| Insiders | Shares | % | Avg Price | Total $ | |
|---|---|---|---|---|---|
| Buys | 2 | +9,750 | 1% | $19.55 | +$190,575 |
| Sells | 9 | -942,044 | 99% | $42.22 | -$39,775,851 |
| Net | -7 | -932,294 | -98% | -$39,585,276 |
| Name | Relationship | Holdings Value | Past Year Net Change | Change % | Report Date |
|---|---|---|---|---|---|
| Matthew Ohayer | 10%+ Owner | $186,397,411 | -$29,324,461 | -14% | 05 Mar 2026 |
| Russell Diez-Canseco | President, CEO & Exec. Chair, Director | $20,013,381 | -$5,636,534 | -22% | 04 Mar 2026 |
| Peter Nicholas Pappas | CSO and President, Eggs | $2,327,612 | -$127,479 | -5.2% | 04 Mar 2026 |
| Thilo Wrede | Chief Financial Officer | $2,241,988 | -$301,214 | -12% | 04 Mar 2026 |
| Karl Khoury | Director | $2,210,107 | -$1,196,576 | -35% | 09 Mar 2026 |
| Stephanie Coon | Chief Strategy Officer | $1,634,114 | -$461,731 | -22% | 04 Mar 2026 |
| Joanne Bal | CLO, Secy. & Head of Impact | $1,606,902 | -$721,309 | -31% | 04 Mar 2026 |
| Kathryn McKeon | CMO and GM, Butter | $1,448,734 | -$1,623,691 | -53% | 04 Mar 2026 |
| Gisel Ruiz | Director | $1,379,995 | 11 Jun 2025 | ||
| Glenda J. Flanagan | Director | $1,072,555 | 11 Jun 2025 | ||
| Kofi Owusu Amoo-Gottfried | Director | $979,913 | 11 Jun 2025 | ||
| Denny Marie Post | Director | $778,898 | -$290,607 | -27% | 14 Aug 2025 |
| Joseph Michael Holland | Chief Supply Chain Officer | $711,204 | 04 Mar 2026 | ||
| Kelly J. Kennedy | Director | $697,786 | 11 Jun 2025 | ||
| Reena Chauhan van Hoven | Chief People Officer | $653,540 | 04 Mar 2026 | ||
| Jason Dale | Coo | $594,343 | 15 May 2024 | ||
| Bo Erick Meissner | Chief Financial Officer | $559,810 | 10 Mar 2023 | ||
| Brent Drever | Director | $533,618 | 19 Nov 2021 | ||
| Jeffery S. Dawson | Chief Accounting Officer | $323,621 | 22 Mar 2024 | ||
| William B. Cyr | Director | $161,335 | +$98,325 | +156% | 02 Mar 2026 |
| Insider | Symbol | Class | Transaction | % | Value $ | * Price $ | Shares | Shares Owned | Date | Ownership |
|---|---|---|---|---|---|---|---|---|---|---|
| Karl Khoury | VITL | Common Stock | Purchase | 4.36% | $92,250 | $18.45 | 5,000 | 119,789 | 09 Mar 2026 | Direct |
| Peter Nicholas Pappas | VITL | Common Stock | Award | 30.4% | 19,558 | 83,999 | 05 Mar 2026 | Direct | ||
| Matthew Ohayer | VITL | Common Stock | Award | 0.09% | 5,530 | 6,326,720 | 05 Mar 2026 | Direct | ||
| Thilo Wrede | VITL | Common Stock | Award | 45.1% | 25,138 | 80,909 | 05 Mar 2026 | Direct | ||
| Reena Chauhan van Hoven | VITL | Common Stock | Award | 138% | 13,675 | 23,585 | 05 Mar 2026 | Direct | ||
| Kathryn McKeon | VITL | Common Stock | Award | 40.9% | 15,184 | 52,282 | 05 Mar 2026 | Direct | ||
| Joanne Bal | VITL | Common Stock | Award | 35.5% | 15,184 | 57,990 | 05 Mar 2026 | Direct | ||
| Russell Diez-Canseco | VITL | Common Stock | Award | 11.7% | 75,415 | 722,244 | 05 Mar 2026 | Direct | ||
| Joseph Michael Holland | VITL | Common Stock | Award | 144.9% | 15,184 | 25,666 | 05 Mar 2026 | Direct | ||
| Stephanie Coon | VITL | Common Stock | Award | 30.2% | 13,675 | 58,972 | 05 Mar 2026 | Direct | ||
| Peter Nicholas Pappas | VITL | Common Stock | Tax liability | -1.56% | -1,019 | 64,441 | 04 Mar 2026 | Direct | ||
| Thilo Wrede | VITL | Common Stock | Tax liability | -3.07% | -1,769 | 55,771 | 04 Mar 2026 | Direct | ||
| Reena Chauhan van Hoven | VITL | Common Stock | Tax liability | -7.94% | -855 | 9,910 | 04 Mar 2026 | Direct | ||
| Kathryn McKeon | VITL | Common Stock | Tax liability | -2.07% | -784 | 37,098 | 04 Mar 2026 | Direct | ||
| Joanne Bal | VITL | Common Stock | Tax liability | -1.8% | -784 | 42,806 | 04 Mar 2026 | Direct | ||
| Russell Diez-Canseco | VITL | Common Stock | Tax liability | -0.44% | -2,855 | 646,829 | 04 Mar 2026 | Direct | ||
