Diana Sue Ferguson - 22 Jan 2026 Form 4 Insider Report for Sally Beauty Holdings, Inc. (SBH)

Role: Director
Signature: /s/ Rebecca L. Morley, Attorney-in-Fact
Issuer symbol: SBH
Transactions as of: 22 Jan 2026
Net transactions value: $0
Form type: 4
Filing time: 26 Jan 2026, 20:00:05 UTC
Previous filing: 06 Jan 2026
SEC: View on sec.gov

Reporting Owners (1)

Name	Relationship	Address	Signature	Signature date	CIK
FERGUSON DIANA SUE	Director	C/O SALLY BEAUTY HOLDINGS, INC., 7900 WINDROSE AVENUE, PLANO	/s/ Rebecca L. Morley, Attorney-in-Fact	26 Jan 2026	0001275975

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	SBH	Restricted Stock Units	Award	$0	+9,975		$0.000000	9,975	22 Jan 2026	Common Stock	9,975	$0.000000	Direct	F1, F2

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Restricted Stock Units ("RSUs") convert into SBH common stock on a one-for-one basis.
F2	100% of the RSUs vest on the earliest of (i) December 31, 2036, (ii) the date the reporting person's service as a director of the issuer has terminated, or (iii) a change in control of the issuer.