David A. Schwarzbach - 12 Mar 2026 Form 4 Insider Report for YELP INC (YELP)

Signature
/s/ Elizabeth Prosser, Attorney-in-Fact
Issuer symbol
YELP
Transactions as of
12 Mar 2026
Net transactions value
-$250,000
Form type
4
Filing time
17 Mar 2026, 16:22:12 UTC
Previous filing
06 Mar 2026

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Schwarzbach David A Chief Financial Officer C/O YELP INC., 350 MISSION STREET, 10TH FLOOR, SAN FRANCISCO /s/ Elizabeth Prosser, Attorney-in-Fact 17 Mar 2026 0001349334

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction YELP Common Stock Sale $250,000 -10,000 -4.2% $25.00 227,959 12 Mar 2026 Direct F1
transaction YELP Common Stock Tax liability -3,659 -1.6% $23.83* 224,300 15 Mar 2026 Direct F2
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Shares were sold pursuant to a duly adopted 10b5-1 trading plan, adopted by the reporting person on August 14, 2025.
F2 Represents shares withheld to satisfy tax withholding obligations in connection with the vesting of certain RSUs that were previously reported in Table I.