Hank Cohn - 23 Jul 2024 Form 4 Insider Report for INNOVATIVE FOOD HOLDINGS INC (IVFH)

Role: Director
Signature: /s/Hank Cohn
Issuer symbol: IVFH
Transactions as of: 23 Jul 2024
Net transactions value: -$1,920,000
Form type: 4
Filing time: 23 Jul 2024, 16:30:40 UTC
Previous filing: 04 Jan 2024
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	IVFH	Common Stock	Sale	$1,920,000	-1,600,000	-51%	$1.20	1,525,000	23 Jul 2024	See Footnote	F1, F2
holding	IVFH	Common Stock						1,272,831	23 Jul 2024	Direct

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	SV Asset Management LLC ("SV Asset Management") entered into two separate stock purchase agreements with (i) an entity managed by a member of the Issuer's board of directors (the "Board"), and (ii) an entity of which a separate member of the Board is lead manager. Pursuant to each stock purchase agreement, SV Asset Management agreed to sell shares of the Issuer's common stock to each purchaser at a price of $1.20 per share. The transactions are expected to close in the near future.
F2	The shares reported as sold herein are held indirectly through SV Asset Management LLC and the balance is held directly.

Content

SV Asset Management LLC ("SV Asset Management") entered into two separate stock purchase agreements with (i) an entity managed by a member of the Issuer's board of directors (the "Board"), and (ii) an entity of which a separate member of the Board is lead manager. Pursuant to each stock purchase agreement, SV Asset Management agreed to sell shares of the Issuer's common stock to each purchaser at a price of $1.20 per share. The transactions are expected to close in the near future.

The shares reported as sold herein are held indirectly through SV Asset Management LLC and the balance is held directly.