Comparable stake leader
BlackRock, Inc.
SEC ownership of Olo Inc.
Top holders, 13D/G large-stake signals, insider positions, and transaction flow tied to CIK 0001431695.
Disclosed value leader
Wellington Hadley Harbor Master Investors (Cayman) III L.P.
Comparable rows
5/15
Latest evidence
31 Mar 2026
- Parsed ownership sources
-
13D/G, 3/4/5, and 13F
Source: Parsed SEC ownership filingsUse: Compare filing families carefully
- Largest SEC-reported holder
-
BlackRock, Inc.
Ranking: Comparable ownership first, then disclosed value
- Comparable ownership rows
-
5 of 15
Meaning: Rows with safely comparable ownership %
- Latest 13D/G holder
-
BlackRock, Inc.
Source: Latest parsed Schedule 13D/G stake
- Latest parsed ownership date
-
31 Mar 2026
Freshness: Most recent filing date in this holder set
- Issuer CIK
- 0001431695
- Issuer location
- New York, NY
Ownership snapshot
CIK-linked ownership evidence from parsed SEC filings.
3 signals
Issuer
Names, identifiers, and filing context for this profile.
2 identity fields
Ownership snapshot
Top shareholders of Olo Inc. (13F + 13D/G + 3/4/5)
Grouped by holder across the latest SEC ownership disclosures. Start with comparable ownership when available, then verify the linked 13F, 13D/G, or 3/4/5 evidence.
Comparable stake leader
BlackRock, Inc.
Disclosed value leader
Wellington Hadley Harbor ...
Comparable rows
5/15
Latest evidence
31 Mar 2026
13D/G
3/4/5
13F
Lead comparable stake: 7.1%
10 rows are not safely comparable across share classes.
13D/G row: BlackRock, Inc.
Showing 1-8 of 15 holder rows.
Quick read
BlackRock, Inc. leads the comparable SEC ownership view at 7.1%.
5 of 15 rows have a safely comparable ownership percentage. Use this as a filing-backed starting point, then open the detailed table for source links, reporting role, position value, share count, and filing date.
Open SEC evidence
Opens BlackRock, Inc.'s linked filing trail.
Comparable ownership
Top 5
BlackRock, Inc.
7.1%
BROWN CAPITAL MANAGEMENT LLC
6%
FMR LLC
5%
Parrish H. Chapman
0.14%
HUNTINGTON NATIONAL BANK
0%
Ownership % is shown only when SEC disclosures are safely comparable across share classes.
Detailed SEC evidence table Showing 1-8 of 15 holder rows
| Holder | Evidence | Ownership % | Position | 12M Net Δ | As of |
|---|---|---|---|---|---|
| BlackRock, Inc. |
13D/G
|
7.1%
|
$51,301,646
8,247,853 shares
|
$0 | 31 Mar 2025 |
| BROWN CAPITAL MANAGEMENT LLC |
13D/G
|
6%
|
$43,579,441
7,006,341 shares
|
-$6,318,382 | 31 Mar 2025 |
| FMR LLC |
13D/G
|
5%
|
$60,686,037
5,996,644 shares
|
-$84,111,125 | 31 Jul 2025 |
| Parrish H. Chapman |
3/4/5
Chief Sales Officer
|
0.14%
|
$1,252,702
167,250 shares
|
— | 02 Jun 2025 |
| HUNTINGTON NATIONAL BANK |
13F
Company
|
0%
|
$10
1 shares
|
— | 31 Mar 2026 |
| Wellington Hadley Harbor Master Investors (Cayman) III L.P. |
3/4/5
10%+ Owner
|
—
class O/S missing
|
$65,026,109
8,037,838 shares
|
— | 19 Mar 2021 |
| RRE Ventures IV, L.P. |
3/4/5
10%+ Owner
|
—
class O/S missing
|
$28,995,701
3,584,141 shares
|
— | 28 Feb 2022 |
| James D. Robinson IV |
3/4/5
Director, 10%+ Owner
|
—
class O/S missing
|
$3,384,350
608,696 shares
|
— | 28 Feb 2022 |
How to read this table
Rows are grouped by holder and ranked first by SEC-reported ownership % when it is safely comparable, then by disclosed holdings value. — indicates unavailable or non-comparable values; "mixed-class rows" means the latest filing spans non-comparable classes.
