Comparable stake leader
Steve Ladd Huffman
SEC ownership of Reddit, Inc.
Top holders, 13D/G large-stake signals, insider positions, and transaction flow tied to CIK 0001713445.
Disclosed value leader
Steve Ladd Huffman
Comparable rows
50/50
Latest evidence
25 Aug 2026
- Public ticker
- RDDT on NYSE
- Parsed ownership sources
-
13D/G, 3/4/5, and 13F
Source: Parsed SEC ownership filingsUse: Compare filing families carefully
- Largest SEC-reported holder
-
Steve Ladd Huffman
Ranking: Comparable ownership first, then disclosed value
- Comparable ownership rows
-
50 of 50
Meaning: Rows with safely comparable ownership %
- Latest 13D/G holder
-
Steve Ladd Huffman
Source: Latest parsed Schedule 13D/G stake
- Latest parsed ownership date
-
25 Aug 2026
Freshness: Most recent filing date in this holder set
- Issuer CIK
- 0001713445
- Issuer location
- San Francisco, CA
Ownership snapshot
CIK-linked ownership evidence from parsed SEC filings.
3 signals
Issuer
Names, identifiers, and filing context for this profile.
2 identity fields
Ownership snapshot
Top shareholders of Reddit, Inc. (13F + 13D/G + 3/4/5)
Grouped by holder across the latest SEC ownership disclosures. Start with comparable ownership when available, then verify the linked 13F, 13D/G, or 3/4/5 evidence.
Comparable stake leader
Steve Ladd Huffman
Disclosed value leader
Steve Ladd Huffman
Comparable rows
50/50
Latest evidence
25 Aug 2026
13D/G
3/4/5
13F
Lead comparable stake: 25%
13D/G row: Steve Ladd Huffman
Showing 1-8 of 50 holder rows.
Quick read
Steve Ladd Huffman leads the comparable SEC ownership view at 25%.
50 of 50 rows have a safely comparable ownership percentage. Use this as a filing-backed starting point, then open the detailed table for source links, reporting role, position value, share count, and filing date.
Open SEC evidence
Opens Steve Ladd Huffman's linked filing trail.
Comparable ownership
Top 5
Steve Ladd Huffman
25%
VANGUARD GROUP INC
9.1%
BAILLIE GIFFORD & CO
5.2%
BlackRock, Inc.
5%
Tencent Holdings Ltd
4.2%
Ownership % is shown only when SEC disclosures are safely comparable across share classes.
Detailed SEC evidence table Showing 1-8 of 50 holder rows
| Holder | Evidence | Ownership % | Position | 12M Net Δ | As of |
|---|---|---|---|---|---|
| Steve Ladd Huffman |
13D/G
3/4/5
CEO & President, Director, 10%+ Owner
|
25%
|
$7,190,253,082
48,143,643 shares
|
-$491,055,631 | 04 May 2026 |
| VANGUARD GROUP INC |
13D/G
The Vanguard Group
|
9.1%
|
$2,814,694,207
12,238,333 shares
|
+$703,066,321 | 30 Sep 2025 |
| BAILLIE GIFFORD & CO |
13F
13D/G
Company
|
5.2%
from 13D/G
|
$1,248,266,202
7,191,302 shares
|
— | 30 Jun 2026 |
| BlackRock, Inc. |
13D/G
13F
Company
|
5%
|
$1,550,993,913
6,743,745 shares
|
$0 | 30 Sep 2025 |
| Tencent Holdings Ltd |
3/4/5
13D/G
Former 10% Owner
|
4.2%
from 13D/G
|
$1,642,038,764
11,923,417 shares
mixed-class rows
|
— | 19 Nov 2024 |
| COATUE MANAGEMENT LLC |
13D/G
13F
COATUE MANAGEMENT, L.L.C. · Company
|
3.7%
|
$532,727,275
4,745,900 shares
|
-$200,291,716 | 31 Mar 2025 |
| FMR LLC |
13D/G
13F
Company
|
2.3%
|
$595,446,460
4,422,186 shares
|
-$1,088,583,579 | 31 Mar 2026 |
| Andrew Vollero |
3/4/5
Chief Financial Officer
|
0.17%
|
$40,598,452
233,889 shares
|
-$9,836,634 | 20 Aug 2026 |
How to read this table
Rows are grouped by holder and ranked first by SEC-reported ownership % when it is safely comparable, then by disclosed holdings value. — indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.
