Katherine Adkins - Sep 16, 2024 Form 4 Insider Report for Affirm Holdings, Inc. (AFRM)

Role
Chief Legal Officer
Signature
/s/ Josh Samples, Attorney-in-Fact
Stock symbol
AFRM
Transactions as of
Sep 16, 2024
Transactions value $
-$5,195,069
Form type
4
Date filed
9/18/2024, 09:32 PM
Previous filing
Sep 4, 2024
Next filing
Oct 3, 2024

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction AFRM Class A Common Stock Options Exercise $14.6K +1.65K +1.31% $8.80 128K Sep 16, 2024 Direct F1
transaction AFRM Class A Common Stock Sale -$274K -6.08K -4.75% $45.00 122K Sep 16, 2024 Direct F1
transaction AFRM Class A Common Stock Options Exercise $410K +46.6K +38.18% $8.80 169K Sep 17, 2024 Direct F1
transaction AFRM Class A Common Stock Sale -$2.1M -46.6K -27.63% $45.00 122K Sep 17, 2024 Direct F1, F2
transaction AFRM Class A Common Stock Options Exercise $455K +51.7K +42.39% $8.80 174K Sep 18, 2024 Direct F1
transaction AFRM Class A Common Stock Sale -$3.7M -82.3K -47.36% $45.00 91.5K Sep 18, 2024 Direct F1, F3

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction AFRM Restricted Stock Units Award $0 +39.7K $0.00 39.7K Sep 16, 2024 Class A Common Stock 39.7K Direct F4, F5
transaction AFRM Stock Option (Right to Buy) Award $0 +55.9K $0.00 55.9K Sep 16, 2024 Class A Common Stock 55.9K $44.06 Direct F6
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -1.65K -1.29% $0.00 126K Sep 16, 2024 Class A Common Stock 1.65K $8.80 Direct F1, F7
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -46.6K -36.88% $0.00 79.7K Sep 17, 2024 Class A Common Stock 46.6K $8.80 Direct F1, F7
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -51.7K -64.89% $0.00 28K Sep 18, 2024 Class A Common Stock 51.7K $8.80 Direct F1, F7
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 The transaction reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 13, 2024.
F2 Represents the weighted average sale price of the shares sold from $45.00 to $45.03 per share. The Reporting Person will provide, upon request by the Commission staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F3 Represents the weighted average sale price of the shares sold from $45.00 to $45.01 per share. The Reporting Person will provide, upon request by the Commission staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F4 Each Restricted Stock Unit (RSU) represents a contingent right to receive one share of the Issuer's Class A Common Stock.
F5 The RSUs vest as to 25% of the shares on September 1, 2025 and the remainder vest in 12 equal quarterly installments over the subsequent three years, subject to the Reporting Person's continuous service with the Issuer as of each vesting date. This grant has no expiration date.
F6 The stock options vest as to 25% of the underlying shares on September 1, 2025 and the remainder vest in 36 equal monthly installments over the subsequent three years subject to the Reporting Person's continuous service with the Issuer as of each vesting date.
F7 The stock options vested as to 25% of the underlying shares on September 14, 2020, and the remainder vested in 36 equal monthly installments thereafter, subject to the Reporting Person's continuous service with the Issuer as of each vesting date.