Christopher Bedi - Oct 2, 2023 Form 4 Insider Report for ServiceNow, Inc. (NOW)

Signature
/s/ Christopher Bedi by Russell S. Elmer, Attorney-in-Fact
Stock symbol
NOW
Transactions as of
Oct 2, 2023
Transactions value $
-$554,750
Form type
4
Date filed
10/3/2023, 04:15 PM
Previous filing
Sep 5, 2023
Next filing
Nov 2, 2023

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction NOW Common Stock Options Exercise $75K +1K +6.46% $74.97* 16.5K Oct 2, 2023 Direct F1
transaction NOW Common Stock Sale -$555K -1K -6.07% $554.75 15.5K Oct 2, 2023 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction NOW Employee Stock Option (Right to Buy) Options Exercise -$75K -1K -50% $74.97* 1K Oct 2, 2023 Common Stock 1K $74.97 Direct F1, F2
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 29, 2022.
F2 This stock option grant is fully vested.