+ Owner	— class O/S missing	12,409,578	$2,680,469	—	03 Dec 2021	3/4/5
John S. Johnson III	3/4/5	Member of 10% Group	2.8%	1,049,061	$2,562,130	-$122,310	24 Jul 2025	3/4/5
200 Park Avenue Partners, LLC	3/4/5	Other*	— mixed-class rows	7,205,040 mixed-class rows	$1,501,749	—	03 Dec 2021	3/4/5
Adam Rothstein	3/4/5	Director	— mixed-class rows	1,036,614 mixed-class rows	$975,593	-$300,660	01 Mar 2026	3/4/5
VANGUARD GROUP INC	13F	Company	2.5%	942,664	$876,678	—	31 Dec 2025	13F
COMCAST CORP	3/4/5	10%+ Owner	— class O/S missing	2,000,000	$640,000	—	22 May 2024	3/4/5
Gregory Coleman	3/4/5	Director	— mixed-class rows	515,381 mixed-class rows	$494,301	—	01 Mar 2026	3/4/5
Martin Marcela K.	3/4/5	President	— mixed-class rows	1,723,413 mixed-class rows	$463,257	—	07 Nov 2023	3/4/5
David Arroyo	3/4/5	CLO	— mixed-class rows	211,296 mixed-class rows	$447,307	—	09 Mar 2026	3/4/5
RENAISSANCE TECHNOLOGIES LLC	13F	Company	0.91%	335,654	$312,192	—	31 Dec 2025	13F
Matthew Omer	3/4/5	CFO	— mixed-class rows	338,879 mixed-class rows	$292,800	—	09 Mar 2026	3/4/5
GEODE CAPITAL MANAGEMENT, LLC	13F	Company	0.79%	291,070	$270,767	—	31 Dec 2025	13F
Janet L. Rolle	3/4/5	Director	— mixed-class rows	261,807 mixed-class rows	$266,084	-$99,635	01 Mar 2026	3/4/5
UBS Group AG	13F	Company	— mixed-class rows	284,720 mixed-class rows	$263,587	—	31 Dec 2025	13F
DIMENSIONAL FUND ADVISORS LP	13F	Company	0.65%	240,784	$223,953	—	31 Dec 2025	13F
Christian Baesler	3/4/5	COO	— mixed-class rows	568,330 mixed-class rows	$170,496	—	06 Mar 2023	3/4/5
Shay Capital LLC	13F	Company	0.44%	163,594	$152,159	—	31 Dec 2025	13F
Angela Acharia	3/4/5	Director	— mixed-class rows	24,330 mixed-class rows	$149,907	-$292,219	12 Sep 2025	3/4/5
BlackRock, Inc.	13F	Company	0.43%	157,634	$146,615	—	31 Dec 2025	13F
GROUP ONE TRADING LLC	13F	Company	0.38%	141,943	$132,021	—	31 Dec 2025	13F
SUSQUEHANNA INTERNATIONAL GROUP, LLP	13F	Company	0.32%	118,239	$109,974	—	31 Dec 2025	13F
Daniel Weinstein	3/4/5	Chief Accounting Officer	— mixed-class rows	213,239 mixed-class rows	$108,859	—	15 Nov 2024	3/4/5
PANAGORA ASSET MANAGEMENT INC	13F	Company	0.29%	107,460	$99,949	—	31 Dec 2025	13F
STATE STREET CORP	13F	Company	0.26%	96,328	$89,595	—	31 Dec 2025	13F
Felicia DellaFortuna	3/4/5	CFO	— mixed-class rows	338,451 mixed-class rows	$79,470	—	11 Aug 2023	3/4/5
LMR Partners LLP	13F	Company	— class O/S missing	2,444,027	$61,589	—	31 Dec 2025	13F
FOUNDERS FINANCIAL SECURITIES LLC	13F	Company	— mixed-class rows	342,095 mixed-class rows	$60,039	—	31 Dec 2025	13F
Rhonda Powell	3/4/5	Chief Legal Officer	— mixed-class rows	190,685 mixed-class rows	$48,216	—	21 Nov 2022	3/4/5
JPMORGAN CHASE & CO	13F	Company	0.13%	47,036	$43,748	—	31 Dec 2025	13F
NORTHERN TRUST CORP	13F	Company	0.12%	46,125	$42,901	—	31 Dec 2025	13F
Phuong Dao Nguyen	3/4/5	Publisher	— mixed-class rows	194,687 mixed-class rows	$42,218	—	06 Mar 2023	3/4/5
Jonah Peretti	3/4/5	Chief Executive Officer, Director, 10%+ Owner	— class O/S missing	76,361	$35,796	—	19 May 2025	3/4/5
XTX Topco Ltd	13F	Company	0.08%	29,796	$27,713	—	31 Dec 2025	13F
SIMPLEX TRADING, LLC	13F	Company	0.07%	27,613	$25,680	—	31 Dec 2025	13F
