Peter P. Gassner - Dec 5, 2022 Form 4 Insider Report for VEEVA SYSTEMS INC (VEEV)

Signature
/s/ Jonathan Faddis, attorney-in-fact
Stock symbol
VEEV
Transactions as of
Dec 5, 2022
Transactions value $
-$21,421,858
Form type
4
Date filed
12/7/2022, 06:43 PM
Previous filing
Sep 21, 2022
Next filing
Dec 9, 2022

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction VEEV Class A Common Stock Conversion of derivative security $0 +58.3K $0.00 58.3K Dec 5, 2022 Direct F1, F2
transaction VEEV Class A Common Stock Sale -$4.71M -28.2K -48.29% $167.13 30.2K Dec 5, 2022 Direct F2, F3
transaction VEEV Class A Common Stock Sale -$682K -4.06K -13.46% $167.97 26.1K Dec 5, 2022 Direct F2, F4
transaction VEEV Class A Common Stock Sale -$1.03M -6.08K -23.28% $169.03 20K Dec 5, 2022 Direct F2, F5
transaction VEEV Class A Common Stock Sale -$735K -4.32K -21.58% $170.07 15.7K Dec 5, 2022 Direct F2, F6
transaction VEEV Class A Common Stock Sale -$2.18M -12.7K -80.94% $171.58 2.99K Dec 5, 2022 Direct F2, F7
transaction VEEV Class A Common Stock Sale -$515K -2.99K -100% $172.13 0 Dec 5, 2022 Direct F2, F8
transaction VEEV Class A Common Stock Conversion of derivative security $0 +70K $0.00 70K Dec 6, 2022 Direct F1, F2
transaction VEEV Class A Common Stock Sale -$800K -4.92K -7.03% $162.54 65.1K Dec 6, 2022 Direct F2, F9
transaction VEEV Class A Common Stock Sale -$2.49M -15.2K -23.35% $163.79 49.9K Dec 6, 2022 Direct F2, F10
transaction VEEV Class A Common Stock Sale -$3.47M -21.1K -42.31% $164.71 28.8K Dec 6, 2022 Direct F2, F11
transaction VEEV Class A Common Stock Sale -$1.39M -8.38K -29.12% $165.78 20.4K Dec 6, 2022 Direct F2, F12
transaction VEEV Class A Common Stock Sale -$935K -5.61K -27.5% $166.75 14.8K Dec 6, 2022 Direct F2, F13
transaction VEEV Class A Common Stock Sale -$1.04M -6.2K -41.97% $167.88 8.58K Dec 6, 2022 Direct F2, F14
transaction VEEV Class A Common Stock Sale -$1.44M -8.58K -100% $168.43 0 Dec 6, 2022 Direct F2, F15
holding VEEV Class A Common Stock 41K Dec 5, 2022 By family member F16
holding VEEV Class A Common Stock 41K Dec 5, 2022 By second family member F16

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction VEEV Stock Option (right to buy) Options Exercise $0 -58.3K -1.75% $0.00 3.28M Dec 5, 2022 Class B Common Stock 58.3K $3.92 Direct F1, F2, F17
transaction VEEV Class B Common Stock Options Exercise $0 +58.3K +0.44% $0.00 13.2M Dec 5, 2022 Class A Common Stock 58.3K $3.92 Direct F1, F2, F18
transaction VEEV Class B Common Stock Conversion of derivative security $0 -58.3K -0.44% $0.00 13.1M Dec 5, 2022 Class A Common Stock 58.3K Direct F1, F2, F18
transaction VEEV Stock Option (right to buy) Options Exercise $0 -70K -2.14% $0.00 3.21M Dec 6, 2022 Class B Common Stock 70K $3.92 Direct F1, F2, F17
transaction VEEV Class B Common Stock Options Exercise $0 +70K +0.53% $0.00 13.2M Dec 6, 2022 Class A Common Stock 70K $3.92 Direct F1, F2, F18
transaction VEEV Class B Common Stock Conversion of derivative security $0 -70K -0.53% $0.00 13.1M Dec 6, 2022 Class A Common Stock 70K Direct F1, F2, F18
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
F2 This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
F3 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $166.575 to $167.57 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F4 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $167.58 to $168.57 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F5 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $168.595 to $169.57 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F6 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $169.62 to $170.55 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F7 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $170.98 to $171.95 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F8 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $171.98 to $172.64 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F9 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $162.11 to $163.08 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F10 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $163.21 to $164.20 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F11 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $164.21 to $165.19 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F12 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $165.21 to $166.20 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F13 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $166.21 to $167.17 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F14 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $167.24 to $168.235 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F15 The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $168.24 to $168.575 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F16 The Reporting Person disclaims beneficial ownership of these securities, and this report shall not be deemed an admission that the Reporting Person is the beneficial owner of such securities for purposes of Section 16 or for any other purpose.
F17 The option shares are fully vested and may be exercised at any time.
F18 Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.