SEC ownership of Reddit, Inc.

Top holders, 13D/G large-stake signals, insider positions, and transaction flow tied to CIK 0001713445.

Comparable stake leader

Steve Ladd Huffman

Disclosed value leader

Steve Ladd Huffman

Comparable rows

50/50

Latest evidence

20 May 2026

Ownership snapshot CIK-linked ownership evidence from parsed SEC filings. 2 signals
Latest 13D/G holder
Steve Ladd Huffman
Latest parsed ownership date
20 May 2026
Issuer Names, identifiers, and filing context for this profile. 2 identity fields
Issuer CIK
0001713445
Issuer location
San Francisco, CA

Ownership snapshot

Top shareholders of Reddit, Inc. (13F + 13D/G + 3/4/5)

Grouped by holder across the latest SEC ownership disclosures. Start with comparable ownership when available, then verify the linked 13F, 13D/G, or 3/4/5 evidence.

Comparable stake leader
Steve Ladd Huffman
Disclosed value leader
Steve Ladd Huffman
Comparable rows
50/50
Latest evidence
20 May 2026
13D/G 3/4/5 13F Lead comparable stake: 25% 13D/G row: Steve Ladd Huffman Showing 1-8 of 50 holder rows.

Quick read

Steve Ladd Huffman leads the comparable SEC ownership view at 25%.

50 of 50 rows have a safely comparable ownership percentage. Use this as a filing-backed starting point, then open the detailed table for source links, reporting role, position value, share count, and filing date.

Open SEC evidence Opens Steve Ladd Huffman's linked filing trail.
Comparable ownership Top 5
Steve Ladd Huffman 25%
VANGUARD GROUP INC 9.1%
BAILLIE GIFFORD & CO 5.2%
BlackRock, Inc. 5%
Tencent Holdings Ltd 4.2%

Ownership % is shown only when SEC disclosures are safely comparable across share classes.

Detailed SEC evidence table Showing 1-8 of 50 holder rows
Holder Evidence Ownership % Position 12M Net Δ As of
Steve Ladd Huffman
13D/G 3/4/5
CEO & President, Director, 10%+ Owner
25%
$7,190,253,082
48,143,643 shares
-$491,055,631 04 May 2026
VANGUARD GROUP INC
13D/G
The Vanguard Group
9.1%
$2,814,694,207
12,238,333 shares
+$703,066,321 30 Sep 2025
BAILLIE GIFFORD & CO
13D/G 13F
Company
5.2%
$1,091,615,429
7,309,109 shares
+$179,507,349 31 Mar 2026
BlackRock, Inc.
13D/G 13F
Company
5%
$1,550,993,913
6,743,745 shares
$0 30 Sep 2025
Tencent Holdings Ltd
3/4/5 13D/G
Former 10% Owner
4.2%
from 13D/G
$1,642,038,764
11,923,417 shares
mixed-class rows
19 Nov 2024
COATUE MANAGEMENT LLC
13D/G 13F
COATUE MANAGEMENT, L.L.C. · Company
3.7%
$532,727,275
4,745,900 shares
-$200,291,716 31 Mar 2025
FMR LLC
13D/G 13F
Company
2.3%
$595,446,460
4,422,186 shares
-$1,088,583,579 31 Mar 2026
Andrew Vollero
3/4/5
Chief Financial Officer
0.17%
$32,882,607
244,208 shares
-$13,365,816 20 May 2026
How to read this table

Rows are grouped by holder and ranked first by SEC-reported ownership % when it is safely comparable, then by disclosed holdings value. indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.

Forms 3/4/5 flow

Insider trading overview

Net insider flow leans to selling over the last 12 months. Net value: -$296,628,074.

Buys
$8,870,869
Insiders: 1
Sells
$305,498,943
Insiders: 6
Net
-$296,628,074
Shares: -1,559,230
Window
Last 12 months
4 rolling buckets
Buy value Sell value
Shares: 61,000 Shares: 1,620,230
Window (months) Buy shares Sell shares Buy value Sell value Net value
0-3 10,500 259,999 $1,388,730 $39,812,499 -$38,423,769
3-6 50,500 449,084 $7,482,139 $93,738,504 -$86,256,365
6-9 0 394,370 $0 $83,157,516 -$83,157,516
9-12 0 516,777 $0 $88,790,423 -$88,790,423

Reporting owners

Insider holders from Forms 3/4/5

Showing 1-15 of 15 reporting-owner rows connected to Reddit, Inc.. Open a relationship link for the CIK-to-CIK filing trail.