Forms 3/4/5 flow
Insider trading overview
Net insider flow leans to selling over the last 12 months. Net value: -$1,041,788.
Buys
$0
Insiders: 0
Sells
$1,041,788
Insiders: 6
Net
-$1,041,788
Shares: -101,623
Window
Last 12 months
4 rolling buckets
Buy value
Sell value
Shares: 0
Shares: 101,623
| Window (months) | Buy shares | Sell shares | Buy value | Sell value | Net value |
|---|---|---|---|---|---|
| 0-3 | 0 | 0 | $0 | $0 | $0 |
| 3-6 | 0 | 0 | $0 | $0 | $0 |
| 6-9 | 0 | 0 | $0 | $0 | $0 |
| 9-12 | 0 | 101,623 | $0 | $1,041,788 | -$1,041,788 |
Reporting owners
Insider holders from Forms 3/4/5
Showing 1-20 of 25 reporting-owner rows connected to Olo Inc.. Open a relationship link for the CIK-to-CIK filing trail.
Rows
25
Largest Forms 3/4/5 holder
Wellington Hadley Harbor Master Investors (Cayman) III L.P.
Net 12M change
-$1,041,788
Latest report
12 Sep 2025
| Name | Relationship | Holdings Value | Past Year Net Change | Change % | Valuation | Report Date |
|---|---|---|---|---|---|---|
| Wellington Hadley Harbor Master Investors (Cayman) III L.P. | 10%+ Owner | $65,026,109 | Mixed | 19 Mar 2021 | ||
| RRE Ventures IV, L.P. | 10%+ Owner | $28,995,701 | Mixed | 28 Feb 2022 | ||
| Diego Panama | Chief Revenue Officer | $4,812,829 | Filing P/S | 06 Dec 2024 | ||
| James D. Robinson IV | Director, 10%+ Owner | $3,384,350 | Mixed | 28 Feb 2022 | ||
| Marty D. Hahnfeld | Chief Customer Officer | $3,374,618 | Mixed | 28 Jun 2022 | ||
| Russell N. Jones | Director | $1,299,416 | Mixed | 02 Jun 2023 | ||
| Parrish H. Chapman | Chief Sales Officer | $1,252,702 | Mixed | 02 Jun 2025 | ||
| Andrew J. Murray | Chief Technology Officer | $802,488 | Mixed | 23 Dec 2021 | ||
| Nithya B. Das | COO and Chief Legal Officer | $294,497 | Mixed | 06 Mar 2023 | ||
| Deanne Rhynard | Chief People Officer | $108,998 | Mixed | 07 Mar 2022 | ||
| Peter J. Benevides | Chief Financial Officer | $0 | -$300,145 | -100% | Mixed | 12 Sep 2025 |
| Noah H. Glass | CEO, Director | $0 | -$120,337 | -100% | Mixed | 12 Sep 2025 |
| Zuhairah Scott Washington | Director | $0 | Mixed | 12 Sep 2025 | ||
| Brandon Gardner | Director, 10%+ Owner | $0 | Mixed | 12 Sep 2025 | ||
| David Cancel | Director | $0 | Mixed | 12 Sep 2025 | ||
| David A. Frankel | Director, 10%+ Owner | $0 | Mixed | 12 Sep 2025 | ||
| Sherri Manning | Chief People Officer | $0 | -$57,507 | -100% | Mixed | 12 Sep 2025 |
| Joanna G. Lambert | Chief Operating Officer | $0 | -$392,502 | -100% | Mixed | 12 Sep 2025 |
| Lee Kirkpatrick | Director | $0 | Mixed | 12 Sep 2025 | ||
| Daniel Harris Meyer | Director | $0 | -$61,203 | -100% | Mixed | 12 Sep 2025 |
Recent insider transactions for Olo Inc.
