Lemonade, Inc. Annual Selling and Marketing Expense in USD from 2018 to 2023

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Lemonade, Inc. quarterly/annual Selling and Marketing Expense history and growth rate from 2018 to 2023.
  • Lemonade, Inc. Selling and Marketing Expense for the quarter ending June 30, 2024 was $36.8M, a 48.4% increase year-over-year.
  • Lemonade, Inc. Selling and Marketing Expense for the twelve months ending June 30, 2024 was $116M, a 0.09% increase year-over-year.
  • Lemonade, Inc. annual Selling and Marketing Expense for 2023 was $102M, a 26.3% decline from 2022.
  • Lemonade, Inc. annual Selling and Marketing Expense for 2022 was $138M, a 2.33% decline from 2021.
  • Lemonade, Inc. annual Selling and Marketing Expense for 2021 was $142M, a 76.1% increase from 2020.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)
Period Value YoY Chg Change % Start Date End Date Report Filed
2023 $102M -$36.4M -26.3% Jan 1, 2023 Dec 31, 2023 10-K 2024-02-28
2022 $138M -$3.3M -2.33% Jan 1, 2022 Dec 31, 2022 10-K 2024-02-28
2021 $142M +$61.2M +76.1% Jan 1, 2021 Dec 31, 2021 10-K 2024-02-28
2020 $80.4M -$8.1M -9.15% Jan 1, 2020 Dec 31, 2020 10-K 2023-03-03
2019 $88.5M +$46.8M +112% Jan 1, 2019 Dec 31, 2019 10-K 2022-03-01
2018 $41.7M Jan 1, 2018 Dec 31, 2018 10-K 2021-03-08
* An asterisk sign (*) next to the value indicates that the value is likely invalid.