As of 31 Dec 2025, 108 institutional investors reported holding 3,152,970 shares of INNOVATOR ETFS TRUST - US EQTY BUFR JUL (BJUL).
| Period | Reported Shares, Excl. Options | Value, Excl. Options | Value Change | Price (Median) | Investors |
|---|---|---|---|---|---|
| 2025 Q4 | 3,152,970 | $160,064,184 | -$25,112,302 | $50.76 | 108 |
| 2025 Q3 | 3,838,455 | $190,515,709 | +$15,621,659 | $49.66 | 112 |
| 2025 Q2 | 3,541,612 | $166,953,303 | -$15,440,000 | $47.13 | 102 |
| 2025 Q1 | 3,891,760 | $168,067,302 | +$28,698,222 | $43.18 | 105 |
| 2024 Q4 | 3,266,425 | $145,490,830 | -$53,762,802 | $44.56 | 111 |
| 2024 Q3 | 4,381,645 | $191,381,091 | +$32,528,496 | $43.68 | 113 |
| 2024 Q2 | 3,624,690 | $151,660,671 | +$13,651,391 | $41.78 | 102 |
| 2024 Q1 | 3,329,185 | $134,210,740 | -$174,229,655 | $40.33 | 108 |
| 2023 Q4 | 7,644,082 | $287,691,384 | -$22,223,628 | $37.63 | 103 |
| 2023 Q3 | 8,195,629 | $282,487,966 | +$186,009,273 | $34.47 | 99 |
| 2023 Q2 | 2,791,135 | $98,461,487 | -$14,761,836 | $35.28 | 74 |
| 2023 Q1 | 3,199,032 | $104,511,642 | -$16,889,730 | $32.67 | 74 |
| 2022 Q4 | 3,820,971 | $118,543,940 | +$43,792,820 | $30.91 | 77 |
| 2022 Q3 | 2,494,190 | $72,718,629 | +$152,237 | $29.15 | 69 |
| 2022 Q2 | 2,484,431 | $75,021,556 | +$21,456,773 | $30.15 | 63 |
| 2022 Q1 | 1,750,387 | $57,786,293 | -$6,458,708 | $32.99 | 53 |
| 2021 Q4 | 1,953,829 | $65,025,815 | -$72,317,575 | $33.38 | 61 |
| 2021 Q3 | 3,981,365 | $125,817,757 | +$79,181,317 | $31.57 | 58 |
| 2021 Q2 | 1,476,829 | $46,427,396 | +$13,816,412 | $31.42 | 38 |
| 2021 Q1 | 1,030,741 | $31,925,533 | -$4,659,661 | $30.97 | 27 |
| 2020 Q4 | 1,165,071 | $35,091,310 | +$6,802,717 | $30.12 | 31 |
| 2020 Q3 | 903,492 | $25,577,027 | -$5,138,887 | $28.33 | 29 |
| 2020 Q2 | 1,072,674 | $28,973,776 | -$4,593,959 | $26.99 | 25 |
| 2020 Q1 | 1,265,288 | $30,124,028 | +$3,571,959 | $23.76 | 27 |
| 2019 Q4 | 1,171,447 | $32,377,312 | -$3,647,790 | $27.63 | 29 |
| 2019 Q3 | 1,317,114 | $34,449,529 | +$15,399,037 | $26.15 | 25 |
| 2019 Q2 | 728,495 | $18,780,655 | +$15,942,894 | $25.76 | 14 |
| 2019 Q1 | 110,177 | $2,812,976 | +$637,922 | $25.39 | 8 |
| 2018 Q4 | 87,912 | $2,062,287 | +$309,150 | $23.46 | 6 |
| 2018 Q3 | 74,528 | $1,916,000 | +$1,916,000 | $25.84 | 6 |