| Filer | Ownership | Change % | Holdings Value | Net Change | Nb Shares | Change % | Reporting Name | Report Period |
|---|---|---|---|---|---|---|---|---|
| Brookstone Capital Management | 0.92% | -94% | $1,656,869 | -$24,154,404 | 32,066 | -94% | Brookstone Capital Management, LLC | 30 Sep 2025 |
As of 31 Dec 2025, 100 institutional investors reported holding 2,148,113 shares of Innovator ETFs Trust - Innovator S&P 500 Buffer ETF - March (BMAR). This represents 62% of the company’s total 3,485,435 outstanding shares.
The largest institutional shareholders of Innovator ETFs Trust - Innovator S&P 500 Buffer ETF - March (BMAR) together control 47% of the company’s outstanding shares — a level of ownership often associated with strong institutional conviction and long‑term capital commitment.
| Institution | Ownership % | Shares Held | Share Change % | Portfolio % | Holdings Value |
|---|---|---|---|---|---|
| Penserra Capital Management LLC | 10% | 349,029 | -3.1% | 0.22% | $18,515,000 |
| MACROVIEW INVESTMENT MANAGEMENT LLC | 4% | 138,452 | 0% | 5.1% | $7,344,657 |
| COMMONWEALTH EQUITY SERVICES, LLC | 3.4% | 117,050 | -7% | 0.01% | $6,209,317 |
| OSAIC HOLDINGS, INC. | 3.1% | 109,141 | -9.1% | 0.01% | $5,789,846 |
| HighTower Advisors, LLC | 2.9% | 100,345 | -0.27% | 0.01% | $5,323,142 |
| Retirement Planning Group, LLC | 2.6% | 89,244 | -2.2% | 0.16% | $4,734,251 |
| Valtinson Bruner Financial Planning LLC | 2.2% | 76,101 | -2.1% | 1.2% | $4,037,036 |
| Cerity Partners LLC | 2% | 71,014 | -17% | 0.01% | $3,767,179 |
| RAYMOND JAMES FINANCIAL INC | 1.8% | 62,763 | -0.05% | 0% | $3,329,476 |
| My Personal CFO, LLC | 1.4% | 48,290 | 1.1% | $2,561,707 | |
| Cetera Investment Advisers | 1.1% | 39,290 | -6.3% | 0% | $2,084,272 |
| Main Street Financial Solutions, LLC | 1.1% | 38,733 | -0.64% | 0.15% | $2,054,724 |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC | 1% | 35,267 | -5.2% | 0.27% | $1,870,858 |
| Fragasso Financial Advisors Inc | 0.99% | 34,640 | 0% | 0.11% | $1,837,597 |
| Cambridge Investment Research Advisors, Inc. | 0.99% | 34,557 | -0.46% | 0% | $1,833,000 |
| Beacon Pointe Advisors, LLC | 0.94% | 32,829 | +100% | 0.01% | $1,741,542 |
| Spire Wealth Management | 0.93% | 32,326 | -3.8% | 0.06% | $1,714,878 |
| Kestra Advisory Services, LLC | 0.88% | 30,653 | -13% | 0.01% | $1,626,093 |
| INTEGRAL INVESTMENT ADVISORS, INC. | 0.87% | 30,365 | -0.3% | 0.4% | $1,610,815 |
| LPL Financial LLC | 0.82% | 28,416 | -6.6% | 0% | $1,507,423 |
| First Commonwealth Financial Corp /PA/ | 0.81% | 28,281 | -0.11% | 0.25% | $1,500,262 |
| Brookstone Capital Management | 0.81% | 28,142 | -12% | 0.02% | $1,492,888 |
| Lantz Financial LLC | 0.79% | 27,673 | 0% | 0.31% | $1,468,008 |
| Snowden Capital Advisors LLC | 0.78% | 27,115 | -0.01% | 0.04% | $1,438,407 |
| ENVESTNET ASSET MANAGEMENT INC | 0.63% | 21,833 | -62% | 0% | $1,158,206 |
| Period | Reported Shares, Excl. Options | Value, Excl. Options | Value Change | Price (Median) | Investors |
|---|---|---|---|---|---|
| 2025 Q4 | 2,148,113 | $113,952,557 | -$6,256,871 | $53.05 | 100 |
| 2025 Q3 | 2,240,234 | $115,491,306 | -$51,348,918 | $51.59 | 98 |
| 2025 Q2 | 3,239,899 | $158,854,493 | +$19,933,714 | $49.04 | 98 |
| 2025 Q1 | 2,836,715 | $129,190,768 | +$20,862,434 | $45.54 | 102 |
| 2024 Q4 | 2,373,067 | $109,462,874 | -$5,842,559 | $46.14 | 97 |
| 2024 Q3 | 2,472,471 | $111,300,255 | -$20,734,039 | $45.02 | 95 |
| 2024 Q2 | 2,560,033 | $110,737,520 | -$6,542,713 | $43.17 | 98 |
| 2024 Q1 | 3,083,734 | $128,494,417 | +$73,303,247 | $41.67 | 92 |
| 2023 Q4 | 1,303,128 | $51,642,065 | -$4,191,282 | $39.61 | 69 |
| 2023 Q3 | 1,400,132 | $50,868,729 | -$6,595,190 | $36.33 | 66 |
| 2023 Q2 | 1,578,424 | $58,574,926 | +$73,865 | $37.11 | 70 |
| 2023 Q1 | 1,542,149 | $53,446,784 | +$11,506,989 | $34.66 | 65 |
| 2022 Q4 | 1,253,543 | $40,649,836 | -$5,166,888 | $32.18 | 48 |
| 2022 Q3 | 1,541,692 | $46,687,828 | -$1,124,029 | $30.16 | 49 |
| 2022 Q2 | 1,573,827 | $48,878,179 | +$1,751,636 | $30.93 | 52 |
| 2022 Q1 | 1,504,537 | $52,487,186 | +$19,343,424 | $35.03 | 52 |
| 2021 Q4 | 933,554 | $32,317,000 | +$635,036 | $34.62 | 41 |
| 2021 Q3 | 886,460 | $29,314,555 | -$5,371,134 | $32.97 | 38 |
| 2021 Q2 | 1,061,342 | $34,843,000 | -$2,530,865 | $32.83 | 38 |
| 2021 Q1 | 1,154,680 | $36,033,226 | +$24,310,507 | $31.13 | 34 |
| 2020 Q4 | 384,734 | $11,406,000 | -$679,485 | $29.65 | 17 |
| 2020 Q3 | 369,289 | $10,417,000 | +$942,962 | $28.20 | 16 |
| 2020 Q2 | 336,766 | $9,097,000 | +$894,910 | $26.88 | 17 |
| 2020 Q1 | 318,033 | $7,544,000 | +$6,609,000 | $23.58 | 18 |