Dan Jedda - 17 Nov 2025 Form 4 Insider Report for ROKU, INC (ROKU)

Role
CFO & COO
Signature
/s/ Renee Strandness, attorney-in-fact
Issuer symbol
ROKU
Transactions as of
17 Nov 2025
Net transactions value
-$1,293,687
Form type
4
Filing time
19 Nov 2025, 19:43:18 UTC
Previous filing
16 Oct 2025
Next filing
15 Dec 2025
SEC
View on sec.gov

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Jedda Dan CFO & COO C/O ROKU, INC.,, 1173 COLEMAN AVE, SAN JOSE /s/ Renee Strandness, attorney-in-fact 19 Nov 2025 0001834902

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction ROKU Class A Common Stock Sale $297,270 -3,000 -3.7% $99.09 77,420 17 Nov 2025 Direct F1
transaction ROKU Class A Common Stock Options Exercise $0 +26,131 +34% $0.000000 103,551 17 Nov 2025 Direct
transaction ROKU Class A Common Stock Tax liability $996,417 -10,284 -9.9% $96.89 93,267 17 Nov 2025 Direct F2

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction ROKU Restricted Stock Unit Options Exercise $0 -17,726 -14% $0.000000 106,357 17 Nov 2025 Class A Common Stock 17,726 Direct F3, F4
transaction ROKU Restricted Stock Unit Options Exercise $0 -4,220 -25% $0.000000 12,663 17 Nov 2025 Class A Common Stock 4,220 Direct F3, F5
transaction ROKU Restricted Stock Unit Options Exercise $0 -4,185 -12% $0.000000 29,299 17 Nov 2025 Class A Common Stock 4,185 Direct F3, F6
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Shares sold pursuant to Mr. Jedda's 10b5-1 plan.
F2 Represents shares that have been withheld by the Issuer to satisfy income tax withholding and remittance obligations in connection with the vesting of certain RSU awards on November 17, 2025.
F3 Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
F4 This RSU vests in sixteen substantially equal quarterly installments. The first installment vested on September 1, 2023.
F5 This RSU vests in four substantially equal quarterly installments. The first installment vested on November 15, 2025.
F6 This RSU vests in eight substantially equal quarterly installments. The first installment vested on November 15, 2025.