Showing up to 300 recent insider transactions from the last 12 months.
| Insider | Symbol | Class | Transaction | % | SEC-reported value | SEC-reported price | Shares | Shares owned | Date | Ownership |
|---|---|---|---|---|---|---|---|---|---|---|
| Robert Morvillo | OLO | Class A Common Stock | Disposed to Issuer | -100% | -770,427 | 0 | 12 Sep 2025 | Direct | ||
| Robert Morvillo | OLO | Class A Common Stock | Award | 105% | 394,647 | 770,427 | 12 Sep 2025 | Direct | ||
| Daniel Harris Meyer | OLO | Class A Common Stock | Disposed to Issuer | -100% | -818,545 | 0 | 12 Sep 2025 | By Trust | ||
| Daniel Harris Meyer | OLO | Class A Common Stock | Disposed to Issuer | -100% | -125,324 | 0 | 12 Sep 2025 | Direct | ||
| David Cancel | OLO | Class A Common Stock | Disposed to Issuer | -100% | -102,638 | 0 | 12 Sep 2025 | Direct | ||
| Sherri Manning | OLO | Class A Common Stock | Disposed to Issuer | -100% | -486,718 | 0 | 12 Sep 2025 | Direct | ||
| Sherri Manning | OLO | Class A Common Stock | Award | 66.5% | 194,400 | 486,718 | 12 Sep 2025 | Direct | ||
| Zuhairah Scott Washington | OLO | Class A Common Stock | Disposed to Issuer | -100% | -67,677 | 0 | 12 Sep 2025 | Direct | ||
| Zuhairah Scott Washington | OLO | Stock Option (Right to Buy) | Disposed to Issuer | -100% | -201,563 | 0 | 12 Sep 2025 | Direct | ||
| Linda Rottenberg | OLO | Class A Common Stock | Disposed to Issuer | -100% | -2,000 | 0 | 12 Sep 2025 | By: Spouse | ||
| Linda Rottenberg | OLO | Class A Common Stock | Disposed to Issuer | -100% | -114,435 | 0 | 12 Sep 2025 | Direct | ||
| Linda Rottenberg | OLO | Stock Option (Right to Buy) | Disposed to Issuer | -100% | -1,130,398 | 0 | 12 Sep 2025 | Direct | ||
| Joanna G. Lambert | OLO | Class A Common Stock | Disposed to Issuer | -100% | -1,619,895 | 0 | 12 Sep 2025 | Direct | ||
| Joanna G. Lambert | OLO | Class A Common Stock | Award | 82.6% | 733,024 | 1,619,895 | 12 Sep 2025 | Direct | ||
| Colin Neville | OLO | Class A Common Stock | Disposed to Issuer | -100% | -126,605 | 0 | 12 Sep 2025 | Direct | ||
| Peter J. Benevides | OLO | Class A Common Stock | Disposed to Issuer | -100% | -1,401,651 | 0 | 12 Sep 2025 | Direct | ||
| Peter J. Benevides | OLO | Class A Common Stock | Award | 108.3% | 728,859 | 1,401,651 | 12 Sep 2025 | Direct | ||
| Peter J. Benevides | OLO | Stock Option (Right to Buy) | Disposed to Issuer | -100% | -946,288 | 0 | 12 Sep 2025 | Direct | ||
| Noah H. Glass | OLO | Class A Common Stock | Disposed to Issuer | -100% | -2,148,304 | 0 | 12 Sep 2025 | Direct | ||
| Noah H. Glass | OLO | Class A Common Stock | Award | 706.2% | 1,881,837 | 2,148,304 | 12 Sep 2025 | Direct | ||
| Noah H. Glass | OLO | Class B Common Stock | Disposed to Issuer | -100% | -3,604,595 | 0 | 12 Sep 2025 | By Trust | ||
