Eric J. Lindberg Jr. - Jul 7, 2021 Form 4 Insider Report for Grocery Outlet Holding Corp. (GO)

Role: Chief Executive Officer, Director
Signature: /s/ Pamela B. Burke, Pamela B. Burke, as Attorney-in-Fact
Stock symbol: GO
Transactions as of: Jul 7, 2021
Transactions value $: -$766,000
Form type: 4
Date filed: 7/8/2021, 05:34 PM
Previous filing: Jun 17, 2021
Next filing: Jul 22, 2021

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	GO	Common Stock	Options Exercise	$95.3K	+25K	+52.13%	$3.81^*	73K	Jul 7, 2021	Direct
transaction	GO	Common Stock	Sale	-$861K	-25K	-34.27%	$34.45	48K	Jul 7, 2021	Direct	F1, F2
holding	GO	Common Stock						2.13M	Jul 7, 2021	By Lindberg Revocable Trust	F3
holding	GO	Common Stock						702K	Jul 7, 2021	By Lindberg Irrevocable Trust	F4
holding	GO	Common Stock						460	Jul 7, 2021	By child
holding	GO	Common Stock						460	Jul 7, 2021	By spouse

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	GO	Stock Options (Right to Buy)	Options Exercise	$0	0	0%	$0.00^*	808K	Jul 7, 2021	Common Stock	0	$3.81	Direct	F5

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	This transaction was effected pursuant to a previously adopted Rule 10b5-1 trading plan.
F2	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $33.985 to $34.70, inclusive. The reporting person undertakes to provide to Grocery Outlet Holding Corp. (the "Issuer"), any security holder of the Issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
F3	Reflects shares directly held by The Lindberg Family Revocable Trust u/a/d 2/14/2006 of which Mr. Lindberg is a Trustee
F4	Reflects shares directly held by The Lindberg Family Irrevocable Trust u/a/d 5/12/2017 of which Mr. Lindberg is a Trustee.
F5	Represents previously granted stock options which were deemed earned and acquired upon the satisfaction of certain performance vesting criteria. These stock options are vested and exercisable.