Forms 3/4/5 flow
Insider trading overview
Net insider flow leans to selling over the last 12 months. Net value: -$259,402,632.
Buys
$8,870,869
Insiders: 1
Sells
$268,273,502
Insiders: 7
Net
-$259,402,632
Shares: -1,321,722
Window
Last 12 months
4 rolling buckets
Buy value
Sell value
Shares: 61,000
Shares: 1,382,722
| Window (months) | Buy shares | Sell shares | Buy value | Sell value | Net value |
|---|---|---|---|---|---|
| 0-3 | 0 | 249,269 | $0 | $45,022,425 | -$45,022,425 |
| 3-6 | 10,500 | 259,999 | $1,388,730 | $39,812,499 | -$38,423,769 |
| 6-9 | 50,500 | 449,084 | $7,482,139 | $93,738,504 | -$86,256,365 |
| 9-12 | 0 | 424,370 | $0 | $89,700,073 | -$89,700,073 |
Reporting owners
Insider holders from Forms 3/4/5
Showing 1-15 of 15 reporting-owner rows connected to Reddit, Inc.. Open a relationship link for the CIK-to-CIK filing trail.
Rows
15
Largest Forms 3/4/5 holder
Advance Magazine Publishers Inc.
Net 12M change
-$259,402,633
Latest report
25 Aug 2026
| Name | Relationship | Holdings Value | Past Year Net Change | Change % | Valuation | Report Date |
|---|---|---|---|---|---|---|
| Advance Magazine Publishers Inc. | Director, 10%+ Owner | $2,388,859,629 | Mixed | 21 Nov 2024 | ||
| Tencent Holdings Ltd | Former 10% Owner | $1,642,038,764 | Mixed | 19 Nov 2024 | ||
| Steve Ladd Huffman | CEO & President, Director, 10%+ Owner | $445,986,285 | -$76,620,200 | -15% | Mixed | 20 Aug 2026 |
| Jennifer L. Wong | Chief Operating Officer | $181,951,069 | -$107,972,442 | -37% | Median | 20 Aug 2026 |
| Andrew Vollero | Chief Financial Officer | $40,598,452 | -$9,836,634 | -20% | Median | 20 Aug 2026 |
| Christopher Brian Slowe | Chief Technology Officer | $26,781,246 | -$42,480,723 | -61% | Mixed | 08 Apr 2026 |
| Benjamin Seong Lee | Chief Legal Officer | $12,417,218 | -$26,833,004 | -68% | Median | 20 Aug 2026 |
| Sarah E. Farrell | Director | $12,300,246 | +$8,870,869 | +259% | Median | 05 Jul 2026 |
| David C. Habiger | Director | $6,468,296 | Median | 05 Jul 2026 | ||
| Patricia Filikrushel | Director | $5,512,042 | Median | 05 Jul 2026 | ||
| Mary Porter Gale | Director | $5,370,574 | Median | 05 Jul 2026 | ||
| Newhouse Steven O | Director | $5,097,879 | Median | 05 Jul 2026 | ||
| Robert A. Sauerberg | Director | $5,025,899 | -$820,070 | -14% | Mixed | 25 Aug 2026 |
| Michelle Marie Reynolds | Chief Accounting Officer | $2,394,536 | -$3,710,429 | -61% | Median | 20 Aug 2026 |
| Michael Seibel | Director | $943,582 | Median | 05 Jul 2026 |
Recent insider transactions for Reddit, Inc.
