Key facts
- This page summarizes WM Birkdale, Ltd.'s Form 3 filing for MediaAlpha, Inc. (MAX).
- 0 reported transactions and 0 derivative rows are listed below.
- Accepted by SEC: 23 Dec 2022, 08:56.
WM Birkdale, Ltd. - 22 Dec 2022 Form 3 Insider Report for MediaAlpha, Inc. (MAX)
- Reporting relationship
- 10%+ Owner
- Issuer ticker
- MAX
- Reported as of
- 22 Dec 2022
- Net transaction value
- $0
- Reporting owner signature
- WM Birkdale, Ltd., by Kevin Pearson, its Director
Source evidence
Original filing metadata and source links for verification.
3 source fields
Reporting owner
1 detail
Key filing fact
WM Birkdale, Ltd. filed Form 3 for MediaAlpha, Inc. (MAX) on 23 Dec 2022.
Change
- No earlier filing in this sequence is available for direct comparison.
- Current net transaction value: $0.
Research use
- This tells you what this filing adds before you inspect full transaction and derivative tables.
- You can trace every row back to the original SEC filing document.
Evidence
Official SEC source
View source filing
Ownership activity is grounded in SEC Form 3 disclosures.
Reported non-derivative transactions
Shares, units, or other non-derivative securities reported in this filing.
MAX
holding
Class A Common Stock
No transaction description listed
- Transaction value
- Shares
- Change %
- Price
- Shares after
- 16,039,998
- Date
- 22 Dec 2022
- Ownership
- See footnote
- Footnotes
- F1
* marks a reported price that did not pass the local price check.
Additional SEC filing notes
Filing notes and footnotes
Explanation of responses 1 footnote
Footnote F1
WM Birkdale, Ltd. ("Birkdale") indirectly holds 16,039,998 shares of Class A common stock of MediaAlpha, Inc. owned directly by White Mountains Investments (Luxembourg) S.a' r.l., a direct subsidiary of Birkdale.