SEC ownership of Baozun Inc.

Top holders, 13D/G large-stake signals, insider positions, and transaction flow tied to CIK 0001625414.

Comparable stake leader

Jesvinco Holdings Ltd

Disclosed value leader

Jun (john) Wang

Comparable rows

50/50

Latest evidence

30 Jun 2026

Top shareholders Insider holders Latest transactions
Public ticker
BZUN on Nasdaq
Parsed ownership sources
13D/G, 3/4/5, and 13F
Source: Parsed SEC ownership filingsUse: Compare filing families carefully
Largest SEC-reported holder
Jesvinco Holdings Ltd
Ranking: Comparable ownership first, then disclosed value
Ownership snapshot CIK-linked ownership evidence from parsed SEC filings. 3 signals
Comparable ownership rows
50 of 50
Meaning: Rows with safely comparable ownership %
Latest 13D/G holder
Jesvinco Holdings Ltd
Source: Latest parsed Schedule 13D/G stake
Latest parsed ownership date
30 Jun 2026
Freshness: Most recent filing date in this holder set
Issuer Names, identifiers, and filing context for this profile. 2 identity fields
Issuer CIK
0001625414
Issuer location
Shanghai, China

Ownership snapshot

Top shareholders of Baozun Inc. (13F + 13D/G + 3/4/5)

Grouped by holder across the latest SEC ownership disclosures. Start with comparable ownership when available, then verify the linked 13F, 13D/G, or 3/4/5 evidence.

Comparable stake leader
Jesvinco Holdings Ltd
Disclosed value leader
Jun (john) Wang
Comparable rows
50/50
Latest evidence
30 Jun 2026
13D/G 3/4/5 13F Lead comparable stake: 7.7% 13D/G row: Jesvinco Holdings Ltd Showing 1-8 of 50 holder rows.

Quick read

Jesvinco Holdings Ltd leads the comparable SEC ownership view at 7.7%.

50 of 50 rows have a safely comparable ownership percentage. Use this as a filing-backed starting point, then open the detailed table for source links, reporting role, position value, share count, and filing date.

Open SEC evidence Opens Jesvinco Holdings Ltd's linked filing trail.
Comparable ownership Top 5
Jesvinco Holdings Ltd 7.7%
Jun (john) Wang 15%
SCHRODER INVESTMENT MANAGEMENT GROUP 1.4%
ACADIAN ASSET MANAGEMENT LLC 1.2%
TWO SIGMA INVESTMENTS, LP 0.64%

Ownership % is shown only when SEC disclosures are safely comparable across share classes.

Detailed SEC evidence table Showing 1-8 of 50 holder rows
Holder Evidence Ownership % Position 12M Net Δ As of
Jesvinco Holdings Ltd
13D/G
Vincent Wenbin Qiu
13D/G
7.7%
$35,736,422
13,434,745 shares
 +$1,077,300 31 Dec 2025
Jun (john) Wang
3/4/5
Director
3/4/5
15%
$70,938,050
26,469,422 shares
 — 23 Mar 2026
SCHRODER INVESTMENT MANAGEMENT GROUP
13F
Company
13F
1.4%
$6,881,490
2,414,558 shares
 — 30 Jun 2026
ACADIAN ASSET MANAGEMENT LLC
13F
Company
13F
1.2%
$5,976,000
2,116,457 shares
 — 30 Jun 2026
TWO SIGMA INVESTMENTS, LP
13F
Company
13F
0.64%
$3,155,221
1,114,919 shares
 — 30 Jun 2026
ARROWSTREET CAPITAL, LIMITED PARTNERSHIP
13F
Company
13F
0.51%
$2,520,138
890,508 shares
 — 30 Jun 2026
MARSHALL WACE, LLP
13F
Company
13F
0.45%
$2,208,507
780,391 shares
 — 30 Jun 2026
DIMENSIONAL FUND ADVISORS LP
13F
Company
13F
0.33%
$1,609,467
568,534 shares
 — 30 Jun 2026
How to read this table

Rows are grouped by holder and ranked first by SEC-reported ownership % when it is safely comparable, then by disclosed holdings value. — indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.

Forms 3/4/5 flow

Insider trading overview

Net insider flow leans to buying over the last 12 months. Net value: +$1,399,004.

Buys
$1,399,004
Insiders: 2
Sells
$0
Insiders: 0
Net
+$1,399,004
Shares: +525,592
Window
Last 12 months
4 rolling buckets
Buy value Sell value
Shares: 525,592 Shares: 0
Window (months) Buy shares Sell shares Buy value Sell value Net value
0-3 111,000 0 $312,865 $0 +$312,865
3-6 414,592 0 $1,086,139 $0 +$1,086,139
6-9 0 0 $0 $0 $0
9-12 0 0 $0 $0 $0

Reporting owners

Insider holders from Forms 3/4/5

Showing 1-9 of 9 reporting-owner rows connected to Baozun Inc.. Open a relationship link for the CIK-to-CIK filing trail.

