Eric B. Paley - 26 May 2022 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Source evidence Original filing metadata and source links for verification. 4 source fields
SEC form
4
Accepted by SEC
31 May 2022, 16:56:55 UTC
Prior SEC filing
03 Mar 2022
Source filing
View source filing
Reporting owner 1 detail
Reporting owner signature
/s/ Kelli Faerber - Attorney-In-Fact for Eric B. Paley

Key filing fact

Eric B. Paley filed Form 4 for Trade Desk, Inc. (TTD) on 31 May 2022.

Key facts

  • This page summarizes Eric B. Paley's Form 4 filing for Trade Desk, Inc. (TTD).
  • 3 reported transactions and 0 derivative rows are listed below.
  • Accepted by SEC: 31 May 2022, 16:56.

Change

  • Previous filing in this sequence was filed on 03 Mar 2022.
  • Current net transaction value: +$54,924.

Research use

  • This tells you what this filing adds before you inspect full transaction and derivative tables.
  • You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reported non-derivative transactions

Shares, units, or other non-derivative securities reported in this filing.

TTD transaction

Class A Common Stock

Award

Transaction value
$0
Shares
+4,178
Change %
+3.8%
Price
$0.000000
Shares after
113,408
Date
26 May 2022
Ownership
Direct
Footnotes
F1, F2
TTD transaction

Class A Common Stock

Award

Transaction value
$49,958
Shares
+835
Change %
+0.74%
Price
$59.83
Shares after
114,243
Date
26 May 2022
Ownership
Direct
Footnotes
F1, F3, F4
TTD transaction

Class A Common Stock

Award

Transaction value
$4,966
Shares
+83
Change %
+0.07%
Price
$59.83
Shares after
114,326
Date
26 May 2022
Ownership
Direct
Footnotes
F4, F5, F6
TTD holding

Class A Common Stock

No transaction description listed

Transaction value
Shares
Change %
Price
Shares after
47,768
Date
26 May 2022
Ownership
See Footnote
Footnotes
F7
TTD holding

Class A Common Stock

No transaction description listed

Transaction value
Shares
Change %
Price
Shares after
43,920
Date
26 May 2022
Ownership
See Footnote
Footnotes
F8
* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Explanation of responses 8 footnotes

Footnote F1

Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.

Footnote F2

This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant.

Footnote F3

This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $50,000.

Footnote F4

This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted.

Footnote F5

Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date.

Footnote F6

This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000.

Footnote F7

The reported securities are owned directly by the Eric Paley 2015 Remainder Trust.

Footnote F8

The reported securities are owned directly by the Eric Paley 2015 Remainder Trust - GST Exempt Share.

We use cookies and similar technologies to provide certain features, enhance the user experience and, if you allow them, measure engagement and deliver advertising. Analytics and marketing storage stay off until you grant consent. By clicking on "Agree and continue", you declare your consent to the use of the selected optional cookies. Manage preferences to update or revoke optional consent for future visits. For more information, see our Privacy Policy .