Matthew Ryan Cole - 30 Sep 2026 Form 4 Insider Report for Strive, Inc. (ASST)

Reporting relationship: Chief Executive Officer, Director
Issuer ticker: ASST
Reported as of: 30 Sep 2026
Net transaction value: $0
SEC form: 4
Accepted by SEC: 02 Oct 2026, 20:09:26 UTC
Prior SEC filing: 10 Aug 2026
Next SEC filing: 05 Oct 2026
Source filing: View source filing
Reporting owner signature: Brian Logan Beirne, attorney-in-fact for Matthew Cole

Key filing fact

Matthew Ryan Cole filed Form 4 for Strive, Inc. (ASST) on 02 Oct 2026.

Key facts

This page summarizes Matthew Ryan Cole's Form 4 filing for Strive, Inc. (ASST).
2 reported transactions and 1 derivative row are listed below.
Accepted by SEC: 02 Oct 2026, 20:09.

Change

Previous filing in this sequence was filed on 10 Aug 2026.
Current net transaction value: $0.

Research use

This tells you what this filing adds before you inspect full transaction and derivative tables.
You can trace every row back to the original SEC filing document.

Evidence

Filed on Form 4

Ownership activity is grounded in SEC Form 4 disclosures.

View source filing

Reporting Owners (1)

CIK 0002084252 Primary reporting owner

Cole Matthew Ryan

Relationship: Chief Executive Officer, Director
Address: 200 CRESCENT COURT, SUITE 1400, DALLAS
Signature: Brian Logan Beirne, attorney-in-fact for Matthew Cole
Signature date: 02 Oct 2026

Reported non-derivative transactions

Shares, units, or other non-derivative securities reported in this filing.

ASST transaction

Class A Common Stock

Options Exercise

Transaction value
Shares: +140,571
Change %: +18%
Price
Shares after: 903,583
Date: 30 Sep 2026
Ownership: Direct
Footnotes: F1, F2

Reported derivative securities

Options, warrants, convertible securities, or similar derivative positions disclosed in the filing.

ASST transaction Derivative

Restricted Stock Units

Options Exercise

Transaction value
Shares: -140,571
Change %: -20%
Price
Shares after: 562,285
Date: 30 Sep 2026
Ownership: Direct
Underlying class: Class A Common Stock
Underlying amount: 140,571
Exercise price
Footnotes: F1

^* marks a reported price that did not pass the local price check.

Additional SEC filing notes

Filing notes and footnotes

Explanation of responses 2 footnotes

Footnote F1

Each Restricted Stock Unit represents a contingent right to receive one share of the Issuer's Class A Common Stock. The Restricted Stock Units vest as follows: 20% vests on each of the first five anniversaries of the applicable vesting commencement date (with the vesting dates always being on September 30 of each year), in all cases subject to the Reporting Person's continued employment through each applicable vesting date. Vesting of Restricted Stock Units does not constitute a sale of securities, but rather a conversion to shares of the Issuer's Class A Common Stock by default.

Footnote F2

Subsequent to this filing, it is anticipated that a Form 4 will be filed to disclose the sale of shares of Issuer's Class A Common Stock for the specific purpose of paying taxes resulting from the vesting of the Restricted Stock Units.