Rows
15
Largest Forms 3/4/5 holder
Advance Magazine Publishers Inc.
Net 12M change
-$296,628,074
Latest report
29 May 2026
Name Relationship Holdings Value Past Year Net Change Change % Valuation Report Date
Advance Magazine Publishers Inc. Director, 10%+ Owner $2,388,859,629 Mixed 21 Nov 2024
Tencent Holdings Ltd Former 10% Owner $1,642,038,764 Mixed 19 Nov 2024
Steve Ladd Huffman CEO & President, Director, 10%+ Owner $450,191,479 -$90,576,798 -17% Mixed 29 May 2026
Jennifer L. Wong Chief Operating Officer $146,275,546 -$112,382,870 -43% Median 20 May 2026
Andrew Vollero Chief Financial Officer $32,882,607 -$13,365,816 -29% Median 20 May 2026
Christopher Brian Slowe Chief Technology Officer $26,781,246 -$55,326,508 -67% Mixed 08 Apr 2026
Benjamin Seong Lee Chief Legal Officer $10,155,706 -$28,248,513 -74% Median 20 May 2026
Sarah E. Farrell Director $9,293,797 +$8,870,869 +2097% Median 05 Apr 2026
Robert A. Sauerberg Director $6,663,329 Mixed 12 Feb 2026
David C. Habiger Director $4,748,694 Median 05 Apr 2026
Patricia Filikrushel Director $4,028,587 Median 05 Apr 2026
Mary Porter Gale Director $3,920,867 Median 05 Apr 2026
Newhouse Steven O Director $3,708,255 Median 05 Apr 2026
Michelle Marie Reynolds Chief Accounting Officer $2,136,626 -$5,598,438 -72% Median 20 May 2026
Michael Seibel Director $487,297 Median 05 Apr 2026

Recent insider transactions for Reddit, Inc.

Showing up to 300 recent insider transactions from the last 12 months.

