Robert O'Hare - 11 Nov 2024 Form 4 Insider Report for Affirm Holdings, Inc. (AFRM)

Role
Chief Financial Officer
Signature
/s/ Josh Samples, Attorney-in-Fact
Issuer symbol
AFRM
Transactions as of
11 Nov 2024
Net transactions value
-$3,383,381
Form type
4
Filing time
13 Nov 2024, 18:05:05 UTC
Previous filing
13 Nov 2024
Next filing
14 Nov 2024
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction AFRM Class A Common Stock Options Exercise $602,077 +25,807 $23.33 25,807 11 Nov 2024 Direct F1
transaction AFRM Class A Common Stock Options Exercise $487,629 +28,367 +110% $17.19 54,174 11 Nov 2024 Direct F1
transaction AFRM Class A Common Stock Options Exercise $285,373 +12,797 +24% $22.30 66,971 11 Nov 2024 Direct F1
transaction AFRM Class A Common Stock Options Exercise $793,129 +33,967 +51% $23.35 100,938 11 Nov 2024 Direct F1
transaction AFRM Class A Common Stock Sale $5,551,590 -100,938 -100% $55.00 0 11 Nov 2024 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -25,807 -100% $0.000000 0 11 Nov 2024 Class A Common Stock 25,807 $23.33 Direct F1, F2
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -28,367 -33% $0.000000 56,737 11 Nov 2024 Class A Common Stock 28,367 $17.19 Direct F1, F3
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -12,797 -31% $0.000000 28,154 11 Nov 2024 Class A Common Stock 12,797 $22.30 Direct F1, F4
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -33,967 -29% $0.000000 82,492 11 Nov 2024 Class A Common Stock 33,967 $23.35 Direct F1, F5
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 14, 2024.
F2 The stock options vest in 24 equal monthly installments beginning August 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date.
F3 The stock options vest in 48 equal monthly installments beginning August 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date.
F4 The stock options vest in 48 equal monthly installments beginning October 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date.
F5 The stock options vest as to 25% of the underlying shares on September 1, 2024 and the remainder vest in 36 equal monthly installments over the subsequent three years subject to the Reporting Person's continuous service with the Issuer as of each vesting date.