Maria Vilchez Lowrey - 20 Mar 2025 Form 4 Insider Report for Direct Digital Holdings, Inc. (DRCT)

Role
Chief Growth Officer
Signature
/s/ Mark Walker, attorney-in-fact for Maria Vilchez Lowrey
Issuer symbol
DRCT
Transactions as of
20 Mar 2025
Net transactions value
-$494
Form type
4
Filing time
27 Mar 2025, 19:56:42 UTC
Previous filing
28 Jan 2025
Next filing
04 Apr 2025
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction DRCT Class A Common Stock, par value $0.001 per share Options Exercise +2,105 +14% 16,645 20 Mar 2025 Direct F1
transaction DRCT Class A Common Stock, par value $0.001 per share Tax liability $494 -625 -3.8% $0.7900 16,020 20 Mar 2025 Direct F2

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction DRCT Restricted Stock Units Options Exercise $0 -2,105 -50% $0.000000 2,105 20 Mar 2025 Class A Common Stock, par value $0.001 per share 2,105 Direct F1, F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Each restricted stock unit represents a contingent right to one share of DRCT's Class A Common Stock, par value $0.001 per share, upon settlement.
F2 Represents shares withheld to satisfy tax liabilities associated with the reported vesting of restricted stock units for 2,105 shares.
F3 On March 20, 2023, the reporting person was granted 6,315 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33% of the restricted stock units vested on March 20, 2024, an additional 33% of the restricted stock units vested on March 20, 2025, and the remaining balance of 34% of the restricted stock units will vest on March 20, 2026. Vesting will be accelerated upon certain termination of employment events and upon a "Change in Control" (as defined in the Direct Digital Holdings, Inc. 2022 Omnibus Incentive Plan).