Sam Eaton - 23 Aug 2024 Form 4 Insider Report for YELP INC (YELP)

Signature
/s/ Vanessa (Jee Won) Oh, Attorney-in-Fact
Issuer symbol
YELP
Transactions as of
23 Aug 2024
Net transactions value
-$377,160
Form type
4
Filing time
27 Aug 2024, 16:48:28 UTC
Previous filing
22 Aug 2024
Next filing
21 Nov 2024

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction YELP Common Stock Sale $377,160 -10,776 -6.9% $35.00 145,171 23 Aug 2024 Direct F1
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Shares were sold pursuant to a duly adopted 10b5-1 trading plan, adopted by the reporting person on February 21, 2024.