Evan Pickering - 10 Aug 2026 Form 4 Insider Report for APPFOLIO INC (APPF)

Reporting relationship: General Counsel
Issuer ticker: APPF
Reported as of: 10 Aug 2026
Net transaction value: -$92,904
SEC form: 4
Accepted by SEC: 12 Aug 2026, 17:39:05 UTC
Prior SEC filing: 07 Aug 2026
Source filing: View source filing
Reporting owner signature: /s/ Heather Peterson, as Attorney-in-Fact for Evan Pickering

Key filing fact

Evan Pickering filed Form 4 for APPFOLIO INC (APPF) on 12 Aug 2026.

Key facts

This page summarizes Evan Pickering's Form 4 filing for APPFOLIO INC (APPF).
8 reported transactions and 0 derivative rows are listed below.
Accepted by SEC: 12 Aug 2026, 17:39.

Change

Previous filing in this sequence was filed on 07 Aug 2026.
Current net transaction value: -$92,904.

Research use

This tells you what this filing adds before you inspect full transaction and derivative tables.
You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reporting Owners (1)

CIK 0002095744 Primary reporting owner

Pickering Evan

Relationship: General Counsel
Address: 70 CASTILIAN DRIVE, SANTA BARBARA
Signature: /s/ Heather Peterson, as Attorney-in-Fact for Evan Pickering
Signature date: 12 Aug 2026

Reported non-derivative transactions

Shares, units, or other non-derivative securities reported in this filing.

APPF transaction

Class A Common Stock

Tax liability

Transaction value
Shares: -80
Change %: -1.4%
Price: $199.54^*
Shares after: 5,814
Date: 10 Aug 2026
Ownership: Direct
Footnotes: F1

APPF transaction

Class A Common Stock

Tax liability

Transaction value
Shares: -54
Change %: -0.93%
Price: $199.54^*
Shares after: 5,760
Date: 10 Aug 2026
Ownership: Direct
Footnotes: F2

APPF transaction

Class A Common Stock

Tax liability

Transaction value
Shares: -27
Change %: -0.47%
Price: $199.54^*
Shares after: 5,733
Date: 10 Aug 2026
Ownership: Direct
Footnotes: F3

APPF transaction

Class A Common Stock

Tax liability

Transaction value
Shares: -39
Change %: -0.68%
Price: $199.54^*
Shares after: 5,694
Date: 10 Aug 2026
Ownership: Direct
Footnotes: F4

APPF transaction

Class A Common Stock

Tax liability

Transaction value
Shares: -64
Change %: -1.1%
Price: $199.54^*
Shares after: 5,630
Date: 10 Aug 2026
Ownership: Direct
Footnotes: F5

APPF transaction

Class A Common Stock

Sale

Transaction value: $28,483
Shares: -141
Change %: -2.5%
Price: $202.01
Shares after: 5,489
Date: 11 Aug 2026
Ownership: Direct
Footnotes: F6

APPF transaction

Class A Common Stock

Sale

Transaction value: $32,058
Shares: -161
Change %: -2.9%
Price: $199.12
Shares after: 5,328
Date: 12 Aug 2026
Ownership: Direct
Footnotes: F6

APPF transaction

Class A Common Stock

Sale

Transaction value: $32,363
Shares: -161
Change %: -3%
Price: $201.01
Shares after: 5,167
Date: 12 Aug 2026
Ownership: Direct
Footnotes: F6, F7

^* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Rule 10b5-1 trading plan

These transactions were reported as open-market trades under a Rule 10b5-1 plan. The plan lets an insider set trading instructions in advance, which can reduce the risk of trading while in possession of material nonpublic information.

Original filing language: transaction made pursuant to a contract, instruction, or written plan intended to satisfy Rule 10b5-1(c).

Explanation of responses 7 footnotes

Footnote F1

Consists of Class A Common Stock withheld by the Issuer to satisfy the minimum tax withholding obligations of the Reporting Person arising in connection with the vesting on August 10, 2026 of the performance-based restricted stock units ("PSUs") previously granted to the Reporting Person on January 29, 2025 pursuant to the Issuer's 2025 Omnibus Incentive Plan.

Footnote F2

Consists of Class A Common Stock withheld by the Issuer to satisfy the minimum tax withholding obligations of the Reporting Person arising in connection with the vesting on August 10, 2026 of the time-based restricted stock units ("RSUs") previously granted to the Reporting Person on January 27, 2026 pursuant to the Issuer's 2025 Omnibus Plan.

Footnote F3

Consists of Class A Common Stock withheld by the Issuer to satisfy the minimum tax withholding obligations of the Reporting Person arising in connection with the vesting on August 10, 2026 of the RSUs previously granted to the Reporting Person on January 28, 2025 pursuant to the Issuer's 2025 Omnibus Plan.

Footnote F4

Consists of Class A Common Stock withheld by the Issuer to satisfy the minimum tax withholding obligations of the Reporting Person arising in connection with the vesting on August 10, 2026 of the RSUs previously granted to the Reporting Person on March 5, 2024 pursuant to the Issuer's 2015 Stock Incentive Plan.

Footnote F5

Consists of Class A Common Stock withheld by the Issuer to satisfy the minimum tax withholding obligations of the Reporting Person arising in connection with the vesting on August 10, 2026 of the RSUs previously granted to the Reporting Person on March 6, 2023 pursuant to the Issuer's 2015 Stock Incentive Plan.

Footnote F6

These shares were sold pursuant to a plan adopted by the Reporting Person on or around March 13, 2026.

Footnote F7

This transaction was executed in multiple trades with sales prices ranging from $201.00 to $201.01. The price reported above reflects the weighted average sales price for the cumulative trades. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer information regarding the individual trades.