Showing up to 300 recent insider transactions from the last 12 months.
| Insider | Symbol | Class | Transaction | % | SEC-reported value | SEC-reported price | Shares | Shares owned | Date | Ownership |
|---|---|---|---|---|---|---|---|---|---|---|
| Robert A. Sauerberg | RDDT | Class A Common Stock | Sale | -15.9% | $820,070 | $159.92 | -5,128 | 27,087 | 25 Aug 2026 | By Robert A. Sauerberg, Jr. 2002 Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Tax liability | -10.7% | -40,336 | 336,432 | 20 Aug 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Class A Common Stock | Conversion of derivative security | 0.79% | 2,954 | 376,768 | 20 Aug 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Class B Common Stock | Conversion of derivative security | -0.08% | -2,954 | 3,493,486 | 20 Aug 2026 | By The XYZ Revocable Trust | ||
| Benjamin Seong Lee | RDDT | Class A Common Stock | Tax liability | -5.15% | -3,887 | 71,536 | 20 Aug 2026 | Direct | ||
| Michelle Marie Reynolds | RDDT | Class A Common Stock | Tax liability | -8.4% | -1,265 | 13,795 | 20 Aug 2026 | Direct | ||
| Jennifer L. Wong | RDDT | Class A Common Stock | Tax liability | -3.63% | -38,113 | 1,012,226 | 20 Aug 2026 | Direct | ||
| Andrew Vollero | RDDT | Class A Common Stock | Tax liability | -4.23% | -10,319 | 233,889 | 20 Aug 2026 | Direct | ||
| Steve Ladd Huffman | RDDT | Class A Common Stock | Sale | -4.59% | $3,206,893 | $178.16 | -18,000 | 373,814 | 14 Aug 2026 | By The XYZ Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Options Exercise | 4.82% | 18,000 | 391,814 | 14 Aug 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Stock Option (Right to Buy) | Options Exercise | -1.66% | -18,000 | 1,063,255 | 14 Aug 2026 | By The XYZ Revocable Trust | ||
| Jennifer L. Wong | RDDT | Class A Common Stock | Sale | -6.66% | $13,391,000 | $178.55 | -75,000 | 1,050,339 | 14 Aug 2026 | Direct |
| Jennifer L. Wong | RDDT | Class A Common Stock | Options Exercise | 7.14% | 75,000 | 1,125,339 | 14 Aug 2026 | Direct | ||
| Jennifer L. Wong | RDDT | Stock Option (Right to Buy) | Options Exercise | -82% | -75,000 | 16,453 | 14 Aug 2026 | Direct | ||
| Steve Ladd Huffman | RDDT | Class A Common Stock | Sale | -4.59% | $2,876,017 | $159.78 | -18,000 | 373,814 | 04 Aug 2026 | By The XYZ Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Options Exercise | 4.82% | 18,000 | 391,814 | 04 Aug 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Stock Option (Right to Buy) | Options Exercise | -1.64% | -18,000 | 1,081,255 | 04 Aug 2026 | By The XYZ Revocable Trust | ||
| Jennifer L. Wong | RDDT | Class A Common Stock | Sale | -3.59% | $7,750,173 | $197.88 | -39,167 | 1,050,339 | 15 Jul 2026 | Direct |
| Jennifer L. Wong | RDDT | Class A Common Stock | Options Exercise | 3.73% | 39,167 | 1,089,506 | 15 Jul 2026 | Direct | ||
| Jennifer L. Wong | RDDT | Stock Option (Right to Buy) | Options Exercise | -33.9% | -39,167 | 76,453 | 15 Jul 2026 | Direct | ||
| Steve Ladd Huffman | RDDT | Class A Common Stock | Sale | -4.59% | $3,561,471 | $197.86 | -18,000 | 373,814 | 15 Jul 2026 | By The XYZ Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Options Exercise | 4.82% | 18,000 | 391,814 | 15 Jul 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Stock Option (Right to Buy) | Options Exercise | -1.61% | -18,000 | 1,099,255 | 15 Jul 2026 | By The XYZ Revocable Trust | ||
