Neil D. Hunt - 01 Jul 2026 Form 4 Insider Report for ROKU, INC (ROKU)

Reporting relationship: Director
Issuer ticker: ROKU
Reported as of: 01 Jul 2026
Net transaction value: -$281,306
SEC form: 4
Accepted by SEC: 02 Jul 2026, 18:11:06 UTC
Prior SEC filing: 12 Jun 2026
Source filing: View source filing
Reporting owner signature: /s/ Renee Strandness, attorney-in-fact

Key filing fact

Neil D. Hunt filed Form 4 for ROKU, INC (ROKU) on 02 Jul 2026.

Key facts

This page summarizes Neil D. Hunt's Form 4 filing for ROKU, INC (ROKU).
7 reported transactions and 3 derivative rows are listed below.
Accepted by SEC: 02 Jul 2026, 18:11.

Change

Previous filing in this sequence was filed on 12 Jun 2026.
Current net transaction value: -$281,306.

Research use

This tells you what this filing adds before you inspect full transaction and derivative tables.
You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reporting Owners (1)

CIK 0001393571 Primary reporting owner

HUNT NEIL D

Relationship: Director
Address: C/O ROKU, INC., 1173 COLEMAN AVE., SAN JOSE
Signature: /s/ Renee Strandness, attorney-in-fact
Signature date: 02 Jul 2026

Reported non-derivative transactions

Shares, units, or other non-derivative securities reported in this filing.

ROKU transaction

Class A Common Stock

Conversion of derivative security

Transaction value
Shares: +2,000
Change %: +21%
Price
Shares after: 11,629
Date: 01 Jul 2026
Ownership: Direct
Footnotes: F1

ROKU transaction

Class A Common Stock

Sale

Transaction value: $22,080
Shares: -158
Change %: -1.4%
Price: $139.75
Shares after: 11,471
Date: 01 Jul 2026
Ownership: Direct
Footnotes: F2, F3

ROKU transaction

Class A Common Stock

Sale

Transaction value: $193,945
Shares: -1,380
Change %: -12%
Price: $140.54
Shares after: 10,091
Date: 01 Jul 2026
Ownership: Direct
Footnotes: F2, F4

ROKU transaction

Class A Common Stock

Sale

Transaction value: $65,281
Shares: -462
Change %: -4.6%
Price: $141.30
Shares after: 9,629
Date: 01 Jul 2026
Ownership: Direct
Footnotes: F2, F5

Reported derivative securities

Options, warrants, convertible securities, or similar derivative positions disclosed in the filing.

ROKU transaction Derivative

Employee Stock Option (right to buy)

Options Exercise

Transaction value
Shares: -4,000
Change %: -7.8%
Price: $0.000000^*
Shares after: 47,333
Date: 01 Jul 2026
Ownership: Direct
Underlying class: Class B Common Stock
Underlying amount: 4,000
Exercise price: $8.82
Footnotes: F6

ROKU transaction Derivative

Class B Common Stock

Options Exercise

Transaction value
Shares: +4,000
Change %: +25%
Price: $0.000000^*
Shares after: 20,000
Date: 01 Jul 2026
Ownership: Direct
Underlying class: Class B Common Stock
Underlying amount: 4,000
Exercise price
Footnotes: F1

ROKU transaction Derivative

Class B Common Stock

Conversion of derivative security

Transaction value
Shares: -2,000
Change %: -10%
Price: $0.000000^*
Shares after: 18,000
Date: 01 Jul 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 2,000
Exercise price
Footnotes: F1

^* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Rule 10b5-1 trading plan

These transactions were reported as open-market trades under a Rule 10b5-1 plan. The plan lets an insider set trading instructions in advance, which can reduce the risk of trading while in possession of material nonpublic information.

Original filing language: transaction made pursuant to a contract, instruction, or written plan intended to satisfy Rule 10b5-1(c).

Explanation of responses 6 footnotes

Footnote F1

Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Shares of Class B Common Stock will convert automatically into shares of Class A Common Stock upon the earlier of: (i) any transfer except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation, (ii) the first "Trading Day", as defined in the Issuer's restated certificate of incorporation, falling on or after the date on which the shares of Class B Common Stock represent less than 10% of the aggregate number of outstanding shares of Class A Common Stock and Class B Common Stock or (iii) the vote of the holders of Class B Common Stock representing at least 66-2/3% of the shares of Class B Common Stock.

Footnote F2

Shares sold pursuant to Mr. Hunt's 10b5-1 plan.

Footnote F3

The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $138.88 to $139.87 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Footnote F4

The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $140.00 to $140.99 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Footnote F5

The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $141.12 to $141.66 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Footnote F6

This option is fully vested.