George Turner Ulrich - 15 Mar 2023 Form 4 Insider Report for Purple Innovation, Inc. (PRPL)

Role
Principal Accounting Officer
Signature
/s/ Casey K. McGarvey, Attorney-in-Fact
Issuer symbol
PRPL
Transactions as of
15 Mar 2023
Net transactions value
$0
Form type
4
Filing time
16 Mar 2023, 17:48:18 UTC
Previous filing
14 Mar 2023
Next filing
01 May 2023
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction PRPL Class A Common Stock Options Exercise +632 +100% 1,263 15 Mar 2023 Direct F1
transaction PRPL Class A Common Stock Options Exercise +4,252 +337% 5,515 15 Mar 2023 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction PRPL Restricted Stock Units Options Exercise $0 -632 -50% $0.000000 632 15 Mar 2023 Class A Common Stock 632 Direct F1, F2
transaction PRPL Restricted Stock Units Options Exercise $0 -4,252 -33% $0.000000 8,506 15 Mar 2023 Class A Common Stock 4,252 Direct F1, F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Restricted Stock Units convert into Class A Common Stock on a one-for-one basis.
F2 On August 11, 2021, the reporting person was granted 1,895 Restricted Stock Units, vesting in three annual installments beginning on March 15, 2022.
F3 On May 26, 2022, the reporting person was granted 12,758 Restricted Stock Units, vesting in three annual installments beginning on March 15, 2023.