| Noah H. Glass | OLO | Class B Common Stock | Disposed to Issuer | -100% | -1,118,400 | 0 | 12 Sep 2025 | Direct | ||
| Noah H. Glass | OLO | Stock Option (Right to Buy) | Disposed to Issuer | -100% | -8,670,408 | 0 | 12 Sep 2025 | Direct | ||
| Lee Kirkpatrick | OLO | Class A Common Stock | Disposed to Issuer | -100% | -339,048 | 0 | 12 Sep 2025 | See Footnote | ||
| Lee Kirkpatrick | OLO | Class A Common Stock | Disposed to Issuer | -100% | -101,045 | 0 | 12 Sep 2025 | Direct | ||
| Brandon Gardner | OLO | Class A Common Stock | Disposed to Issuer | -100% | -6,000 | 0 | 12 Sep 2025 | By Family Member | ||
| Brandon Gardner | OLO | Class A Common Stock | Disposed to Issuer | -100% | -409,426 | 0 | 12 Sep 2025 | By Raine Associates II LP | ||
| Brandon Gardner | OLO | Class A Common Stock | Disposed to Issuer | -100% | -117,655 | 0 | 12 Sep 2025 | Direct | ||
| David A. Frankel | OLO | Class A Common Stock | Disposed to Issuer | -100% | -123,242 | 0 | 12 Sep 2025 | Direct | ||
| David A. Frankel | OLO | Class B Common Stock | Disposed to Issuer | -100% | -13,157,966 | 0 | 12 Sep 2025 | By LLC | ||
| RPII Order LLC | OLO | CLASS A COMMON STOCK | Other | -100% | -3,526,282 | 0 | 12 Sep 2025 | See footnote | ||
| RPII Order LLC | OLO | CLASS B COMMON STOCK | Other | -100% | -29,155,439 | 0 | 12 Sep 2025 | See footnote | ||
| Sherri Manning | OLO | Class A Common Stock | Sale | -1.88% | $57,507 | $10.25 | -5,608 | 292,318 | 05 Sep 2025 | Direct |
| Joanna G. Lambert | OLO | Class A Common Stock | Sale | -4.14% | $392,502 | $10.25 | -38,275 | 886,871 | 05 Sep 2025 | Direct |
| Noah H. Glass | OLO | Class A Common Stock | Sale | -4.22% | $120,337 | $10.25 | -11,735 | 266,467 | 05 Sep 2025 | Direct |
| Peter J. Benevides | OLO | Class A Common Stock | Sale | -4.17% | $300,145 | $10.25 | -29,269 | 672,792 | 05 Sep 2025 | Direct |
| Robert Morvillo | OLO | Class A Common Stock | Sale | -2.78% | $110,094 | $10.25 | -10,736 | 375,780 | 05 Sep 2025 | Direct |
| RPII Order LLC | OLO | CLASS A COMMON STOCK | Conversion of derivative security | 9.46% | 265,000 | 3,065,000 | 21 Aug 2025 | See footnotes | ||
| RPII Order LLC | OLO | CLASS B COMMON STOCK | Conversion of derivative security | -0.9% | -265,000 | 29,155,439 | 21 Aug 2025 | See footnotes | ||
| Daniel Harris Meyer | OLO | Class A Common Stock | Sale | -100% | $61,203 | $10.20 | -6,000 | 0 | 12 Aug 2025 | By Child |
| Linda Rottenberg | OLO | Class A Common Stock | Award | 1.37% | 1,546 | 114,435 | 01 Jul 2025 | Direct | ||
| David A. Frankel | OLO | Class A Common Stock | Award | 0.91% | 1,116 | 123,242 | 01 Jul 2025 | Direct | ||
| Daniel Harris Meyer | OLO | Class A Common Stock | Award | 0.97% | 1,207 | 125,324 | 01 Jul 2025 | Direct |
* marks a reported price that did not pass the local price check.