Insider Symbol Class Transaction % SEC-reported value SEC-reported price Shares Shares owned Date Ownership
Steve Ladd Huffman RDDT Class A Common Stock Sale -4.59% $3,134,316 $174.13 -18,000 373,814 29 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Options Exercise 4.82% 18,000 391,814 29 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Stock Option (Right to Buy) Options Exercise -1.54% -18,000 1,153,255 29 May 2026 By The XYZ Revocable Trust
Jennifer L. Wong RDDT Class A Common Stock Tax liability -3.5% -38,112 1,050,339 20 May 2026 Direct
Steve Ladd Huffman RDDT Class A Common Stock Tax liability -9.74% -40,336 373,814 20 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Conversion of derivative security 0.72% 2,955 414,150 20 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class B Common Stock Conversion of derivative security -0.08% -2,955 3,496,440 20 May 2026 By The XYZ Revocable Trust
Benjamin Seong Lee RDDT Class A Common Stock Tax liability -4.9% -3,886 75,423 20 May 2026 Direct
Andrew Vollero RDDT Class A Common Stock Tax liability -4.05% -10,320 244,208 20 May 2026 Direct
Michelle Marie Reynolds RDDT Class A Common Stock Tax liability -7.38% -1,265 15,868 20 May 2026 Direct
Jennifer L. Wong RDDT Class A Common Stock Sale -3.47% $6,208,842 $158.52 -39,167 1,088,451 18 May 2026 Direct
Jennifer L. Wong RDDT Class A Common Stock Options Exercise 3.6% 39,167 1,127,618 18 May 2026 Direct
Jennifer L. Wong RDDT Stock Option (Right to Buy) Options Exercise -20.2% -39,167 154,786 18 May 2026 Direct
Steve Ladd Huffman RDDT Class A Common Stock Sale -4.19% $2,828,744 $157.15 -18,000 411,195 15 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Options Exercise 4.38% 18,000 429,195 15 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class B Common Stock Options Exercise 0.11% 3,954 3,499,395 15 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Stock Option (Right to Buy) Options Exercise -1.84% -21,954 1,171,255 15 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Sale -4.19% $3,092,449 $171.80 -18,000 411,195 05 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Options Exercise 4.38% 18,000 429,195 05 May 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Stock Option (Right to Buy) Options Exercise -1.49% -18,000 1,189,255 05 May 2026 By The XYZ Revocable Trust
Jennifer L. Wong RDDT Class A Common Stock Sale -3.47% $6,324,169 $161.47 -39,167 1,088,451 16 Apr 2026 Direct
Jennifer L. Wong RDDT Class A Common Stock Options Exercise 3.6% 39,167 1,127,618 16 Apr 2026 Direct
Jennifer L. Wong RDDT Stock Option (Right to Buy) Options Exercise -16.8% -39,167 193,953 16 Apr 2026 Direct
Steve Ladd Huffman RDDT Class A Common Stock Sale -4.19% $2,851,237 $158.40 -18,000 411,195 15 Apr 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Options Exercise 4.38% 18,000 429,195 15 Apr 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Stock Option (Right to Buy) Options Exercise -1.47% -18,000 1,207,255 15 Apr 2026 By The XYZ Revocable Trust
Christopher Brian Slowe RDDT Class A Common Stock Sale -28.8% $2,335,420 $150.67 -15,500 38,413 08 Apr 2026 Direct
Christopher Brian Slowe RDDT Class A Common Stock Options Exercise 16.2% 7,500 53,913 08 Apr 2026 Direct
Christopher Brian Slowe RDDT Class A Common Stock Gift 20.8% 8,000 46,413 08 Apr 2026 Direct
Christopher Brian Slowe RDDT Class A Common Stock Gift -4.91% -8,000 154,828 08 Apr 2026 By The Slowe Family Trust dated January 26, 2012
Christopher Brian Slowe RDDT Stock Option (Right to Buy) Options Exercise -9.2% -7,500 74,043 08 Apr 2026 Direct
Sarah E. Farrell RDDT Class A Common Stock Award 1.56% 123 8,022 05 Apr 2026 Direct
Michael Seibel RDDT Class A Common Stock Award 2.87% 101 3,619 05 Apr 2026 Direct
David C. Habiger RDDT Class A Common Stock Award 0.79% 278 35,267 05 Apr 2026 Direct
Mary Porter Gale RDDT Class A Common Stock Award 1.34% 105 7,938 05 Apr 2026 Direct
Newhouse Steven O RDDT Class A common stock, par value $0.0001 per share Award 1% 112 11,358 05 Apr 2026 Direct
Patricia Filikrushel RDDT Class A Common Stock Award 0.4% 120 29,919 05 Apr 2026 Direct
Steve Ladd Huffman RDDT Class A Common Stock Sale -4.19% $2,389,852 $132.77 -18,000 411,195 31 Mar 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Class A Common Stock Options Exercise 4.38% 18,000 429,195 31 Mar 2026 By The XYZ Revocable Trust
Steve Ladd Huffman RDDT Stock Option (Right to Buy) Options Exercise -1.45% -18,000 1,225,255 31 Mar 2026 By The XYZ Revocable Trust
Christopher Brian Slowe RDDT Class A Common Stock Sale -19.8% $1,342,138 $141.28 -9,500 38,413 23 Mar 2026 Direct
Christopher Brian Slowe RDDT Class A Common Stock Options Exercise 18.6% 7,500 47,913 23 Mar 2026 Direct
Christopher Brian Slowe RDDT Class A Common Stock Gift 5.21% 2,000 40,413 23 Mar 2026 Direct
Christopher Brian Slowe RDDT Class A Common Stock Gift -1.21% -2,000 162,828 23 Mar 2026 By The Slowe Family Trust dated January 26, 2012
Christopher Brian Slowe RDDT Stock Option (Right to Buy) Options Exercise -8.42% -7,500 81,543 23 Mar 2026 Direct
Jennifer L. Wong RDDT Class A Common Stock Sale -13.6% $811,448 $143.42 -5,658 36,000 18 Mar 2026 By MorMa Trust dated June 22, 2021
Jennifer L. Wong RDDT Class A Common Stock Sale -2.99% $4,805,231 $143.41 -33,507 1,088,451 18 Mar 2026 Direct
Jennifer L. Wong RDDT Class A Common Stock Options Exercise 3.08% 33,507 1,121,958 18 Mar 2026 Direct
Jennifer L. Wong RDDT Stock Option (Right to Buy) Options Exercise -12.6% -33,507 233,120 18 Mar 2026 Direct
Steve Ladd Huffman RDDT Class A Common Stock Sale -4.19% $2,391,428 $132.86 -18,000 411,195 13 Mar 2026 By The XYZ Revocable Trust
* marks a reported price that did not pass the local price check.
We use cookies and similar technologies to provide certain features, enhance the user experience and, if you allow them, measure engagement and deliver advertising. Analytics and marketing storage stay off until you grant consent. By clicking on "Agree and continue", you declare your consent to the use of the selected optional cookies. Manage preferences to update or revoke optional consent for future visits. For more information, see our Privacy Policy .