Robert DeMartini - 25 Mar 2024 Form 4 Insider Report for Purple Innovation, Inc. (PRPL)

Role
Chief Executive Officer, Director
Signature
/s/ Tricia McDermott, Attorney-in-Fact
Issuer symbol
PRPL
Transactions as of
25 Mar 2024
Net transactions value
$0
Form type
4
Filing time
26 Mar 2024, 08:00:17 UTC
Previous filing
19 Mar 2024
Next filing
21 Jun 2024
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction PRPL Class A Common Stock Options Exercise +38,334 +13% 335,336 25 Mar 2024 Direct F1
transaction PRPL Class A Common Stock Options Exercise +128,333 +38% 463,669 25 Mar 2024 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction PRPL Restricted Stock Units Options Exercise $0 -38,334 -100% $0.000000* 0 25 Mar 2024 Class A Common Stock 38,334 Direct F1, F2
transaction PRPL Restricted Stock Units Options Exercise $0 -128,333 -44% $0.000000 166,667 25 Mar 2024 Class A Common Stock 128,333 Direct F1, F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Restricted Stock Units convert into Class A Common Stock on a one-for-one basis.
F2 On June 2, 2022, the reporting person was granted 93,530 restricted stock units, of which 38,334 restricted stock units vested on March 25, 2024.
F3 On June 16, 2023, the reporting person was granted 295,000 restricted stock units, of which 128,333 restricted stock units vested on March 25, 2024.