Paul Fipps - 15 Aug 2025 Form 4 Insider Report for ServiceNow, Inc. (NOW)

Signature
/s/ Paul Fipps by Russell S. Elmer, Attorney-in-Fact
Issuer symbol
NOW
Transactions as of
15 Aug 2025
Transactions value $
-$516,875
Form type
4
Filing time
19 Aug 2025, 16:47:43 UTC
Previous filing
14 Aug 2025
Next filing
21 Aug 2025

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Fipps Paul President, Global Customer Ops 2225 LAWSON LANE, SANTA CLARA /s/ Paul Fipps by Russell S. Elmer, Attorney-in-Fact 19 Aug 2025 0001667422

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction NOW Common Stock Options Exercise $0 +946 +92.56% $0.00 1.97K 15 Aug 2025 Direct
transaction NOW Common Stock Tax liability -$329K -379 -19.26% $867.24 1.59K 15 Aug 2025 Direct F1
transaction NOW Common Stock Options Exercise $0 +68 +4.28% $0.00 1.66K 15 Aug 2025 Direct
transaction NOW Common Stock Tax liability -$24.3K -28 -1.69% $867.24 1.63K 15 Aug 2025 Direct F1
transaction NOW Common Stock Options Exercise $0 +60 +3.68% $0.00 1.69K 15 Aug 2025 Direct
transaction NOW Common Stock Tax liability -$20.8K -24 -1.42% $867.24 1.67K 15 Aug 2025 Direct F1
transaction NOW Common Stock Options Exercise $0 +188 +11.29% $0.00 1.85K 15 Aug 2025 Direct
transaction NOW Common Stock Tax liability -$65.9K -76 -4.1% $867.24 1.78K 15 Aug 2025 Direct F1
transaction NOW Common Stock Options Exercise $0 +221 +12.44% $0.00 2K 15 Aug 2025 Direct
transaction NOW Common Stock Tax liability -$77.2K -89 -4.45% $867.24 1.91K 15 Aug 2025 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction NOW Restricted Stock Units Options Exercise $0 -946 -49.97% $0.00 947 15 Aug 2025 Common Stock 946 Direct F2, F3, F4
transaction NOW Restricted Stock Units Options Exercise $0 -68 -14.26% $0.00 409 15 Aug 2025 Common Stock 68 Direct F2, F5
transaction NOW Restricted Stock Units Options Exercise $0 -60 -11.15% $0.00 478 15 Aug 2025 Common Stock 60 Direct F2, F6
transaction NOW Restricted Stock Units Options Exercise $0 -188 -9.08% $0.00 1.88K 15 Aug 2025 Common Stock 188 Direct F2, F7
transaction NOW Restricted Stock Units Options Exercise $0 -221 -8.32% $0.00 2.44K 15 Aug 2025 Common Stock 221 Direct F2, F8
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
F2 Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
F3 30% of the shares subject to the restricted stock units vested on February 17, 2024, 15% of the shares subject to the restricted stock units vested on each of August 17, 2024 and February 17, 2025, 20% of the shares subject to the restricted stock units vested on August 17, 2025, and the final vest on February 17, 2026 of 20% of the shares subject to the restricted stock units is subject to adjustment based on the Issuer's 3-year relative total stockholder return performance against the S&P 500 index for the period from January 1, 2023 to December 31, 2025, subject to the reporting person's continued service to the Issuer on each vesting date.
F4 Acquired upon achievement of certain performance criteria pursuant to the performance-based restricted stock units granted February 15, 2023 under the Issuer's 2021 Equity Incentive Plan. The performance period for the restricted stock units was January 1, 2023 until December 31, 2023, with achievement of the applicable performance criteria subject to determination by the Issuer's Compensation Committee. This determination was obtained on January 22, 2024.
F5 The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
F6 The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
F7 The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
F8 The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on August 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date.