S. Friedman - Feb 10, 2022 Form 4 Insider Report for Luvu Brands, Inc. (LUVU)

Role: CEO and President, Director, 10%+ Owner
Signature: /s/ Ronald P. Scott By Power of Attorney for Louis Friedman
Stock symbol: LUVU
Transactions as of: Feb 10, 2022
Transactions value $: -$9,900
Form type: 4
Date filed: 2/23/2022, 01:34 PM
Next filing: Nov 28, 2022

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	LUVU	Common Stock	Options Exercise	$9.9K	+300K	+0.95%	$0.03	31.9M	Feb 10, 2022	Direct
transaction	LUVU	Common Stock	Tax liability	-$9.9K	-47.1K	-0.15%	$0.21	31.9M	Feb 10, 2022	Direct	F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	LUVU	Common Stock Options (right to buy)	Options Exercise	-$9.9K	-300K	-100%	$0.03	0	Feb 10, 2022	Common Stock	300K	$0.03	Direct

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Reflects 47,143 shares withheld by the Issuer at the market price of $0.21 per share to fund the exercise of 300,000 shares of common stock at an exercise price of $0.033 per share.