Jeffrey Terry Green - May 10, 2022 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Signature
/s/ Tahnil Davis, Attorney-in-Fact for Jeffrey Terry Green
Stock symbol
TTD
Transactions as of
May 10, 2022
Transactions value $
$1,943,503
Form type
4
Date filed
5/12/2022, 05:07 PM
Previous filing
Feb 25, 2022
Next filing
Dec 15, 2022

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Options Exercise $36.4K +2.32K +0.33% $15.67* 701K May 10, 2022 Direct
transaction TTD Class A Common Stock Options Exercise $574K +40.3K +5.75% $14.25* 741K May 10, 2022 Direct
transaction TTD Class A Common Stock Options Exercise $604K +24.2K +3.26% $24.95 766K May 10, 2022 Direct
transaction TTD Class A Common Stock Options Exercise $729K +24.3K +3.17% $30.00 790K May 10, 2022 Direct
transaction TTD Class A Common Stock Gift $0 -91.1K -11.54% $0.00 699K May 10, 2022 Direct F1
transaction TTD Class A Common Stock Gift $0 +91.1K +8.18% $0.00 1.21M May 10, 2022 See Footnote F1, F2
holding TTD Class A Common Stock 498K May 10, 2022 See Footnote F3

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -2.32K -36.02% $0.00 4.12K May 10, 2022 Class A Common Stock 2.32K $15.67 Direct F4
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -40.3K -36.33% $0.00 70.7K May 10, 2022 Class A Common Stock 40.3K $14.25 Direct F5
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -24.2K -17.89% $0.00 111K May 10, 2022 Class A Common Stock 24.2K $24.95 Direct F6
transaction TTD Employee Stock Option (Right to Buy) Options Exercise $0 -24.3K -10.86% $0.00 199K May 10, 2022 Class A Common Stock 24.3K $30.00 Direct F7
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Represents a transfer of shares from the Reporting Person to a trust held by the Reporting Person.
F2 Represents securities held by the Jeff Green Trust (the "Trust"). Mr. Green is a Trustee of the Trust and has investment and voting control over the shares held by the Trust, and may be deemed to indirectly beneficially own the shares held by the Trust.
F3 Represents securities held by the Jeff T. Green Family Foundation (the "Foundation"). Mr. Green is the sole member and director of the Foundation and has investment and voting control over the shares held by the Foundation, and may be deemed to indirectly beneficially own the shares held by the Foundation.
F4 The option was granted on December 1, 2018, with a Vesting Commencement Date ("VCD") of December 1, 2021. One twelfth (1/12th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
F5 The option was granted on December 1, 2018, the VCD. The option vests over four years in increments on each monthly anniversary of the VCD according to the following schedule: an aggregate of 128,060 shares will vest during each of the calendar years 2019, 2020 and 2021 and an aggregate of 121,050 shares will vest during calendar year 2022, in each case, subject to continued employment with the Issuer through the applicable vesting dates.
F6 The option was granted on December 9, 2019, the VCD. The option vests over four years in increments on each monthly anniversary of the VCD according to the following schedule: an aggregate of 72,650 shares will vest during each of the calendar years 2020, 2021 and 2022 and an aggregate of 68,650 shares will vest during calendar year 2023, in each case, subject to continued employment with the Issuer through the applicable vesting dates.
F7 The option was granted on May 15, 2020, the VCD. The option vests over four years in increments on each monthly anniversary of the VCD according to the following schedule: an aggregate of 97,270, 97,280 and 97,280 shares will vest during the twelve month periods ending on May 15, 2021, 2022 and 2023, respectively, and an aggregate of 93,950 shares will vest during the twelve month period ending May 15, 2024, in each case, subject to continued employment with the Issuer through the applicable vesting dates.