John Howard Goss Jr. - 02 Mar 2022 Form 4 Insider Report for Sally Beauty Holdings, Inc. (SBH)

Role
SVP & President, Sally Beauty
Signature
/s/ Cade Newman, Attorney-in-Fact
Issuer symbol
SBH
Transactions as of
02 Mar 2022
Net transactions value
-$100,454
Form type
4
Filing time
03 Mar 2022, 15:05:48 UTC
Previous filing
24 Nov 2021
Next filing
04 Nov 2022
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction SBH Common Stock Options Exercise $166,550 +10,003 +50% $16.65 30,182 02 Mar 2022 Direct
transaction SBH Common Stock Options Exercise $69,829 +7,682 +25% $9.09 37,864 02 Mar 2022 Direct
transaction SBH Common Stock Options Exercise $44,811 +3,804 +10% $11.78 41,668 02 Mar 2022 Direct
transaction SBH Common Stock Sale $381,645 -21,489 -52% $17.76 20,179 02 Mar 2022 Direct F1, F2

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction SBH Stock option Options Exercise $0 -10,003 -67% $0.000000 5,002 02 Mar 2022 Common Stock 10,003 $16.65 Direct F3
transaction SBH Stock option Options Exercise $0 -7,682 -33% $0.000000 15,364 02 Mar 2022 Common Stock 7,682 $9.09 Direct F4
transaction SBH Stock option Options Exercise $0 -3,804 -33% $0.000000 7,608 02 Mar 2022 Common Stock 3,804 $11.78 Direct F5
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 The reporting person effected multiple same-way open market sale transactions on the same day at different prices through a sale order executed by a broker-dealer. The reporting person reported on a single line all such transactions that occurred within a one dollar price range. The reporting person hereby undertakes to provide upon request by the Securities Exchange Commission staff, the issuer, or a shareholder of the issuer, full information regarding the number of shares sold at each separate price.
F2 Reflects the weighted average sale price. The range of prices for such transaction is $17.60 and $17.83.
F3 The options vest in three equal annual installments beginning on November 15, 2020.
F4 The options vest in three equal annual installments beginning on November 15, 2021.
F5 The options vest in three equal annual installments beginning on November 23, 2021.