Eric Semler - 16 Jan 2026 Form 4 Insider Report for Strive, Inc. (ASST)

Reporting relationship: Director
Issuer ticker: ASST
Reported as of: 16 Jan 2026
Net transaction value: $0
SEC form: 4
Accepted by SEC: 16 Jan 2026, 18:00:59 UTC
Prior SEC filing: 02 Jan 2026
Next SEC filing: 02 Jul 2026
Source filing: View source filing
Reporting owner signature: /s/ Brian Logan Beirne, attorney-in-fact for Eric Semler

Key filing fact

Eric Semler filed Form 4 for Strive, Inc. (ASST) on 16 Jan 2026.

Key facts

This page summarizes Eric Semler's Form 4 filing for Strive, Inc. (ASST).
8 reported transactions and 6 derivative rows are listed below.
Accepted by SEC: 16 Jan 2026, 18:00.

Change

Previous filing in this sequence was filed on 02 Jan 2026.
Current net transaction value: $0.

Research use

This tells you what this filing adds before you inspect full transaction and derivative tables.
You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reporting Owners (1)

CIK 0001162095 Primary reporting owner

SEMLER ERIC

Relationship: Director
Address: C/O STRIVE, INC., 200 CRESCENT COURT SUITE 1400, DALLAS
Signature: /s/ Brian Logan Beirne, attorney-in-fact for Eric Semler
Signature date: 16 Jan 2026

Reported non-derivative transactions

Shares, units, or other non-derivative securities reported in this filing.

ASST transaction

Class A Common Stock

Award

Transaction value: $0
Shares: +13,395,083
Change %
Price: $0.000000
Shares after: 13,395,083
Date: 16 Jan 2026
Ownership: Direct
Footnotes: F1

ASST transaction

Class A Common Stock

Award

Transaction value: $0
Shares: +1,637,079
Change %
Price: $0.000000
Shares after: 1,637,079
Date: 16 Jan 2026
Ownership: By TCS Capital Advisors, LLC
Footnotes: F1, F2

Reported derivative securities

Options, warrants, convertible securities, or similar derivative positions disclosed in the filing.

ASST transaction Derivative

Stock Option (Right to Buy)

Award

Transaction value
Shares: +260,493
Change %
Price
Shares after: 260,493
Date: 16 Jan 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 260,493
Exercise price: $1.11
Footnotes: F3, F4

ASST transaction Derivative

Stock Option (Right to Buy)

Award

Transaction value
Shares: +3,157,500
Change %
Price
Shares after: 3,157,500
Date: 16 Jan 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 3,157,500
Exercise price: $2.80
Footnotes: F3, F4

ASST transaction Derivative

Stock Option (Right to Buy)

Award

Transaction value
Shares: +1,578,750
Change %
Price
Shares after: 1,578,750
Date: 16 Jan 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 1,578,750
Exercise price: $1.72
Footnotes: F3, F4

ASST transaction Derivative

Stock Option (Right to Buy)

Award

Transaction value
Shares: +168,400
Change %
Price
Shares after: 168,400
Date: 16 Jan 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 168,400
Exercise price: $2.80
Footnotes: F3, F4

ASST transaction Derivative

Stock Option (Right to Buy)

Award

Transaction value
Shares: +84,200
Change %
Price
Shares after: 84,200
Date: 16 Jan 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 84,200
Exercise price: $1.72
Footnotes: F3, F4

ASST transaction Derivative

Stock Option (Right to Buy)

Award

Transaction value
Shares: +84,200
Change %
Price
Shares after: 84,200
Date: 16 Jan 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 84,200
Exercise price: $0.8500
Footnotes: F3, F4

^* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Explanation of responses 4 footnotes

Footnote F1

On January 16, 2026, in connection with the consummation of the transactions contemplated by the Agreement and Plan of Merger, dated as of September 22, 2025, by and among the Registrant and Semler Scientific, Inc., a Delaware corporation ("Semler," and such merger, the "Merger"), each share of Semler common stock held by the Reporting Person was cancelled and converted into the Reporting Person's right to receive 21.05 shares of Class A Common Stock, par value $0.001 per share, of the Registrant (the "Class A Common Stock").

Footnote F2

Represents securities owned directly by TCS Capital Advisors, LLC ("TCS Advisors"). The Reporting Person, by virtue of his position as the managing member of TCS Capital Management, LLC, the investment advisor of TCS Advisors, may be deemed to beneficially own the securities owned directly by TCS Advisors. The Reporting Person expressly disclaims beneficial ownership of such securities except to the extent of his pecuniary interest therein.

Footnote F3

On January 16, 2026, in connection with the Merger, each outstanding stock option in respect of the common stock of Semler held by the Reporting Person (each, a "Semler Option") was converted into a right to purchase shares of Class A Common Stock (the "Converted Options") on substantially the same terms and conditions as the Semler Options, except that (i) the number of shares of Semler common stock subject to each such Converted Option equals (x) the number of shares of Semler common stock subject to each such Semler Option, multiplied by (y) 21.05, rounded down to the nearest whole share of Class A Common Stock, (ii) the per share exercise price for each such Converted Option equals (x) the per share exercise price of such Semler Option, divided by (y) 21.05, rounded up to the nearest whole cent and (iii) the Converted Options will be fully vested as of the closing of the Merger.

Footnote F4

This Converted Option is fully vested and exercisable.