Rows
9
Largest Forms 3/4/5 holder
Jun (john) Wang
Net 12M change
+$1,399,004
Latest report
02 Sep 2026
Name Relationship Holdings Value Past Year Net Change Change % Valuation Report Date
Jun (john) Wang Director $70,938,050 Mixed 23 Mar 2026
Vincent Wenbin Qiu Chief Executive Officer, Director $4,589,906 +$820,940 +22% Mixed 28 Aug 2026
Junhua Wu Chief Strategy Officer, Director $761,719 +$578,064 +315% Filing P/S 02 Sep 2026
Yu bin Helen Director Mixed 28 Aug 2026
Yanjie Zhu Chief Financial Officer Mixed 30 Mar 2026
Benjamin Changqing Ye Director Mixed 30 Jun 2026
Yu bin Director Mixed 21 May 2026
Yiu Pong Chan Director Mixed 21 May 2026
Steve Hsien-Chieng Hsia Director Mixed 21 May 2026

Recent insider transactions for Baozun Inc.

Showing up to 300 recent insider transactions from the last 12 months.

Insider Symbol Class Transaction % SEC-reported value SEC-reported price Shares Shares owned Date Ownership
Junhua Wu BZUN American Depositary Shares Purchase 5.32% $38,475 $2.85 13,500 267,270 02 Sep 2026 Direct
Yu bin Helen BZUN American Depositary Shares Options Exercise 48% 5,603 17,269 28 Aug 2026 Direct
Yu bin Helen BZUN Restricted Stock Unit Options Exercise -28.6% -16,809 42,000 28 Aug 2026 Direct
Yu bin Helen BZUN Restricted Stock Unit Award 44.1% 18,000 58,809 28 Aug 2026 Direct
Vincent Wenbin Qiu BZUN Restricted Stock Unit Award 43% 174,000 579,000 28 Aug 2026 Direct
Benjamin Changqing Ye BZUN American Depositary Shares Options Exercise 17,269 17,269 30 Jun 2026 Direct
Benjamin Changqing Ye BZUN Restricted Stock Unit Options Exercise -55.2% -51,809 42,000 30 Jun 2026 Direct
Junhua Wu BZUN American Depositary Shares Purchase 12.9% $82,650 $2.85 29,000 253,770 24 Jun 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.62% $28,100 $2.81 10,000 1,623,872 22 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.62% $27,700 $2.77 10,000 1,613,872 18 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.63% $28,300 $2.83 10,000 1,603,872 17 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 8.97% $52,540 $2.84 18,500 224,770 17 Jun 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.63% $27,200 $2.72 10,000 1,593,872 16 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.64% $27,900 $2.79 10,000 1,583,872 15 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.64% $27,200 $2.72 10,000 1,573,872 12 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.64% $26,700 $2.67 10,000 1,563,872 11 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 9.56% $48,420 $2.69 18,000 206,270 11 Jun 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.65% $26,400 $2.64 10,000 1,553,872 10 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.65% $27,200 $2.72 10,000 1,543,872 09 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.66% $27,700 $2.77 10,000 1,533,872 08 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.66% $26,500 $2.65 10,000 1,523,872 05 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.66% $26,700 $2.67 10,000 1,513,872 04 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.67% $26,300 $2.63 10,000 1,503,872 03 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.67% $26,900 $2.69 10,000 1,493,872 02 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 11.9% $54,000 $2.70 20,000 188,270 01 Jun 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.68% $27,300 $2.73 10,000 1,483,872 01 Jun 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.68% $25,700 $2.57 10,000 1,473,872 29 May 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 13.1% $49,920 $2.56 19,500 168,270 28 May 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.69% $25,600 $2.56 10,000 1,463,872 28 May 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.69% $25,800 $2.58 10,000 1,453,872 27 May 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.7% $25,500 $2.55 10,000 1,443,872 26 May 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 7.21% $25,500 $2.55 10,000 148,770 26 May 2026 Direct
Benjamin Changqing Ye BZUN Restricted Stock Unit Award 81.1% 42,000 93,809 21 May 2026 Direct
Yu bin BZUN Restricted Stock Unit Award 142.8% 24,000 40,809 21 May 2026 Direct
Steve Hsien-Chieng Hsia BZUN Restricted Stock Unit Award 249.9% 42,000 58,809 21 May 2026 Direct
Yiu Pong Chan BZUN Restricted Stock Unit Award 249.9% 42,000 58,809 21 May 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 1.13% $50,240 $3.14 16,000 1,433,872 17 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 1.25% $49,700 $2.84 17,500 1,417,872 16 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.79% $29,810 $2.71 11,000 1,400,372 15 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.83% $30,245 $2.63 11,500 1,389,372 14 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.89% $30,008 $2.48 12,100 1,377,872 13 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 8.68% $27,599 $2.49 11,084 138,770 13 Apr 2026 Direct
Junhua Wu BZUN American Depositary Shares Purchase 4.39% $12,893 $2.40 5,372 127,686 10 Apr 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.92% $30,132 $2.43 12,400 1,365,772 10 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.87% $30,057 $2.58 11,650 1,353,372 09 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 33.8% $78,450 $2.54 30,886 122,314 08 Apr 2026 Direct
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.87% $29,928 $2.58 11,600 1,341,722 08 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Vincent Wenbin Qiu BZUN American Depositary Shares Purchase 0.91% $30,120 $2.51 12,000 1,330,122 07 Apr 2026 Held by JESFUND (SINGAPORE) PTE. LTD., a Singapore company wholly owned by the reporting person
Junhua Wu BZUN American Depositary Shares Purchase 48.8% $74,019 $2.47 30,000 91,428 02 Apr 2026 Direct
Junhua Wu BZUN American Depositary Shares Purchase 29.5% $33,597 $2.40 14,000 61,428 31 Mar 2026 Direct
* marks a reported price that did not pass the local price check.
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