Samantha Jacobson - Jan 17, 2024 Form 3 Insider Report for Trade Desk, Inc. (TTD)

Role: Chief Strategy Officer, Director
Signature: /s/ Kelli Faerber, Attorney-In-Fact for Samantha Jacobson
Stock symbol: TTD
Transactions as of: Jan 17, 2024
Transactions value $: $0
Form type: 3
Date filed: 1/26/2024, 04:09 PM
Next filing: Feb 20, 2024

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
holding	TTD	Class A Common Stock						60.1K	Jan 17, 2024	Direct

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
holding	TTD	Employee Stock Option (Right to Buy)							Jan 17, 2024	Class A Common Stock	2.23K	$77.15	Direct	F1
holding	TTD	Employee Stock Option (Right to Buy)							Jan 17, 2024	Class A Common Stock	11.8K	$59.57	Direct	F2
holding	TTD	Employee Stock Option (Right to Buy)							Jan 17, 2024	Class A Common Stock	56.9K	$61.46	Direct	F3

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	The option was granted on March 17, 2021. The Vesting Commencement Date ("VCD") is March 8, 2021. One-fourth (1/4th) of the shares subject to the option vests on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.
F2	The option was granted on April 26, 2022, the VCD. One forty-eighth of the shares subject to the original grant vests on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates.
F3	The option was granted on April 24, 2023, the VCD. One forty-eighth of the shares subject to the original grant vests on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates.