Tarang Amin - 09 Feb 2024 Form 4 Insider Report for e.l.f. Beauty, Inc. (ELF)

Role
Chief Executive Officer, Director
Signature
/s/ Scott K. Milsten, Attorney-in-Fact for Tarang Amin
Issuer symbol
ELF
Transactions as of
09 Feb 2024
Net transactions value
-$9,404,867
Form type
4
Filing time
13 Feb 2024, 16:19:39 UTC
Previous filing
07 Feb 2024
Next filing
29 Feb 2024
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction ELF Common Stock, $0.01 par value Options Exercise $642,515 +37,795 +15% $17.00 290,587 09 Feb 2024 Direct F1, F2
transaction ELF Common Stock, $0.01 par value Sale $6,620,943 -37,795 -13% $175.18 252,792 09 Feb 2024 Direct F1, F2, F3
transaction ELF Common Stock, $0.01 par value Sale $1,181,372 -6,750 -2.8% $175.02 235,007 09 Feb 2024 By Family Trust F1, F4
transaction ELF Common Stock, $0.01 par value Sale $1,181,448 -6,750 -2.8% $175.03 235,007 09 Feb 2024 By Family Trust F1, F5
transaction ELF Common Stock, $0.01 par value Options Exercise $113,985 +6,705 +2.7% $17.00 259,497 12 Feb 2024 Direct F1, F2
transaction ELF Common Stock, $0.01 par value Sale $948,460 -5,405 -2.1% $175.48 254,092 12 Feb 2024 Direct F1, F2, F6
transaction ELF Common Stock, $0.01 par value Sale $229,144 -1,300 -0.51% $176.26 252,792 12 Feb 2024 Direct F1, F2, F7
holding ELF Common Stock, $0.01 par value 27,576 09 Feb 2024 By Family Trust
holding ELF Common Stock, $0.01 par value 200,000 09 Feb 2024 By GRAT
holding ELF Common Stock, $0.01 par value 200,000 09 Feb 2024 By GRAT

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction ELF Stock Option (Right to Buy) Options Exercise $0 -37,795 -16% $0.000000 201,242 09 Feb 2024 Common Stock 37,795 $17.00 Direct F1, F8
transaction ELF Stock Option (Right to Buy) Options Exercise $0 -6,705 -3.3% $0.000000 194,537 12 Feb 2024 Common Stock 6,705 $17.00 Direct F1, F8
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023.
F2 Includes 127,140 restricted stock units.
F3 The transaction was executed in multiple trades in prices ranging from $175.00 to $175.64, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F4 The transaction was executed in multiple trades in prices ranging from $175.00 to $175.10, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F5 The transaction was executed in multiple trades in prices ranging from $175.00 to $175.29, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F6 The transaction was executed in multiple trades in prices ranging from $175.00 to $175.96, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F7 The transaction was executed in multiple trades in prices ranging from $176.00 to $176.69, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
F8 The stock option is fully vested and exercisable.