Robert DeMartini - May 15, 2023 Form 4 Insider Report for Purple Innovation, Inc. (PRPL)

Role: CEO
Signature: /s/ Casey K. McGarvey, Attorney-in-Fact
Stock symbol: PRPL
Transactions as of: May 15, 2023
Transactions value $: $148,665
Form type: 4
Date filed: 5/17/2023, 08:02 AM
Previous filing: May 1, 2023
Next filing: Jun 20, 2023

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	PRPL	Class A Common Stock	Purchase	$149K	+50K	+26.25%	$2.97	240K	May 15, 2023	Direct	F1

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $2.9575 to $3.0094, inclusive. The reporting person undertakes to provide to Purple Innovation, Inc., any security holder of Purple Innovation, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote (1).

Content

The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $2.9575 to $3.0094, inclusive. The reporting person undertakes to provide to Purple Innovation, Inc., any security holder of Purple Innovation, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote (1).