Tahnil R. Davis - 19 Oct 2026 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Source evidence Original filing metadata and source links for verification. 4 source fields
SEC form
4
Accepted by SEC
21 Oct 2026, 17:53:33 UTC
Prior SEC filing
14 Sep 2026
Source filing
View source filing
Reporting owner 1 detail
Reporting owner signature
/s/ Kelli Faerber, Attorney-in Fact for Tahnil R. Davis
Filing notes and source

Key filing fact

Tahnil R. Davis filed Form 4 for Trade Desk, Inc. (TTD) on 21 Oct 2026.

Key facts

  • This page summarizes Tahnil R. Davis's Form 4 filing for Trade Desk, Inc. (TTD).
  • 12 reported transactions and 12 derivative rows are listed below.
  • Accepted by SEC: 21 Oct 2026, 17:53.

Change

  • Previous filing in this sequence was filed on 14 Sep 2026.
  • Current net transaction value: $0.

Research use

  • This tells you what this filing adds before you inspect full transaction and derivative tables.
  • You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reporting Owners (1)

CIK 0002109272 Primary reporting owner

Davis Tahnil R.

Relationship
Chief Accounting Officer & EVP
Address
C/O THE TRADE DESK, INC., 42 NORTH CHESTNUT STREET, VENTURA
Signature
/s/ Kelli Faerber, Attorney-in Fact for Tahnil R. Davis
Signature date
21 Oct 2026

Reported derivative securities

Options, warrants, convertible securities, or similar derivative positions disclosed in the filing.

TTD transaction Derivative

Employee Stock Option (Right to Buy)

Disposed to Issuer

Transaction value
Shares
-8,430
Change %
-100%
Price
Shares after
0
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
8,430
Exercise price
$74.64
Footnotes
F1, F2
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Award

Transaction value
Shares
+8,430
Change %
Price
Shares after
8,430
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
8,430
Exercise price
$12.26
Footnotes
F1, F2
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Disposed to Issuer

Transaction value
Shares
-7,073
Change %
-100%
Price
Shares after
0
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
7,073
Exercise price
$59.57
Footnotes
F1, F2
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Award

Transaction value
Shares
+7,073
Change %
Price
Shares after
7,073
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
7,073
Exercise price
$12.26
Footnotes
F1, F2
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Disposed to Issuer

Transaction value
Shares
-38,825
Change %
-100%
Price
Shares after
0
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
38,825
Exercise price
$61.46
Footnotes
F2, F3
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Award

Transaction value
Shares
+38,825
Change %
Price
Shares after
38,825
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
38,825
Exercise price
$12.26
Footnotes
F2, F3
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Disposed to Issuer

Transaction value
Shares
-66,926
Change %
-100%
Price
Shares after
0
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
66,926
Exercise price
$81.07
Footnotes
F2, F4
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Award

Transaction value
Shares
+66,926
Change %
Price
Shares after
66,926
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
66,926
Exercise price
$12.26
Footnotes
F2, F4
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Disposed to Issuer

Transaction value
Shares
-82,508
Change %
-100%
Price
Shares after
0
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
82,508
Exercise price
$49.24
Footnotes
F2, F5
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Award

Transaction value
Shares
+82,508
Change %
Price
Shares after
82,508
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
82,508
Exercise price
$12.26
Footnotes
F2, F5
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Disposed to Issuer

Transaction value
Shares
-309,551
Change %
-100%
Price
Shares after
0
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
309,551
Exercise price
$25.00
Footnotes
F2, F6
TTD transaction Derivative

Employee Stock Option (Right to Buy)

Award

Transaction value
Shares
+309,551
Change %
Price
Shares after
309,551
Date
19 Oct 2026
Ownership
Direct
Underlying class
Class A Common Stock
Underlying amount
309,551
Exercise price
$12.26
Footnotes
F2, F6
* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Explanation of responses 6 footnotes

Footnote F1

The option is fully vested and exercisable.

Footnote F2

The transactions reported herein reflect a one-time stock option repricing (the "Option Repricing") under the Issuer's 2025 Incentive Award Plan effective on October 19, 2026 (the "Repricing Date"). Pursuant to the Option Repricing, the exercise price of the repriced options has been amended to reduce the exercise price to $12.26 per share, the closing price of the Issuer's Class A Common Stock on the Repricing Date. There is no change to the number of shares, the expiration dates or the vesting schedule of the repriced options. The Option Repricing was approved by the Issuer's stockholders on October 19, 2026. In order to exercise the repriced options at the new exercise price, the Reporting Person is required to remain in service with the Issuer through April 19, 2027, except for a termination by the Issuer without cause.

Footnote F3

The option was granted on April 24, 2023, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Footnote F4

The option was granted on April 23, 2024, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Footnote F5

The option was granted on April 15, 2025, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Footnote F6

The option was granted on March 3, 2026, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

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