Christopher Bedi - 22 Mar 2023 Form 4 Insider Report for ServiceNow, Inc. (NOW)

Role: Chief Digital Information Ofc
Signature: /s/ Christopher Bedi by Russell S. Elmer, Attorney-in-Fact
Issuer symbol: NOW
Transactions as of: 22 Mar 2023
Net transactions value: -$1,168,481
Form type: 4
Filing time: 23 Mar 2023, 18:34:48 UTC
Previous filing: 22 Feb 2023
Next filing: 09 May 2023
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	NOW	Common Stock	Sale	$1,168,481	-2,613	-14%	$447.18	15,752	22 Mar 2023	Direct	F1

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id	Content
F1	The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 30, 2022.