SoFi Technologies, Inc. (SOFI) Selling and Marketing Expense USD 2020 - 2024

Historical data

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
SoFi Technologies, Inc. quarterly/annual Selling and Marketing Expense history and growth rate from 2020 to 2024.
  • SoFi Technologies, Inc. Selling and Marketing Expense for the quarter ending March 31, 2024 was $167 M, a 4.45% decline year-over-year.
  • SoFi Technologies, Inc. Selling and Marketing Expense for the twelve months ending March 31, 2024 was $712 M, a 8.67% increase year-over-year.
  • SoFi Technologies, Inc. annual Selling and Marketing Expense for 2023 was $719 M, a 16.4% increase from 2022.
  • SoFi Technologies, Inc. annual Selling and Marketing Expense for 2022 was $618 M, a 44.7% increase from 2021.
  • SoFi Technologies, Inc. annual Selling and Marketing Expense for 2021 was $427 M, a 54.3% increase from 2020.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q1 2024 $712 M $167 M -$7.79 M -4.45% Jan 1, 2024 Mar 31, 2024 10-Q 2024-05-07
Q4 2023 $719 M $175 M +$1 M +0.58% Oct 1, 2023 Dec 31, 2023 10-K 2024-02-27
Q3 2023 $718 M $187 M +$24.6 M +15.2% Jul 1, 2023 Sep 30, 2023 10-Q 2023-11-08
Q2 2023 $694 M $183 M +$39 M +27.1% Apr 1, 2023 Jun 30, 2023 10-Q 2023-08-08
Q1 2023 $655 M $175 M +$37 M +26.8% Jan 1, 2023 Mar 31, 2023 10-Q 2024-05-07
Q4 2022 $618 M $174 M +$44 M +33.9% Oct 1, 2022 Dec 31, 2022 10-K 2024-02-27
Q3 2022 $574 M $162 M +$47.1 M +41% Jul 1, 2022 Sep 30, 2022 10-Q 2023-11-08
Q2 2022 $527 M $144 M +$48.9 M +51.5% Apr 1, 2022 Jun 30, 2022 10-Q 2023-08-08
Q1 2022 $478 M $138 M +$50.9 M +58.4% Jan 1, 2022 Mar 31, 2022 10-Q 2023-05-10
Q4 2021 $427 M $130 M Oct 1, 2021 Dec 31, 2021 10-K 2024-02-27
Q3 2021 $115 M +$37.5 M +48.4% Jul 1, 2021 Sep 30, 2021 10-Q 2022-11-09
Q2 2021 $95 M +$30.7 M +47.7% Apr 1, 2021 Jun 30, 2021 10-Q 2022-08-09
Q1 2021 $87.2 M Jan 1, 2021 Mar 31, 2021 10-Q 2022-05-10
Q3 2020 $77.5 M Jul 1, 2020 Sep 30, 2020 10-Q 2021-11-15
Q2 2020 $64.3 M Apr 1, 2020 Jun 30, 2020 10-Q 2021-08-16
* An asterisk sign (*) next to the value indicates that the value is likely invalid.