Serena Jones - Member of 10% owner group, 10%+ Owner at Goosehead Insurance, Inc.

Issuer-level insider activity

Identity Names, identifiers, and filing context for this profile. 1 identity field
Entity type
Individual
Source evidence Original filing metadata and source links for verification. 1 source field
Source filing history
Open source filing history

Past-year transaction volume for Serena Jones in Goosehead Insurance, Inc.

Buys

Open market
Shares
Avg price
Total value

Sells

Open market
Shares
-250
Avg price
$67.50
Total value
-$16,875

Net

Past year
Shares
-250
Share %
-100%
Total value
-$16,875

Reported holdings for Serena Jones in Goosehead Insurance, Inc.

Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
367,697
Estimated value
$20,175,534
Report date
13 Aug 2026
Price
$54.87
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
367,697
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
367,697
Estimated value
$20,175,534
Report date
13 Aug 2026
Price
$54.87
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
367,697
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
151,121
Estimated value
$8,292,009
Report date
13 Aug 2026
Price
$54.87
Ownership
SLJ Dynasty Trust
Underlying class
Class A Common Stock
Underlying amount
151,121
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
151,121
Estimated value
$8,292,009
Report date
13 Aug 2026
Price
$54.87
Ownership
SLJ Dynasty Trust
Underlying class
Class A Common Stock
Underlying amount
151,121
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
114,777
Estimated value
$6,297,813
Report date
13 Aug 2026
Price
$54.87
Ownership
SLJ 2025 Grantor Retained Annuity Trust
Underlying class
Class A Common Stock
Underlying amount
114,777
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
114,777
Estimated value
$6,297,813
Report date
13 Aug 2026
Price
$54.87
Ownership
SLJ 2025 Grantor Retained Annuity Trust
Underlying class
Class A Common Stock
Underlying amount
114,777
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,788
Estimated value
$537,067
Report date
13 Aug 2026
Price
$54.87
Ownership
Alexandra Nicole Rogers Trust
Underlying class
Class A Common Stock
Underlying amount
9,788
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,788
Estimated value
$537,067
Report date
13 Aug 2026
Price
$54.87
Ownership
Alexandra Nicole Rogers Trust
Underlying class
Class A Common Stock
Underlying amount
9,788
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,788
Estimated value
$537,067
Report date
13 Aug 2026
Price
$54.87
Ownership
Benjamin Douglas Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,788
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,788
Estimated value
$537,067
Report date
13 Aug 2026
Price
$54.87
Ownership
Benjamin Douglas Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,788
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,787
Estimated value
$537,012
Report date
13 Aug 2026
Price
$54.87
Ownership
Brendan Scot Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,787
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,787
Estimated value
$537,012
Report date
13 Aug 2026
Price
$54.87
Ownership
Brendan Scot Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,787
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,787
Estimated value
$537,012
Report date
13 Aug 2026
Price
$54.87
Ownership
Emily Marie Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,787
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,787
Estimated value
$537,012
Report date
13 Aug 2026
Price
$54.87
Ownership
Emily Marie Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,787
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,787
Estimated value
$537,012
Report date
13 Aug 2026
Price
$54.87
Ownership
Joshua Thomas Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,787
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
9,787
Estimated value
$537,012
Report date
13 Aug 2026
Price
$54.87
Ownership
Joshua Thomas Jones Trust
Underlying class
Class A Common Stock
Underlying amount
9,787
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
LLC Units in Goosehead Financial, LLC
Shares / value
0
Estimated value
$0
Report date
22 Aug 2025
Price
$89.03
Ownership
SLJ 2023 Grantor Retained Annuity Trust
Underlying class
Class A Common Stock
Underlying amount
161,094
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
367,697
Estimated value
Report date
13 Aug 2026
Price
Ownership
Direct
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
367,697
Estimated value
Report date
13 Aug 2026
Price
Ownership
Direct
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
151,121
Estimated value
Report date
13 Aug 2026
Price
Ownership
SLJ Dynasty Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
151,121
Estimated value
Report date
13 Aug 2026
Price
Ownership
SLJ Dynasty Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
114,777
Estimated value
Report date
13 Aug 2026
Price
Ownership
SLJ 2025 Grantor Retained Annuity Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
114,777
Estimated value
Report date
13 Aug 2026
Price
Ownership
SLJ 2025 Grantor Retained Annuity Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,788
Estimated value
Report date
13 Aug 2026
Price
Ownership
Alexandra Nicole Rogers Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,788
Estimated value
Report date
13 Aug 2026
Price
Ownership
Alexandra Nicole Rogers Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,788
Estimated value
Report date
13 Aug 2026
Price
Ownership
Benjamin Douglas Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,788
Estimated value
Report date
13 Aug 2026
Price
Ownership
Benjamin Douglas Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,787
Estimated value
Report date
13 Aug 2026
Price
Ownership
Brendan Scot Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,787
Estimated value
Report date
13 Aug 2026
Price
Ownership
Brendan Scot Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,787
Estimated value
Report date
13 Aug 2026
Price
Ownership
Emily Marie Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,787
Estimated value
Report date
13 Aug 2026
Price
Ownership
Emily Marie Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,787
Estimated value
Report date
13 Aug 2026
Price
Ownership
Joshua Thomas Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
9,787
Estimated value
Report date
13 Aug 2026
Price
Ownership
Joshua Thomas Jones Trust
Form 4 holding Member of 10% owner group, 10%+ Owner

Goosehead Insurance, Inc.

Security class
Class B Common Stock
Shares / value
0
Estimated value
Report date
22 Aug 2025
Price
Ownership
SLJ 2023 Grantor Retained Annuity Trust

Transaction history for Serena Jones in Goosehead Insurance, Inc.

Sym Class Transaction % SEC-reported value SEC-reported price Shares Shares after Date Ownership
* marks a reported price that did not pass the local price check.
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