ALLIANCEBERNSTEIN L.P.	13F	Company	0.07%	26,823	$24,948	—	31 Dec 2025	13F
ACADIAN ASSET MANAGEMENT LLC	13F	Company	0.07%	26,192	$23,000	—	31 Dec 2025	13F
Joan Lordi Amble	3/4/5	Director	— mixed-class rows	98,187 mixed-class rows	$22,790	—	15 May 2023	3/4/5
Cetera Investment Advisers	13F	Company	0.05%	19,925	$18,532	—	31 Dec 2025	13F
GOLDMAN SACHS GROUP INC	13F	Company	0.05%	17,184	$15,983	—	31 Dec 2025	13F
BLAIR WILLIAM & CO/IL	13F	Company	0.05%	17,000	$15,812	—	31 Dec 2025	13F
RAYMOND JAMES FINANCIAL INC	13F	Company	0.04%	16,500	$15,347	—	31 Dec 2025	13F
Brevan Howard Capital Management LP	13F	Company	— class O/S missing	603,324	$15,204	—	31 Dec 2025	13F
JANE STREET GROUP, LLC	13F	Company	0.04%	14,553	$13,536	—	31 Dec 2025	13F
KESTRA PRIVATE WEALTH SERVICES, LLC	13F	Company	0.04%	14,300	$13,300	—	31 Dec 2025	13F
Focus Partners Wealth	13F	Company	0.04%	14,040	$13,059	—	31 Dec 2025	13F
ARISTEIA CAPITAL, L.L.C.	13F	Company	— class O/S missing	522,634	$10,740	—	31 Dec 2025	13F
Founders Capital Management	13F	Company	0.03%	10,000	$9,301	—	31 Dec 2025	13F

Recent Insider Transactions by Companies or Individuals for BuzzFeed, Inc.

Showing up to 300 most recent insider transactions from the last 12 months.

Insider	Symbol	Class	Transaction	%	Value $	* Price $	Shares	Shares Owned	Date	Ownership
David Arroyo	BZFD	Class A Common Stock	Tax liability	-6.65%			-11,466	161,004	09 Mar 2026	Direct
David Arroyo	BZFD	Class A Common Stock	Options Exercise	17.1%			25,144	172,470	09 Mar 2026	Direct
David Arroyo	BZFD	Restricted Stock Units	Options Exercise	-33.3%			-25,144	50,292	09 Mar 2026	Direct
Matthew Omer	BZFD	Class A Common Stock	Tax liability	-0.2%			-687	335,545	09 Mar 2026	Direct
Matthew Omer	BZFD	Class A Common Stock	Options Exercise	0.5%			1,667	336,232	09 Mar 2026	Direct
Matthew Omer	BZFD	Restricted Stock Units	Options Exercise	-33.3%			-1,667	3,334	09 Mar 2026	Direct
Janet L. Rolle	BZFD	Class A Common Stock	Options Exercise	28.6%			34,924	157,034	01 Mar 2026	Direct
Janet L. Rolle	BZFD	Restricted Stock Units	Options Exercise	-25%			-34,924	104,773	01 Mar 2026	Direct
Gregory Coleman	BZFD	Class A Common Stock	Options Exercise	9.3%			34,924	410,608	01 Mar 2026	Direct
Gregory Coleman	BZFD	Restricted Stock Units	Options Exercise	-25%			-34,924	104,773	01 Mar 2026	Direct
Adam Rothstein	BZFD	Class A Common Stock	Options Exercise	5.81%			48,894	889,932	01 Mar 2026	Direct
Adam Rothstein	BZFD	Restricted Stock Units	Options Exercise	-25%			-48,894	146,682	01 Mar 2026	Direct
Adam Rothstein	BZFD	Restricted Stock Units	Award				242,141	195,576	12 Feb 2026	Direct
Gregory Coleman	BZFD	Restricted Stock Units	Award				186,262	139,697	12 Feb 2026	Direct
Janet L. Rolle	BZFD	Restricted Stock Units	Award				186,262	139,697	12 Feb 2026	Direct
Adam Rothstein	BZFD	Class A Common Stock	Options Exercise	13.7%			101,337	841,038	01 Feb 2026	Direct
Adam Rothstein	BZFD	Restricted Stock Units	Options Exercise	-50%			-101,337	101,338	01 Feb 2026	Direct
Gregory Coleman	BZFD	Class A Common Stock	Options Exercise	3.27%			11,897	375,684	01 Dec 2025	Direct
Gregory Coleman	BZFD	Restricted Stock Units	Options Exercise	-100%			-11,897	0	01 Dec 2025	Direct