| Joseph Michael Holland | VITL | Common Stock | Tax liability | -8.46% | -969 | 10,482 | 04 Mar 2026 | Direct | ||
| Stephanie Coon | VITL | Common Stock | Tax liability | -1.62% | -745 | 45,297 | 04 Mar 2026 | Direct | ||
| William B. Cyr | VITL | Common Stock | Purchase | 156% | $98,325 | $20.70 | 4,750 | 7,794 | 02 Mar 2026 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.32% | $406,600 | $20.33 | -20,000 | 6,321,190 | 02 Mar 2026 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.31% | $558,136 | $27.91 | -20,000 | 6,341,190 | 02 Feb 2026 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.39% | $771,263 | $30.85 | -25,000 | 6,361,190 | 02 Jan 2026 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.08% | $176,250 | $35.25 | -5,000 | 6,386,190 | 15 Dec 2025 | Direct |
| Russell Diez-Canseco | VITL | Common Stock | Sale | -2.51% | $586,527 | $35.05 | -16,734 | 649,684 | 15 Dec 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.39% | $829,194 | $33.17 | -25,000 | 6,391,190 | 01 Dec 2025 | Direct |
| Peter Nicholas Pappas | VITL | Common Stock | Tax liability | -0.4% | -261 | 65,460 | 28 Nov 2025 | Direct | ||
| Matthew Ohayer | VITL | Common Stock | Tax liability | -0.01% | -880 | 6,416,190 | 24 Nov 2025 | Direct | ||
| Peter Nicholas Pappas | VITL | Common Stock | Award | 0.44% | 291 | 65,721 | 17 Nov 2025 | Direct | ||
| Thilo Wrede | VITL | Common Stock | Award | 0.48% | 281 | 59,064 | 17 Nov 2025 | Direct | ||
| Joanne Bal | VITL | Common Stock | Award | 0.6% | 258 | 43,590 | 17 Nov 2025 | Direct | ||
| Russell Diez-Canseco | VITL | Common Stock | Award | 0.05% | 309 | 666,418 | 17 Nov 2025 | Direct | ||
| Stephanie Coon | VITL | Common Stock | Award | 0.88% | 401 | 46,180 | 17 Nov 2025 | Direct | ||
| Matthew Ohayer | VITL | Common Stock | Sale | -0.08% | $188,900 | $37.78 | -5,000 | 6,417,070 | 04 Nov 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.39% | $798,046 | $31.92 | -25,000 | 6,422,070 | 03 Nov 2025 | Direct |
| Russell Diez-Canseco | VITL | Common Stock | Sale | -1.43% | $429,098 | $44.39 | -9,667 | 666,109 | 08 Oct 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.54% | $1,405,276 | $40.15 | -35,000 | 6,447,070 | 01 Oct 2025 | Direct |
| Reena Chauhan van Hoven | VITL | Common Stock | Tax liability | -3.1% | -344 | 10,765 | 16 Sep 2025 | Direct | ||
| Russell Diez-Canseco | VITL | Common Stock | Gift | -1.46% | -10,000 | 675,776 | 11 Sep 2025 | Direct | ||
| Russell Diez-Canseco | VITL | Common Stock | Sale | -2.38% | $790,262 | $47.32 | -16,700 | 685,776 | 10 Sep 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -1.52% | $5,096,000 | $50.96 | -100,000 | 6,482,070 | 04 Sep 2025 | Direct |
| Joseph Michael Holland | VITL | Common Stock | Tax liability | -3.47% | -412 | 11,451 | 02 Sep 2025 | Direct | ||
| Matthew Ohayer | VITL | Common Stock | Sale | -2.16% | $7,537,664 | $51.98 | -145,000 | 6,582,070 | 02 Sep 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -1.46% | $5,113,000 | $51.13 | -100,000 | 6,727,070 | 29 Aug 2025 | Direct |
| Joanne Bal | VITL | Common Stock | Sale | -9.97% | $244,356 | $50.95 | -4,796 | 43,332 | 22 Aug 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.06% | $211,050 | $50.25 | -4,200 | 6,827,070 | 21 Aug 2025 | Direct |
| Matthew Ohayer | VITL | Common Stock | Sale | -0.01% | $40,248 | $50.31 | -800 | 6,831,270 | 19 Aug 2025 | Direct |
| Kathryn McKeon | VITL | Common Stock | Sale | -36.4% | $1,052,373 | $49.08 | -21,442 | 37,513 | 18 Aug 2025 | Direct |
| Kathryn McKeon | VITL | Common Stock | Options Exercise | 57.2% | 21,442 | 58,955 | 18 Aug 2025 | Direct | ||
| Kathryn McKeon | VITL | Employee Stock Option (right to buy) | Options Exercise | -66.7% | -21,442 | 10,721 | 18 Aug 2025 | Direct | ||
| Kathryn McKeon | VITL | Common Stock | Sale | -24.2% | $571,318 | $47.59 | -12,005 | 37,513 | 15 Aug 2025 | Direct |