Richard Cohen - 12 Jun 2025 Form 4 Insider Report for Direct Digital Holdings, Inc. (DRCT)

Role
Director
Signature
/s/ Mark Walker, Attorney-in-fact for Richard Cohen
Issuer symbol
DRCT
Transactions as of
12 Jun 2025
Net transactions value
-$1,809
Form type
4
Filing time
13 Jun 2025, 16:44:35 UTC
Previous filing
12 Jun 2025
SEC
View on sec.gov

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Cohen Richard Director 1177 WEST LOOP SOUTH, SUITE 1310, HOUSTON /s/ Mark Walker, Attorney-in-fact for Richard Cohen 13 Jun 2025 0001298692

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction DRCT Class A Common Stock, par value $0.001 per share Options Exercise +8,205 +13% 73,716 12 Jun 2025 Direct F1
transaction DRCT Class A Common Stock, par value $0.001 per share Sale $1,809 -3,414 -4.6% $0.5300 70,302 12 Jun 2025 Direct F2

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction DRCT Restricted Stock Units Options Exercise $0 -8,205 -50% $0.000000 8,205 12 Jun 2025 Class A Common Stock, par value $0.001 per share 8,205 Direct F1, F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Each restricted stock unit represents a contingent right to one share of DRCT's Class A Common Stock, par value $0.001 per share, upon settlement.
F2 Represents shares sold to satisfy tax liabilities associated with the reported vesting of restricted stock units for 8,205 shares.
F3 On June 12, 2023, the reporting person was granted 24,615 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33 percent of the restricted stock units vested on June 12, 2024, an additional 33 percent vested on June 12, 2025, and the remaining balance of 34 percent of the restricted stock units will vest on June 12, 2026. Vesting will be accelerated upon certain termination of employment events and upon a "Change in Control" (as defined in the Direct Digital Holdings, Inc. 2022 Omnibus Incentive Plan).