| Type | Sym | Class | Transaction | Value $ | Shares | Change % | * Price $ | Shares After | Date | Ownership | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|
| transaction | TTD | Class A Common Stock | Tax liability | -$14.4K | -122 | -0.02% | $118.15 | 694K | Nov 15, 2024 | Direct | F1 |
| transaction | TTD | Class A Common Stock | Tax liability | -$66.4K | -562 | -0.08% | $118.15 | 693K | Nov 15, 2024 | Direct | F2 |
| transaction | TTD | Class A Common Stock | Tax liability | -$74.6K | -631 | -0.09% | $118.15 | 693K | Nov 15, 2024 | Direct | F3 |
| transaction | TTD | Class A Common Stock | Tax liability | -$174K | -1.47K | -0.21% | $118.15 | 691K | Nov 15, 2024 | Direct | F4 |
| transaction | TTD | Class A Common Stock | Tax liability | -$129K | -1.09K | -0.16% | $118.15 | 690K | Nov 15, 2024 | Direct | F5 |
| transaction | TTD | Class A Common Stock | Tax liability | -$245K | -2.08K | -0.3% | $118.15 | 688K | Nov 15, 2024 | Direct | F6 |
| transaction | TTD | Class A Common Stock | Sale | -$369K | -3.13K | -0.46% | $117.97 | 685K | Nov 18, 2024 | Direct | F7 |
Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.
Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).
| Id | Content |
|---|---|
| F1 | The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted April 28, 2021. |
| F2 | The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted March 2, 2022. |
| F3 | The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted April 26, 2022. |
| F4 | The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted April 24, 2023. |
| F5 | The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Award granted June 1, 2023. |
| F6 | The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Award granted April 23, 2024. |
| F7 | The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 15, 2024 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. |