Mark Evan Jones - Aug 4, 2023 Form 4 Insider Report for Goosehead Insurance, Inc. (GSHD)

Role: CEO, Director, Member of 10% owner group, 10%+ Owner
Signature: /s/ John O'Connor, as Attorney-in-Fact for Mark Evan Jones
Stock symbol: GSHD
Transactions as of: Aug 4, 2023
Transactions value $: -$3,100,165
Form type: 4
Date filed: 8/8/2023, 08:18 PM
Previous filing: May 12, 2023
Next filing: Aug 11, 2023

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	GSHD	Class A Common Stock	Options Exercise	$242K	+24.2K	+12.31%	$10.00^*	221K	Aug 4, 2023	Direct	F1
transaction	GSHD	Class A Common Stock	Sale	-$620K	-9.5K	-4.3%	$65.31	211K	Aug 4, 2023	Direct	F1, F2
transaction	GSHD	Class A Common Stock	Sale	-$570K	-8.58K	-4.06%	$66.52	203K	Aug 4, 2023	Direct	F1, F3
transaction	GSHD	Class A Common Stock	Sale	-$413K	-6.13K	-3.02%	$67.44	197K	Aug 4, 2023	Direct	F1, F4
transaction	GSHD	Class A Common Stock	Options Exercise	$122K	+12.2K	+6.2%	$10.00^*	209K	Aug 7, 2023	Direct	F1
transaction	GSHD	Class A Common Stock	Sale	-$148K	-2.26K	-1.08%	$65.50	206K	Aug 7, 2023	Direct	F1, F5
transaction	GSHD	Class A Common Stock	Sale	-$659K	-9.93K	-4.81%	$66.36	197K	Aug 7, 2023	Direct	F1, F6
transaction	GSHD	Class A Common Stock	Options Exercise	$106K	+10.6K	+5.37%	$10.00^*	207K	Aug 8, 2023	Direct	F1
transaction	GSHD	Class A Common Stock	Sale	-$689K	-10.6K	-5.1%	$65.32	197K	Aug 8, 2023	Direct	F1, F7

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	GSHD	Employee Stock Options (right to buy)	Options Exercise	-$242K	-24.2K	-21.93%	$10.00^*	86.1K	Aug 4, 2023	Class A Common Stock	24.2K	$10.00	Direct	F8
transaction	GSHD	Employee Stock Options (right to buy)	Options Exercise	-$122K	-12.2K	-14.16%	$10.00^*	73.9K	Aug 7, 2023	Class A Common Stock	12.2K	$10.00	Direct	F8
transaction	GSHD	Employee Stock Options (right to buy)	Options Exercise	-$106K	-10.6K	-14.27%	$10.00^*	63.4K	Aug 8, 2023	Class A Common Stock	10.6K	$10.00	Direct	F8

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	This does not reflect shares directly held by the reporting person's spouse, who is independently a reporting person of the issuer.
F2	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.00 to $65.84, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F3	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $66.01 to $67.00, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F4	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $67.04 to $67.77, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F5	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.04 to $66.00, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F6	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $66.05 to $66.96, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F7	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.02 to $65.98, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F8	One third (1/3rd) of the option, which represents the right to purchase a total of 320,000 shares, vested and became exercisable, subject to continued employment, on each of the second, third and fourth anniversaries of the grant date, which was April 26, 2018.