Steven Yi - Mar 22, 2022 Form 4 Insider Report for MediaAlpha, Inc. (MAX)

Role
CHIEF EXECUTIVE OFFICER, PRESIDENT AND CO-FOUNDER, Director
Signature
/s/ Lance Martinez, attorney-in-fact
Stock symbol
MAX
Transactions as of
Mar 22, 2022
Transactions value $
$0
Form type
4
Date filed
3/24/2022, 08:19 PM
Previous filing
Feb 14, 2022
Next filing
Apr 27, 2022

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction MAX Class A Common Stock Options Exercise $0 +32.2K +8.03% $0.00 433K Mar 22, 2022 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction MAX Restricted Stock Units Award $0 +32.2K $0.00 32.2K Mar 22, 2022 Class A Common Stock 32.2K Direct F2, F3
transaction MAX Restricted Stock Units Options Exercise $0 -32.2K -100% $0.00* 0 Mar 22, 2022 Class A Common Stock 32.2K Direct F2, F3
transaction MAX Restricted Stock Units Award $0 +293K $0.00 293K Mar 22, 2022 Class A Common Stock 293K Direct F2, F4
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").
F2 Each RSU represents a contingent right to receive one share of Class A Common Stock, or at the option of the Compensation Committee, cash of equivalent value.
F3 On March 23, 2022, the Reporting Person was granted 32,200 RSUs, which have vested immediately.
F4 One sixteenth of the RSUs will vest on May 15, 2022 and the remainder will vest in equal quarterly installments through February 15, 2026, in each case subject to continued employment with the Issuer through each vesting date.

Remarks:

CHIEF EXECUTIVE OFFICER, PRESIDENT AND CO-FOUNDER