| Sarah E. Farrell | RDDT | Class A Common Stock | Award | 1.29% | 126 | 9,862 | 05 Jul 2026 | Direct | ||
| Patricia Filikrushel | RDDT | Class A Common Stock | Award | 0.39% | 122 | 31,755 | 05 Jul 2026 | Direct | ||
| Mary Porter Gale | RDDT | Class A Common Stock | Award | 1.11% | 107 | 9,759 | 05 Jul 2026 | Direct | ||
| David C. Habiger | RDDT | Class A Common Stock | Award | 0.77% | 283 | 37,264 | 05 Jul 2026 | Direct | ||
| Newhouse Steven O | RDDT | Class A common stock, par value $0.0001 per share | Award | 0.88% | 115 | 13,187 | 05 Jul 2026 | Direct | ||
| Michael Seibel | RDDT | Class A Common Stock | Award | 1.93% | 103 | 5,436 | 05 Jul 2026 | Direct | ||
| Michelle Marie Reynolds | RDDT | Class A Common Stock | Sale | -5.09% | $161,600 | $200.00 | -808 | 15,060 | 01 Jul 2026 | Direct |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Sale | -4.59% | $3,116,401 | $173.13 | -18,000 | 373,814 | 30 Jun 2026 | By The XYZ Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Options Exercise | 4.82% | 18,000 | 391,814 | 30 Jun 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Stock Option (Right to Buy) | Options Exercise | -1.59% | -18,000 | 1,117,255 | 30 Jun 2026 | By The XYZ Revocable Trust | ||
| Jennifer L. Wong | RDDT | Class A Common Stock | Sale | -3.59% | $6,930,194 | $176.94 | -39,166 | 1,050,339 | 16 Jun 2026 | Direct |
| Jennifer L. Wong | RDDT | Class A Common Stock | Options Exercise | 3.73% | 39,166 | 1,089,505 | 16 Jun 2026 | Direct | ||
| Jennifer L. Wong | RDDT | Stock Option (Right to Buy) | Options Exercise | -25.3% | -39,166 | 115,620 | 16 Jun 2026 | Direct | ||
| Steve Ladd Huffman | RDDT | Class A Common Stock | Sale | -4.59% | $3,208,606 | $178.26 | -18,000 | 373,814 | 15 Jun 2026 | By The XYZ Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Options Exercise | 4.82% | 18,000 | 391,814 | 15 Jun 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Stock Option (Right to Buy) | Options Exercise | -1.56% | -18,000 | 1,135,255 | 15 Jun 2026 | By The XYZ Revocable Trust | ||
| Sarah E. Farrell | RDDT | Class A Common Stock | Award | 21.4% | 1,714 | 9,736 | 08 Jun 2026 | Direct | ||
| Patricia Filikrushel | RDDT | Class A Common Stock | Award | 5.73% | 1,714 | 31,633 | 08 Jun 2026 | Direct | ||
| Mary Porter Gale | RDDT | Class A Common Stock | Award | 21.6% | 1,714 | 9,652 | 08 Jun 2026 | Direct | ||
| David C. Habiger | RDDT | Class A Common Stock | Award | 4.86% | 1,714 | 36,981 | 08 Jun 2026 | Direct | ||
| Newhouse Steven O | RDDT | Class A common stock, par value $0.0001 per share | Award | 15.1% | 1,714 | 13,072 | 08 Jun 2026 | Direct | ||
| Robert A. Sauerberg | RDDT | Class A Common Stock | Award | 75% | 1,714 | 3,999 | 08 Jun 2026 | Direct | ||
| Michael Seibel | RDDT | Class A Common Stock | Award | 47.4% | 1,714 | 5,333 | 08 Jun 2026 | Direct | ||
| Steve Ladd Huffman | RDDT | Class A Common Stock | Sale | -4.59% | $3,134,316 | $174.13 | -18,000 | 373,814 | 29 May 2026 | By The XYZ Revocable Trust |
| Steve Ladd Huffman | RDDT | Class A Common Stock | Options Exercise | 4.82% | 18,000 | 391,814 | 29 May 2026 | By The XYZ Revocable Trust | ||
| Steve Ladd Huffman | RDDT | Stock Option (Right to Buy) | Options Exercise | -1.54% | -18,000 | 1,153,255 | 29 May 2026 | By The XYZ Revocable Trust | ||
| Jennifer L. Wong | RDDT | Class A Common Stock | Tax liability | -3.5% | -38,112 | 1,050,339 | 20 May 2026 | Direct |
* marks a reported price that did not pass the local price check.