Adam Rothstein	BZFD	Class A Common Stock	Options Exercise	2.3%			16,656	739,701	01 Dec 2025	Direct
Adam Rothstein	BZFD	Restricted Stock Units	Options Exercise	-100%			-16,656	0	01 Dec 2025	Direct
Janet L. Rolle	BZFD	Class A Common Stock	Options Exercise	10.8%			11,897	122,110	01 Dec 2025	Direct
Janet L. Rolle	BZFD	Restricted Stock Units	Options Exercise	-100%			-11,897	0	01 Dec 2025	Direct
Adam Rothstein	BZFD	Restricted Stock Units	Award				202,675	202,675	25 Nov 2025	Direct
David Arroyo	BZFD	Class A Common Stock	Tax liability	-6.44%			-10,134	147,326	11 Nov 2025	Direct
David Arroyo	BZFD	Class A Common Stock	Options Exercise	19%			25,144	157,460	11 Nov 2025	Direct
David Arroyo	BZFD	Restricted Stock Units	Options Exercise	-25%			-25,144	75,436	11 Nov 2025	Direct
Matthew Omer	BZFD	Class A Common Stock	Tax liability	-6.05%			-21,562	334,565	11 Nov 2025	Direct
Matthew Omer	BZFD	Class A Common Stock	Options Exercise	20.4%			60,260	356,127	11 Nov 2025	Direct
Matthew Omer	BZFD	Restricted Stock Units	Options Exercise	-100%			-60,260	0	11 Nov 2025	Direct
Janet L. Rolle	BZFD	Class A Common Stock	Sale	-17.8%	$47,912	$2.00	-23,907	110,213	12 Sep 2025	Direct
Angela Acharia	BZFD	Class A Common Stock	Sale	-82.6%	$113,376	$2.01	-56,378	11,870	12 Sep 2025	Direct
Adam Rothstein	BZFD	Class A Common Stock	Sale	-17.2%	$300,660	$2.00	-150,000	723,045	11 Sep 2025	Direct
Angela Acharia	BZFD	Class A Common Stock	Sale	-26.8%	$48,440	$1.94	-25,000	68,248	08 Sep 2025	Direct
Angela Acharia	BZFD	Class A Common Stock	Sale	-1.36%	$2,403	$1.87	-1,285	93,248	05 Sep 2025	Direct
Angela Acharia	BZFD	Class A Common Stock	Sale	-0.11%	$188	$1.88	-100	94,533	04 Sep 2025	Direct
Angela Acharia	BZFD	Class A Common Stock	Sale	-41.8%	$127,812	$1.88	-67,985	94,633	03 Sep 2025	Direct
Janet L. Rolle	BZFD	Class A Common Stock	Options Exercise	9.73%			11,897	134,120	01 Sep 2025	Direct
Janet L. Rolle	BZFD	Restricted Stock Units	Options Exercise	-50%			-11,897	11,897	01 Sep 2025	Direct
Angela Acharia	BZFD	Class A Common Stock	Options Exercise	7.89%			11,897	162,618	01 Sep 2025	Direct
Angela Acharia	BZFD	Restricted Stock Units	Options Exercise	-50%			-11,897	11,897	01 Sep 2025	Direct
Gregory Coleman	BZFD	Class A Common Stock	Options Exercise	3.38%			11,897	363,787	01 Sep 2025	Direct
Gregory Coleman	BZFD	Restricted Stock Units	Options Exercise	-50%			-11,897	11,897	01 Sep 2025	Direct
Adam Rothstein	BZFD	Class A Common Stock	Options Exercise	1.94%			16,655	873,045	01 Sep 2025	Direct
Adam Rothstein	BZFD	Restricted Stock Units	Options Exercise	-50%			-16,655	16,656	01 Sep 2025	Direct
David Arroyo	BZFD	Class A Common Stock	Tax liability	-7.2%			-10,268	132,316	12 Aug 2025	Direct
David Arroyo	BZFD	Class A Common Stock	Options Exercise	21.8%			25,473	142,584	12 Aug 2025	Direct
David Arroyo	BZFD	Restricted Stock Units	Options Exercise	-100%			-25,473	0	12 Aug 2025	Direct
Matthew Omer	BZFD	Class A Common Stock	Tax liability	-6.91%			-21,948	295,867	12 Aug 2025	Direct
Matthew Omer	BZFD	Class A Common Stock	Options Exercise	23.9%			61,337	317,815	12 Aug 2025	Direct

* An asterisk sign (*) next to the price indicates that the price is likely invalid.