Laura Schenkein - 09 May 2025 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Signature
/s/ Kelli Faerber Attorney-in-Fact for Laura Schenkein
Issuer symbol
TTD
Transactions as of
09 May 2025
Net transactions value
-$446,180
Form type
4
Filing time
13 May 2025, 16:39:35 UTC
Previous filing
17 Apr 2025
Next filing
19 May 2025

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Schenkein Laura Chief Financial Officer C/O THE TRADE DESK INC., 42 N. CHESTNUT STREET, VENTURA /s/ Kelli Faerber Attorney-in-Fact for Laura Schenkein 13 May 2025 0001978197

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Sale $446,180 -6,374 -0.84% $70.00 756,481 09 May 2025 Direct F1
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on December 13, 2024 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.