Patrice Ann Varni - 01 Aug 2022 Form 4 Insider Report for Purple Innovation, Inc. (PRPL)

Role: Chief Marketing Officer
Signature: /s/ Casey K. McGarvey, Attorney-in-Fact
Issuer symbol: PRPL
Transactions as of: 01 Aug 2022
Net transactions value: -$271
Form type: 4
Filing time: 02 Aug 2022, 13:00:54 UTC
Previous filing: 05 Jul 2022
Next filing: 02 Sep 2022
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	PRPL	Class A Common Stock	Options Exercise		+268	+11%		2,819	01 Aug 2022	Direct	F1
transaction	PRPL	Class A Common Stock	Tax liability	$271	-77	-2.7%	$3.52	2,742	01 Aug 2022	Direct

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	PRPL	Restricted Stock Units	Options Exercise	$0	+268	+3.1%	$0.000000	8,845	01 Aug 2022	Class A Common Stock	268		Direct	F1, F2

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Restricted Stock Units convert into Class A Common Stock on a one-for-one basis.
F2	On May 28, 2021, the reporting person was granted 12,865 Restricted Stock Units, 25% of the restricted stock units granted vested on May 28, 2022. The remaining 75% of the units granted vest in monthly installments on the first day of each calendar month beginning on June 1, 2022 in the amount of one-forty-eighth of the full amount for the remaining three years.