| Type | Sym | Class | Transaction | Value $ | Shares | Change % | * Price $ | Shares After | Date | Ownership | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$1.04M | -8.34K | -7.32% | $125.05 | 106K | Dec 4, 2023 | By Family Trust | F1, F2 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$214K | -1.71K | -0.64% | $125.00 | 266K | Dec 4, 2023 | By Family Trust | F1 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$214K | -1.71K | -0.64% | $125.00 | 266K | Dec 4, 2023 | By Family Trust | F1 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$98.6K | -800 | -0.76% | $123.28 | 105K | Dec 5, 2023 | By Family Trust | F1, F3 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$872K | -6.98K | -6.65% | $124.93 | 97.9K | Dec 5, 2023 | By Family Trust | F1, F4 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$1.09M | -8.71K | -8.9% | $125.66 | 89.2K | Dec 5, 2023 | By Family Trust | F1, F5 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$25.3K | -200 | -0.22% | $126.29 | 89K | Dec 5, 2023 | By Family Trust | F1, F6 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$127K | -1.02K | -0.38% | $123.82 | 264K | Dec 5, 2023 | By Family Trust | F1, F7 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$175K | -1.4K | -0.53% | $125.00 | 263K | Dec 5, 2023 | By Family Trust | F1, F8 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$125K | -994 | -0.38% | $125.69 | 262K | Dec 5, 2023 | By Family Trust | F1, F9 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$317K | -2.56K | -0.96% | $123.89 | 263K | Dec 5, 2023 | By Family Trust | F1 |
| transaction | ELF | Common Stock, $0.01 par value | Sale | -$107K | -854 | -0.32% | $125.00 | 262K | Dec 5, 2023 | By Family Trust | F1 |
| holding | ELF | Common Stock, $0.01 par value | 200K | Dec 4, 2023 | By GRAT | ||||||
| holding | ELF | Common Stock, $0.01 par value | 200K | Dec 4, 2023 | By GRAT | ||||||
| holding | ELF | Common Stock, $0.01 par value | 253K | Dec 4, 2023 | Direct | F10 |
Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.
Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).
| Id | Content |
|---|---|
| F1 | Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. |
| F2 | The transaction was executed in multiple trades in prices ranging from $125.00 to $125.15, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F3 | The transaction was executed in multiple trades in prices ranging from $123.09 to $123.50, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F4 | The transaction was executed in multiple trades in prices ranging from $124.14 to $125.13, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F5 | The transaction was executed in multiple trades in prices ranging from $125.18 to $126.14, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F6 | The transaction was executed in multiple trades in prices ranging from $126.20 to $126.38, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F7 | The transaction was executed in multiple trades in prices ranging from $122.96 to $123.89, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F8 | The transaction was executed in multiple trades in prices ranging from $124.42 to $125.40, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F9 | The transaction was executed in multiple trades in prices ranging from $125.43 to $126.17, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. |
| F10 | Includes 127,140 restricted stock units. |