Naveen Bhatia - 08 Sep 2021 Form 4 Insider Report for LifeMD, Inc. (LFMD)

Role: Director
Signature: /s/ Naveen Bhatia
Issuer symbol: LFMD
Transactions as of: 08 Sep 2021
Net transactions value: +$168,611
Form type: 4
Filing time: 20 Sep 2021, 14:29:40 UTC
Next filing: 30 Nov 2021
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	LFMD	Common Stock	Exercise of in-the-money or at-the-money derivative security	$168,611	+96,349		$1.75	96,349	15 Sep 2021	Direct

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	LFMD	Stock Option (Right to Buy)	Award	$0	+100,000		$0.000000	100,000	08 Sep 2021	Common Stock	100,000	$7.07	Direct	F2
transaction	LFMD	Restricted Stock Unit	Award	$0	+8,000		$0.000000	8,000	08 Sep 2021	Common Stock	8,000	$0.000000	Direct	F1
transaction	LFMD	Warrant (Right to Buy)	Gift	$0	+96,349		$0.000000	96,349	15 Sep 2021	Common Stock	96,349	$1.75	Direct
transaction	LFMD	Warrant (Right to Buy)	Exercise of in-the-money or at-the-money derivative security	$0	-96,349	-100%	$0.000000^*	0	15 Sep 2021	Common Stock	96,349	$1.75	Direct

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Pursuant to the Company's 2020 Equity and Incentive Plan, as amended, the Director received a one-time grant of 8,000 Restricted Stock Units ("RSUs"), vesting quarterly with 25% vesting on September 30, 2021 and the remaining vesting ratably on December 31, 2021, March 31, 2022 and on the earlier of the annual stockholders' meeting or June 30, 2022. The RSUs represent a contingent right to receive one share of Common Stock for each RSU.
F2	Mr. Bhatia received an option to purchase 100,000 shares of Common Stock, at an exercise price of $7.07 per share, as compensation for services to be provided pursuant to a Consulting Agreement dated September 8, 2021.

Content

Pursuant to the Company's 2020 Equity and Incentive Plan, as amended, the Director received a one-time grant of 8,000 Restricted Stock Units ("RSUs"), vesting quarterly with 25% vesting on September 30, 2021 and the remaining vesting ratably on December 31, 2021, March 31, 2022 and on the earlier of the annual stockholders' meeting or June 30, 2022. The RSUs represent a contingent right to receive one share of Common Stock for each RSU.

Mr. Bhatia received an option to purchase 100,000 shares of Common Stock, at an exercise price of $7.07 per share, as compensation for services to be provided pursuant to a Consulting Agreement dated September 8, 2021.